Brandwave

Garden machinery brands:Which brands are most popular in search?

In August 2026, Honda was the most searched among garden machinery brands worldwide, with an estimated 7.5M branded searches and 69.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Honda69.2%
  2. Husqvarna10.5%
  3. Makita7.6%
  4. Stihl7.6%
  5. Ryobi5.1%
  6. EGO Power+—

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Share of SearchLeaderboard

Compare the garden machinery brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among garden machinery brands worldwide, by month

Share of Search by month for Honda, Husqvarna, Makita, Stihl, Ryobi. The figures are in the table below the chart.

View monthly share of search table
MonthHondaHusqvarnaMakitaStihlRyobiEGO Power+
Oct 202565.7%11.6%10.7%7.2%4.8%—
Nov 202566.4%9.4%10.8%7.3%6%—
Dec 202569.8%8.1%9.3%7.7%5.1%—
Jan 202669.7%9.8%7.7%7.7%5.1%—
Feb 202670.4%9.9%7.7%7.7%4.2%—
Mar 202664.8%12%8.7%8.7%5.8%—
Apr 202663.8%15%7%8.5%5.7%—
May 202663.6%15.2%7%8.5%5.7%—
Jun 202665.6%12.5%7.2%8.8%5.9%—
Jul 202670.1%10.8%6.3%7.7%5.2%—
Aug 202669.2%10.5%7.6%7.6%5.1%—
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Honda

    69.2%

    Held 1st. 7.5M estimated branded searches, 0% vs prior month. Share -0.9 points.

  2. 2.Husqvarna

    10.5%

    Held 2nd. 1.1M estimated branded searches, -1.4% vs prior month. Share -0.3 points.

  3. 3.Makita

    7.6%

    Moved from 4th to 3rd. 823K estimated branded searches, +22.3% vs prior month. Share +1.3 points.

  4. 4.Stihl

    7.6%

    Moved from 3rd to 4th. 823K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Ryobi

    5.1%

    Held 5th. 550K estimated branded searches, 0% vs prior month. Share -0.1 points.

  6. —.EGO Power+

    —

    Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare search popularity between leading brands

Which brand is most popular in search among garden machinery brands worldwide?

In August 2026, Honda was the most searched among garden machinery brands worldwide, with an estimated 7.5M branded searches and 69.2% estimated Share of Search within this set. Husqvarna is in 2nd place, 58.7 percentage points behind at 10.5% Share of Search.

Global garden machinery brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Honda65.7% → 69.2%70.4%Feb 202663.6%May 20261st
Husqvarna11.6% → 10.5%15.2%May 20268.1%Dec 20252nd
Makita10.7% → 7.6%10.8%Nov 20256.3%Jul 20263rd
Stihl7.2% → 7.6%8.8%Jun 20267.2%Oct 20254th
Ryobi4.8% → 5.1%6%Nov 20254.2%Feb 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Honda’s estimated Share of Search among garden machinery brands worldwide increased from 65.7% to 69.2%.
  • Across the 11 months ending August 2026, Husqvarna’s estimated Share of Search among garden machinery brands worldwide decreased from 11.6% to 10.5%.
  • Across the 11 months ending August 2026, Makita’s estimated Share of Search among garden machinery brands worldwide decreased from 10.7% to 7.6%.
  • Across the 11 months ending August 2026, Honda’s estimated Share of Search among garden machinery brands worldwide peaked at 70.4% in February 2026 and was lowest at 63.6% in May 2026.
  • Across the 11 months ending August 2026, Husqvarna’s estimated Share of Search among garden machinery brands worldwide peaked at 15.2% in May 2026 and was lowest at 8.1% in December 2025.
  • Across the 11 months ending August 2026, Makita’s estimated Share of Search among garden machinery brands worldwide peaked at 10.8% in November 2025 and was lowest at 6.3% in July 2026.
  • Across the 11 months ending August 2026, Stihl’s estimated Share of Search among garden machinery brands worldwide peaked at 8.8% in June 2026 and was lowest at 7.2% in October 2025.
  • Across the 11 months ending August 2026, Ryobi’s estimated Share of Search among garden machinery brands worldwide peaked at 6% in November 2025 and was lowest at 4.2% in February 2026.
  • Across the 11 months ending August 2026, Stihl, Ryobi and EGO Power+ held steady: their estimated Share of Search among garden machinery brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for garden machinery brands worldwide in August 2026?

  1. In August 2026, Makita overtook Stihl to rank 3rd among garden machinery brands worldwide, at 7.6%.

  2. In August 2026, Honda lost estimated Share of Search among garden machinery brands worldwide, from 70.1% to 69.2%.

  3. Husqvarna’s estimated Share of Search among garden machinery brands worldwide has lost ground for 3 months in a row, from 15.2% to 10.5% in August 2026.

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