Brandwave

Laser level brands:Which are searched most?

In September 2026, Milwaukee was the most searched among laser level brands worldwide, with an estimated 1.8M branded searches and 47.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Milwaukee47.3%
  2. Makita25.9%
  3. DeWalt17.4%
  4. Craftsman7.8%
  5. Hilti0.7%
  6. Bosch0.47%
  7. Leica Geosystems0.47%

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Share of SearchLeaderboard

Compare the laser level brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among laser level brands worldwide, by month

Share of Search by month for Milwaukee, Makita, DeWalt, Craftsman. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeMakitaDeWaltCraftsmanHiltiBoschLeica Geosystems
Oct 202548.4%30.3%14.5%5.3%0.48%0.48%0.48%
Nov 202546.6%29.8%17.1%5.1%0.46%0.46%0.38%
Dec 202548.6%25.7%17.9%6.5%0.48%0.48%0.32%
Jan 202647.5%25.5%17.5%7.8%0.58%0.58%0.47%
Feb 202647%24.7%17.3%9.4%0.57%0.57%0.46%
Mar 202643.6%27.7%16%10.7%0.97%0.53%0.43%
Apr 202646.6%25%17.1%9.4%0.84%0.57%0.46%
May 202646.5%25.3%17.1%9.4%0.84%0.46%0.46%
Jun 202646.6%25.3%17.1%9.4%0.69%0.46%0.46%
Jul 202650.5%22.4%15.2%10.2%0.75%0.5%0.41%
Aug 202646.6%25.3%17.1%9.4%0.69%0.46%0.38%
Sep 202647.3%25.9%17.4%7.8%0.7%0.47%0.47%

This month’s ranking, September 2026

  1. 1.Milwaukee

    47.3%

    Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share +0.6 points.

  2. 2.Makita

    25.9%

    Held 2nd. 1M estimated branded searches, +1.1% vs prior month. Share +0.6 points.

  3. 3.DeWalt

    17.4%

    Held 3rd. 673K estimated branded searches, 0% vs prior month. Share +0.2 points.

  4. 4.Craftsman

    7.8%

    Held 4th. 301K estimated branded searches, -18.2% vs prior month. Share -1.6 points.

  5. 5.Hilti

    0.7%

    Held 5th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Bosch

    0.47%

    Held 6th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Leica Geosystems

    0.47%

    Held 7th. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among laser level brands worldwide?

In September 2026, Milwaukee was the most searched among laser level brands worldwide, with an estimated 1.8M branded searches and 47.3% estimated Share of Search within this set. Makita is in 2nd place, 21.3 percentage points behind at 25.9% Share of Search.

Global laser level brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Milwaukee48.4% → 47.3%50.5%Jul 202643.6%Mar 20261st
Makita30.3% → 25.9%30.3%Oct 202522.4%Jul 20262nd
DeWalt14.5% → 17.4%17.9%Dec 202514.5%Oct 20253rd
Craftsman5.3% → 7.8%10.7%Mar 20265.1%Nov 20254th
Hilti0.48% → 0.7%0.97%Mar 20260.46%Nov 20256th → 5th
Bosch0.48% → 0.47%0.58%Jan 20260.46%May 20265th → 6th
Leica Geosystems0.48% → 0.47%0.48%Oct 20250.32%Dec 20257th

Each finding as a sentence

  • Across the 12 months ending September 2026, Milwaukee’s estimated Share of Search among laser level brands worldwide decreased from 48.4% to 47.3%.
  • Across the 12 months ending September 2026, Makita’s estimated Share of Search among laser level brands worldwide decreased from 30.3% to 25.9%.
  • Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among laser level brands worldwide increased from 14.5% to 17.4%.
  • Across the 12 months ending September 2026, Craftsman’s estimated Share of Search among laser level brands worldwide increased from 5.3% to 7.8%.
  • Across the 12 months ending September 2026, Milwaukee’s estimated Share of Search among laser level brands worldwide peaked at 50.5% in July 2026 and was lowest at 43.6% in March 2026.
  • Across the 12 months ending September 2026, Makita’s estimated Share of Search among laser level brands worldwide peaked at 30.3% in October 2025 and was lowest at 22.4% in July 2026.
  • Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among laser level brands worldwide peaked at 17.9% in December 2025 and was lowest at 14.5% in October 2025.
  • Across the 12 months ending September 2026, Craftsman’s estimated Share of Search among laser level brands worldwide peaked at 10.7% in March 2026 and was lowest at 5.1% in November 2025.
  • Across the 12 months ending September 2026, Hilti rose from 6th to 5th among laser level brands worldwide.
  • Across the 12 months ending September 2026, Bosch fell from 5th to 6th among laser level brands worldwide.
  • Across the 12 months ending September 2026, Leica Geosystems held steady: its estimated Share of Search among laser level brands worldwide moved less than 0.5 percentage points.

How did search popularity change for laser level brands worldwide in September 2026?

  1. In September 2026, Milwaukee gained estimated Share of Search among laser level brands worldwide, from 46.6% to 47.3%.

  2. In September 2026, Makita gained estimated Share of Search among laser level brands worldwide, from 25.3% to 25.9%.

  3. In September 2026, Craftsman lost estimated Share of Search among laser level brands worldwide, from 9.4% to 7.8%.

  4. Estimated monthly branded searches for Hilti worldwide rose 22.1% over 12 measured months, from 22.2K to 27.1K in September 2026.

  5. Estimated monthly branded searches for Bosch worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

  6. Estimated monthly branded searches for Leica Geosystems worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

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