This campaign
Create your programme baseline
Capture which creators ran, what they published, what it cost and how it performed, so the next review starts from a complete record rather than screenshots and spreadsheets.
See whatcreator marketing really does
Creator marketing rarely leaves one clean conversion trail. Brandwave brings your creator activity, spend, outcomes and brand signals together so you can see the evidence in context and know where to invest next.
Creator impact doesn’t live in one dashboard
A creator can introduce someone to your brand without generating a click, a code redemption or even an immediate visit. The evidence ends up scattered across platforms, analytics, customer responses and brand behaviour. Different parts of creator impact show up in fundamentally different places.
Build the full creator picture
Record what happened
Keep creators, content, campaigns and spend on a timeline instead of piecing the programme together later.
See what happened next
Put traffic, conversions and the success metrics that matter beside the activity that was running.
Look beyond the click
Add customer-reported attribution and brand signals so creator activity isn't judged only by the conversions attribution software happened to catch.
Track your creator programme across socials
Instagram
YouTube
TikTok
X
LinkedIn
Reddit
Your creator data has more to say
Connect Brandwave to the AI you already use and start asking better questions of your creator programme. Compare campaigns, spot patterns, test hunches and dig into what changed, without rebuilding the context every time.
ClaudeChatGPT+ any other MCP client
Back your creator budget with evidence.
Walk into the conversation with more than performance metrics. Brandwave gives you a complete record of the programme and the evidence around it, so you can answer the hard questions, defend the right investments and make the next recommendation with confidence.
Six
social platforms measured on the same basis, so performance actually compares
Zero
scrambling to piece together the story before the meeting
Finally
a defensible answer when someone asks where the next creator dollar should go
Record. Compare. Decide.
Start with this campaign, and every creator, post and cost gives the next decision more context. Over time, you build a programme history that screenshots and platform dashboards cannot recreate.
Next review
Compare with your own evidence
See creators, content and campaigns side by side on the same basis, using your programme’s actual costs and performance history instead of a generic benchmark.
Over time
Back the next budget call
See which creators, content and campaigns keep delivering efficient engagement, what outcomes move alongside the work, and where the programme needs attention next.
The evidence behind every decision
No single signal tells you the whole story. Brandwave brings different forms of evidence together so you can see where they agree, where they don’t, and what the combined picture suggests.
Activity & spend
Know exactly what ran, when it ran and what it cost. Put every other signal in the context of the creator activity that was actually in market.
Tracked links & promo codes
See the outcomes you can attribute directly. Capture the clicks, conversions and redemptions that leave a clear trail, without mistaking them for the whole picture.
Customer-reported attribution
Ask customers what actually put you on their radar. See which creators and campaigns keep appearing in the answers, even when no trackable click exists.
Success metrics
Measure what changed where it actually matters. Put sign-ups, enquiries, purchases or your own key outcomes alongside the creator activity running at the time.
Website behaviour
See whether attention turned into action. Track changes in traffic and on-site behaviour as creator activity reaches the market.
Share of Search
See whether creators are building demand for your brand. Track changes in branded search interest alongside creator activity, including impact that conventional attribution may never capture.
Creator marketing doesn’t happen in isolation
Your creators are rarely the only thing in market. Brandwave puts creator activity alongside the rest of your marketing, so you can see what else was happening when performance or brand demand moved, and judge the evidence in context.
Know what deserves your next creator dollar
Start for free in the Brandwave demo to get a feel for how things work. No card required.