Brandwave

DeWalt vs Huepar:Which is more popular?

In September 2026, DeWalt had more branded searches than Huepar among laser level brands worldwide. DeWalt had about 673,000 branded searches, while Huepar had 12,100. DeWalt made up 17.3% of all laser level brand searches we track, and Huepar accounted for 0.31%. When we asked ChatGPT and Google AI Overviews about laser level brands, DeWalt and Huepar each appeared in four of the five answers. DeWalt was mentioned before Huepar in three out of four answers.

Among laser level brands worldwide in September 2026

Who do people search for more?

DeWalt, about 56 searches for every 1 for Huepar

DeWalt 673K searchesHuepar 12.1K searches

Who does AI mention more?

Both were mentioned in 4 of 5 answers.

DeWalt in 4 of 5Huepar in 4 of 5

Who does AI recommend more?

DeWalt, named ahead of Huepar in 3 of 4 answers

DeWalt first in 3Huepar first in 1

Follow DeWalt vs Huepar and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top laser level brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, DeWalt was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Huepar was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. DeWalt was listed before Huepar in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bosch1st
  2. DeWalt2nd
  3. Huepar3rd
  4. Leica Geosystems4th
  5. Milwaukee5th
  6. Makita–
  7. Craftsman–
  8. Hilti–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • DeWalt4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Huepar4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Milwaukee3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bosch3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Leica Geosystems2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Makita0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Craftsman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hilti0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about laser level brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is DeWalt or Huepar more popular in search?

This chart shows how often people search Google for DeWalt and Huepar by name. Each line represents a brand's share of searches for all eight laser level brands we track, month by month, from English-language searches worldwide.

DeWalt and Huepar among laser level brands worldwide, by month

Share of searches by month for DeWalt, Huepar. The figures are in the table below the chart.

View monthly share of searches table
MonthMilwaukeeMakitaDeWaltCraftsmanHiltiBoschLeica GeosystemsHuepar
Oct 202548.3%30.2%14.5%5.3%0.48%0.48%0.48%0.26%
Nov 202546.5%29.7%17.1%5.1%0.46%0.46%0.38%0.31%
Dec 202548.5%25.6%17.8%6.5%0.48%0.48%0.32%0.32%
Jan 202647.4%25.4%17.4%7.8%0.57%0.57%0.47%0.38%
Feb 202646.8%24.6%17.2%9.4%0.57%0.57%0.46%0.31%
Mar 202643.5%27.6%16%10.7%0.96%0.53%0.43%0.35%
Apr 202646.5%24.9%17.1%9.3%0.84%0.56%0.46%0.31%
May 202646.4%25.2%17.1%9.3%0.84%0.46%0.46%0.31%
Jun 202646.4%25.2%17.1%9.3%0.69%0.46%0.46%0.31%
Jul 202650.4%22.4%15.1%10.1%0.75%0.5%0.41%0.33%
Aug 202646.5%25.2%17.1%9.3%0.69%0.46%0.38%0.31%
Sep 202647.1%25.9%17.3%7.7%0.7%0.47%0.47%0.31%

How has the DeWalt and Huepar comparison changed over the last 12 months?

3 findings
  • DeWalt was ahead of Huepar in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, DeWalt’s share of searches among laser level brands worldwide moved from 14.5% to 17.3%, and its estimated monthly branded searches held steady at 673K.
  • Across the 12 months ending September 2026, Huepar’s share of searches among laser level brands worldwide moved from 0.26% to 0.31%, and its estimated monthly branded searches held steady at 12.1K.

How did search popularity change for laser level brands worldwide in September 2026?

0 changes

Neither DeWalt nor Huepar moved beyond provider rounding among laser level brands in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using DeWalt’s and Huepar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DeWalt

1 branded search term

  • dewalt

Huepar

1 branded search term

  • huepar

How the Brand Demand Index is measured

Other head-to-heads among laser level brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.