How popular isDeWalt in search?
In September 2026, there were an estimated 673K branded searches for DeWalt worldwide which held steady over the last 12 months. DeWalt holds 34.9% estimated Share of Search among router table brands worldwide and is ranked 1st of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which router table brands compete with DeWalt?
Share of Search by month for DeWalt, Freud, Craftsman, Festool, Bosch, Harvey. The figures are in the table below the chart.
View monthly share of search table
| Month | DeWalt | Freud | Craftsman | Festool | Bosch | Harvey | Grizzly | Jet |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 33.8% | 22.6% | 12.4% | 15.1% | 10.3% | 3.7% | 1.7% | 0.41% |
| Nov 2025 | 39.4% | 21.5% | 11.8% | 14.4% | 8.1% | 2.9% | 1.6% | 0.39% |
| Dec 2025 | 40.8% | 18.3% | 14.9% | 12.2% | 8.4% | 3% | 2% | 0.33% |
| Jan 2026 | 34.5% | 23.1% | 15.4% | 12.6% | 8.7% | 3.1% | 2.1% | 0.42% |
| Feb 2026 | 35% | 19.1% | 19.1% | 12.8% | 7.2% | 4.7% | 1.7% | 0.34% |
| Mar 2026 | 30.6% | 20.4% | 20.4% | 13.7% | 7.7% | 5% | 1.8% | 0.3% |
| Apr 2026 | 32.6% | 21.8% | 17.8% | 11.9% | 8.2% | 5.3% | 2% | 0.32% |
| May 2026 | 32.6% | 21.8% | 17.8% | 11.9% | 8.2% | 5.3% | 2% | 0.26% |
| Jun 2026 | 34.1% | 18.7% | 18.7% | 12.5% | 8.5% | 5.6% | 1.7% | 0.27% |
| Jul 2026 | 31.7% | 17.3% | 21.2% | 11.6% | 9.7% | 6.3% | 1.9% | 0.31% |
| Aug 2026 | 35.4% | 15.8% | 19.4% | 10.6% | 10.8% | 5.8% | 1.7% | 0.52% |
| Sep 2026 | 34.9% | 19.1% | 15.6% | 12.7% | 8.7% | 7% | 1.7% | 0.28% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 34.9% | 673K | 0% | -0.5 points | |
| 2, moved from 3rd to 2nd | 19.1% | 368K | +22.3% | +3.2 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 15.6% | 301K | -18.2% | -3.8 pointsmoved from 2nd to 3rd | |
| 4, moved from 5th to 4th | 12.7% | 246K | +22.4% | +2.2 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 8.7% | 169K | -17.6% | -2 pointsmoved from 4th to 5th | |
| 6, held 6th | 7% | 135K | +22.7% | +1.2 points | |
| 7, held 7th | 1.7% | 33.1K | 0% | 0 points | |
| 8, held 8th | 0.28% | 5.4K | -45.5% | -0.2 points |
1.
DeWalt34.9%
Held 1st. 673K estimated branded searches, 0% vs prior month. Share -0.5 points.
2.
Freud19.1%
Moved from 3rd to 2nd. 368K estimated branded searches, +22.3% vs prior month. Share +3.2 points.
15.6%
Moved from 2nd to 3rd. 301K estimated branded searches, -18.2% vs prior month. Share -3.8 points.
4.Festool
12.7%
Moved from 5th to 4th. 246K estimated branded searches, +22.4% vs prior month. Share +2.2 points.
5.
Bosch8.7%
Moved from 4th to 5th. 169K estimated branded searches, -17.6% vs prior month. Share -2 points.
6.
Harvey7%
Held 6th. 135K estimated branded searches, +22.7% vs prior month. Share +1.2 points.
7.
Grizzly1.7%
Held 7th. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.
8.
Jet0.28%
Held 8th. 5.4K estimated branded searches, -45.5% vs prior month. Share -0.2 points.
Compare search popularity between DeWalt and its closest rivals
Every comparison with DeWalt
99 comparisons
- B&G vs DeWalt
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- DeWalt vs Milwaukee
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- DeWalt vs Solo
- DeWalt vs Stihl
- DeWalt vs Stanley
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- Compressor vs DeWalt
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- DeWalt vs Freud
- DeWalt vs Leatherman
- DeWalt vs Igloo
- DeWalt vs Hoover
- Craftsman vs DeWalt
- DeWalt vs Einhell
- DeWalt vs Festool
- CMT vs DeWalt
- DeWalt vs Wagner
- Coleman vs DeWalt
- Black and Decker vs DeWalt
- DeWalt vs Hobart
- DeWalt vs Knipex
- Bosch vs DeWalt
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- DeWalt vs Gorilla Glue
- Atlas Copco vs DeWalt
- DeWalt vs Klein Tools
- DeWalt vs Harvey
- DeWalt vs Lenox
- DeWalt vs Generac
- DeWalt vs WORX
- DeWalt vs Dometic
- DeWalt vs Miele
- DeWalt vs Ingersoll Rand
- DeWalt vs Greenworks
- DeWalt vs Kobalt
- Amana vs DeWalt
- DeWalt vs ToughBuilt
- DeWalt vs Karbon
- DeWalt vs Nilfisk
- DeWalt vs Lasko
- DeWalt vs GearWrench
- DeWalt vs RIDGID
- Bahco vs DeWalt
- Brennenstuhl vs DeWalt
- Clarke vs DeWalt
- DeWalt vs Grizzly
- DeWalt vs Mirka
- DeWalt vs Tajima
- DeWalt vs Mechanix
- DeWalt vs Mascot
- DeWalt vs Hilti
- 3M Peltor vs DeWalt
- DeWalt vs Starrett
- DeWalt vs Kincrome
- DeWalt vs Klingspor
- DeWalt vs Leica Geosystems
- DeWalt vs Max
- DeWalt vs Steinel
- AstroAI vs DeWalt
- Chicago Pneumatic vs DeWalt
- DeWalt vs Dickies
- DeWalt vs Domino
- DeWalt vs ECHO
- Circular vs DeWalt
- Beta vs DeWalt
- Crown vs DeWalt
- DeWalt vs Husky
- Bessey vs DeWalt
- DeWalt vs Proto
- DeWalt vs SawStop
- DeWalt vs Evolution
- DeWalt vs Metabo
- DeWalt vs Vango
- Campbell Hausfeld vs DeWalt
- DeWalt vs Jet
- DeWalt vs Irwin
- DeWalt vs Icey-Tek
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- DeWalt vs Hitachi
- DeWalt vs Stanley
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How has branded search demand for DeWalt changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for DeWalt worldwide held steady at 673K.
- Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among router table brands worldwide increased from 33.8% to 34.9%.
- Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among router table brands worldwide peaked at 40.8% in December 2025 and was lowest at 30.6% in March 2026.
How did search popularity change for router table brands worldwide in September 2026?
6 changes
In September 2026, Festool overtook Bosch to rank 4th among router table brands worldwide, with 12.7% estimated Share of Search.
In September 2026, Freud overtook Craftsman to rank 2nd among router table brands worldwide, with 19.1% estimated Share of Search.
In September 2026, Harvey gained estimated Share of Search among router table brands worldwide, from 5.8% to 7%.
In September 2026, Craftsman lost estimated Share of Search among router table brands worldwide, from 19.4% to 15.6%.
In September 2026, Bosch lost estimated Share of Search among router table brands worldwide, from 10.8% to 8.7%.
In September 2026, DeWalt lost estimated Share of Search among router table brands worldwide, from 35.4% to 34.9%.
Where does DeWalt compete?
How is DeWalt measured?
Brandwave collects information about searches that people make online using DeWalt’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- dewalt
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