DeWalt vs IWISS:Which is more popular?
In September 2026, DeWalt had more branded searches than IWISS among PEX crimper brands worldwide. DeWalt had about 673,000 branded searches, while IWISS had 40,500. DeWalt made up 20.2% of all PEX crimper brand searches we track, and IWISS accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about PEX crimper brands, IWISS appeared in three of the five answers and DeWalt in one. IWISS was mentioned before DeWalt in every answer that named either.
Who do people search for more?
DeWalt, about 17 searches for every 1 for IWISS
Who does AI mention more?
IWISS, mentioned in 3 of 5 answers, DeWalt in 1
Who does AI recommend more?
IWISS, named ahead of DeWalt in 3 of 3 answers
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Top PEX crimper brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, IWISS was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. DeWalt was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. IWISS was listed before DeWalt in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Milwaukee5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- IWISS3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
RIDGID3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ryobi2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers- DeWalt1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about PEX crimper brands
5 answers
Asked ChatGPT
“Which PEX crimper brand should I buy?”
Asked ChatGPT
“What are the best PEX crimper brands?”
Asked ChatGPT
“What's the best PEX crimper brand for plumbing jobs?”
Searched Google, AI Overview
“pex tool”
Searched Google, AI Overview
“pex crimp tool”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is DeWalt or IWISS more popular in search?
This chart shows how often people search Google for DeWalt and IWISS by name. Each line represents a brand's share of searches for all five PEX crimper brands we track, month by month, from English-language searches worldwide.
Share of searches by month for DeWalt, IWISS. The figures are in the table below the chart.
View monthly share of searches table
| Month | Milwaukee | Ryobi | DeWalt | IWISS | RIDGID |
|---|---|---|---|---|---|
| Oct 2025 | 60.1% | 19.6% | 18.1% | 1.3% | 0.89% |
| Nov 2025 | 54.1% | 24% | 19.9% | 0.98% | 0.98% |
| Dec 2025 | 56.4% | 20.8% | 20.7% | 1% | 1% |
| Jan 2026 | 54.8% | 22.3% | 20.2% | 1.5% | 1.2% |
| Feb 2026 | 57.2% | 19.4% | 21.1% | 1.3% | 1% |
| Mar 2026 | 52.5% | 25.6% | 19.3% | 1.4% | 1.2% |
| Apr 2026 | 51.8% | 26.8% | 19.1% | 1.1% | 1.1% |
| May 2026 | 51.4% | 27.4% | 18.9% | 1.1% | 1.1% |
| Jun 2026 | 50.9% | 28.1% | 18.7% | 1.1% | 1.1% |
| Jul 2026 | 55.7% | 25.1% | 16.7% | 1.2% | 1.2% |
| Aug 2026 | 53.7% | 24.2% | 19.7% | 1.2% | 1.2% |
| Sep 2026 | 54.9% | 22.5% | 20.2% | 1.2% | 1.2% |
How has the DeWalt and IWISS comparison changed over the last 12 months?
3 findings
- DeWalt was ahead of IWISS in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, DeWalt’s share of searches among PEX crimper brands worldwide moved from 18.1% to 20.2%, and its estimated monthly branded searches held steady at 673K.
- Across the 12 months ending September 2026, IWISS’s share of searches among PEX crimper brands worldwide moved from 1.3% to 1.2%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
How did search popularity change for PEX crimper brands worldwide in September 2026?
1 change
Estimated monthly branded searches for IWISS worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using DeWalt’s and IWISS’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among PEX crimper brands
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