Brandwave

Earth Auger brands:Which are searched most?

In September 2026, Honda was the most searched among earth Auger brands worldwide, with an estimated 11.8M branded searches and 56.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Honda56.6%
  2. Hyundai29.5%
  3. Husqvarna5.3%
  4. Makita4.8%
  5. DeWalt3.2%
  6. Greenworks0.44%
  7. ECHO0.07%

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Share of SearchLeaderboard

Compare the earth auger brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among earth Auger brands worldwide, by month

Share of Search by month for Honda, Hyundai, Husqvarna, Makita, DeWalt. The figures are in the table below the chart.

View monthly share of search table
MonthHondaHyundaiHusqvarnaMakitaDeWaltGreenworksECHO
Oct 202553.3%31.9%5.6%6%2.9%0.32%0.06%
Nov 202551.9%33%4.7%6.3%3.6%0.33%0.08%
Dec 202556.3%29.5%4.2%5.7%4%0.36%0.05%
Jan 202655.1%32.7%4.6%4.3%2.9%0.32%0.04%
Feb 202657%29.6%5.1%4.7%3.3%0.29%0.04%
Mar 202654.1%31.8%5.9%4.9%2.9%0.38%0.05%
Apr 202656.9%27.4%7.8%4.4%3%0.49%0.07%
May 202656.7%27.3%7.9%4.4%3%0.6%0.05%
Jun 202656%28.8%6.7%4.7%3.2%0.64%0.06%
Jul 202657.4%29.8%5.6%4%2.7%0.54%0.06%
Aug 202657%29.1%5.4%4.7%3.2%0.52%0.06%
Sep 202656.6%29.5%5.3%4.8%3.2%0.44%0.07%

This month’s ranking, September 2026

  1. 1.Honda

    56.6%

    Held 1st. 11.8M estimated branded searches, -1.8% vs prior month. Share -0.4 points.

  2. 2.Hyundai

    29.5%

    Held 2nd. 6.1M estimated branded searches, 0% vs prior month. Share +0.3 points.

  3. 3.Husqvarna

    5.3%

    Held 3rd. 1.1M estimated branded searches, -1.9% vs prior month. Share 0 points.

  4. 4.Makita

    4.8%

    Held 4th. 1M estimated branded searches, +1.1% vs prior month. Share +0.1 points.

  5. 5.DeWalt

    3.2%

    Held 5th. 673K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Greenworks

    0.44%

    Held 6th. 90.5K estimated branded searches, -17.7% vs prior month. Share -0.1 points.

  7. 7.ECHO

    0.07%

    Held 7th. 14.8K estimated branded searches, +22.3% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among earth Auger brands worldwide?

In September 2026, Honda was the most searched among earth Auger brands worldwide, with an estimated 11.8M branded searches and 56.6% estimated Share of Search within this set. Hyundai is in 2nd place, 27.2 percentage points behind at 29.5% Share of Search.

Global earth Auger brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Honda53.3% → 56.6%57.4%Jul 202651.9%Nov 20251st
Hyundai31.9% → 29.5%33%Nov 202527.3%May 20262nd
Husqvarna5.6% → 5.3%7.9%May 20264.2%Dec 20254th → 3rd
Makita6% → 4.8%6.3%Nov 20254%Jul 20263rd → 4th
DeWalt2.9% → 3.2%4%Dec 20252.7%Jul 20265th
Greenworks0.32% → 0.44%0.64%Jun 20260.29%Feb 20266th
ECHO0.06% → 0.07%0.08%Nov 20250.04%Jan 20267th

Each finding as a sentence

  • Across the 12 months ending September 2026, Honda’s estimated Share of Search among earth Auger brands worldwide increased from 53.3% to 56.6%.
  • Across the 12 months ending September 2026, Hyundai’s estimated Share of Search among earth Auger brands worldwide decreased from 31.9% to 29.5%.
  • Across the 12 months ending September 2026, Makita’s estimated Share of Search among earth Auger brands worldwide decreased from 6% to 4.8%.
  • Across the 12 months ending September 2026, Honda’s estimated Share of Search among earth Auger brands worldwide peaked at 57.4% in July 2026 and was lowest at 51.9% in November 2025.
  • Across the 12 months ending September 2026, Hyundai’s estimated Share of Search among earth Auger brands worldwide peaked at 33% in November 2025 and was lowest at 27.3% in May 2026.
  • Across the 12 months ending September 2026, Husqvarna’s estimated Share of Search among earth Auger brands worldwide peaked at 7.9% in May 2026 and was lowest at 4.2% in December 2025.
  • Across the 12 months ending September 2026, Makita’s estimated Share of Search among earth Auger brands worldwide peaked at 6.3% in November 2025 and was lowest at 4% in July 2026.
  • Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among earth Auger brands worldwide peaked at 4% in December 2025 and was lowest at 2.7% in July 2026.
  • Across the 12 months ending September 2026, Husqvarna rose from 4th to 3rd among earth Auger brands worldwide.
  • Across the 12 months ending September 2026, Makita fell from 3rd to 4th among earth Auger brands worldwide.
  • Across the 12 months ending September 2026, DeWalt, Greenworks and ECHO held steady: their estimated Share of Search among earth Auger brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for earth Auger brands worldwide in September 2026?

  1. Husqvarna’s estimated Share of Search among earth Auger brands worldwide has lost ground for 3 months in a row, from 6.7% to 5.3% in September 2026.

  2. Estimated monthly branded searches for Greenworks worldwide rose 22.3% over 12 measured months, from 74K to 90.5K in September 2026.

  3. Estimated monthly branded searches for Makita worldwide fell 28.5% over 12 measured months, from 1.4M to 1M in September 2026.

  4. Estimated monthly branded searches for Hyundai worldwide fell 18.2% over 12 measured months, from 7.5M to 6.1M in September 2026.

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