Brandwave

Router collet brands:Which are searched most?

In September 2026, Makita was the most searched among router collet brands worldwide, with an estimated 1M branded searches and 54.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Makita54.4%
  2. DeWalt36.5%
  3. Bosch9.1%

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Share of SearchLeaderboard

Compare the router collet brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among router collet brands worldwide, by month

Share of Search by month for Makita, DeWalt, Bosch. The figures are in the table below the chart.

View monthly share of search table
MonthMakitaDeWaltBosch
Oct 202561.5%29.5%9%
Nov 202559.1%34%7%
Dec 202554.4%37.8%7.8%
Jan 202653.8%36.9%9.3%
Feb 202654.2%37.9%7.9%
Mar 202657.9%33.6%8.5%
Apr 202653.8%36.9%9.3%
May 202654.1%36.7%9.2%
Jun 202654.1%36.7%9.2%
Jul 202653.1%35.9%11%
Aug 202653.1%36%10.9%
Sep 202654.4%36.5%9.1%

This month’s ranking, September 2026

  1. 1.Makita

    54.4%

    Held 1st. 1M estimated branded searches, +1.1% vs prior month. Share +1.3 points.

  2. 2.DeWalt

    36.5%

    Held 2nd. 673K estimated branded searches, 0% vs prior month. Share +0.5 points.

  3. 3.Bosch

    9.1%

    Held 3rd. 169K estimated branded searches, -17.6% vs prior month. Share -1.8 points.

Compare search popularity between leading brands

Which brand is most popular in search among router collet brands worldwide?

In September 2026, Makita was the most searched among router collet brands worldwide, with an estimated 1M branded searches and 54.4% estimated Share of Search within this set. DeWalt is in 2nd place, 18 percentage points behind at 36.5% Share of Search.

Global router collet brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Makita61.5% → 54.4%61.5%Oct 202553.1%Jul 20261st
DeWalt29.5% → 36.5%37.9%Feb 202629.5%Oct 20252nd
Bosch9% → 9.1%11%Jul 20267%Nov 20253rd

Each finding as a sentence

  • Across the 12 months ending September 2026, Makita’s estimated Share of Search among router collet brands worldwide decreased from 61.5% to 54.4%.
  • Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among router collet brands worldwide increased from 29.5% to 36.5%.
  • Across the 12 months ending September 2026, Makita’s estimated Share of Search among router collet brands worldwide peaked at 61.5% in October 2025 and was lowest at 53.1% in July 2026.
  • Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among router collet brands worldwide peaked at 37.9% in February 2026 and was lowest at 29.5% in October 2025.
  • Across the 12 months ending September 2026, Bosch’s estimated Share of Search among router collet brands worldwide peaked at 11% in July 2026 and was lowest at 7% in November 2025.
  • Across the 12 months ending September 2026, Bosch held steady: its estimated Share of Search among router collet brands worldwide moved less than 0.5 percentage points.

How did search popularity change for router collet brands worldwide in September 2026?

  1. In September 2026, Makita gained estimated Share of Search among router collet brands worldwide, from 53.1% to 54.4%.

  2. In September 2026, Bosch lost estimated Share of Search among router collet brands worldwide, from 10.9% to 9.1%.

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