DeWalt vs Russell Hobbs:Which is more popular?
In September 2026, DeWalt had more branded searches than Russell Hobbs among heaters worldwide. DeWalt had about 4,240 branded searches, while Russell Hobbs had 1,230. DeWalt made up 3.8% of all heater searches we track, and Russell Hobbs accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about heaters, neither DeWalt nor Russell Hobbs appeared in any of the four answers.
Who do people search for more?
DeWalt, about 3 searches for every 1 for Russell Hobbs
Who does AI mention more?
Both were mentioned in 0 of 4 answers.
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Top heaters in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, neither DeWalt nor Russell Hobbs showed up in any of the four answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Dreo2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Lasko2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Dyson1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
De'Longhi1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Vornado1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Dimplex0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Honeywell0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Rinnai0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers- DeWalt0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Russell Hobbs0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about heaters
4 answers
Asked ChatGPT
“Which heater should I go to?”
Asked ChatGPT
“What are the best heaters?”
Asked ChatGPT
“What's the best heater for a room?”
- 1Dreo
- 1
Searched Google, AI Overview
“electric heater”
Searched Google, AI Overview
“space heater for room”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is DeWalt or Russell Hobbs more popular in search?
This chart shows how often people search Google for DeWalt and Russell Hobbs by name. Each line represents a brand's share of searches for all ten heater brands we track, month by month, from English-language searches worldwide.
Share of searches by month for DeWalt, Russell Hobbs. The figures are in the table below the chart.
View monthly share of searches table
| Month | Dyson | Dreo | De'Longhi | Lasko | Dimplex | Vornado | Honeywell | Rinnai | DeWalt | Russell Hobbs |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 15.5% | 20.6% | 11.7% | 20.5% | 7.8% | 9% | 7.9% | 1.9% | 3.8% | 1.1% |
| Nov 2025 | 15.5% | 23.6% | 10.8% | 20.2% | 6.5% | 8.2% | 8.4% | 1.6% | 4% | 1% |
| Dec 2025 | 13.5% | 28.5% | 10.6% | 21.3% | 3.8% | 8.4% | 6.6% | 1.5% | 4.8% | 0.9% |
| Jan 2026 | 12.1% | 24.4% | 12.4% | 22.6% | 4.9% | 8.8% | 7.1% | 1.4% | 5.2% | 1.1% |
| Feb 2026 | 13.4% | 23.7% | 11.6% | 20.5% | 6.5% | 9.5% | 7.9% | 1.9% | 4.1% | 0.78% |
| Mar 2026 | 18.8% | 21.7% | 13.8% | 14.3% | 10.4% | 7.4% | 6.2% | 3.1% | 2.9% | 1.4% |
| Apr 2026 | 19.4% | 17.2% | 21.8% | 10.3% | 10.8% | 7.2% | 5.5% | 3.6% | 2.4% | 1.8% |
| May 2026 | 22.9% | 14.4% | 28.3% | 7.9% | 9.9% | 4.6% | 4.2% | 4.1% | 1.6% | 2.2% |
| Jun 2026 | 23.6% | 17% | 30.7% | 5.6% | 9.9% | 4.2% | 2.7% | 3.5% | 1.3% | 1.7% |
| Jul 2026 | 23.4% | 14% | 32.5% | 6.2% | 9.2% | 4.7% | 2.8% | 4% | 1.4% | 1.7% |
| Aug 2026 | 23% | 11.6% | 27.2% | 8.3% | 10.3% | 5% | 4.6% | 5.1% | 3.3% | 1.6% |
| Sep 2026 | 24.5% | 15.8% | 15% | 12.4% | 8.5% | 7.8% | 7.1% | 4% | 3.8% | 1.1% |
DeWalt and Russell Hobbs sell other things too, so only their searches that name this product count here, like “dewalt heater”.
How has the DeWalt and Russell Hobbs comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Russell Hobbs took it in May 2026, DeWalt took it in August 2026.
- Across the 12 months ending September 2026, DeWalt’s share of searches among heaters worldwide held steady at 3.8%, and its estimated monthly branded searches moved from 10.7K to 4.2K.
- Across the 12 months ending September 2026, Russell Hobbs’ share of searches among heaters worldwide held steady at 1.1%, and its estimated monthly branded searches moved from 3.1K to 1.2K.
How did search popularity change for heaters worldwide in September 2026?
2 changes
In September 2026, Russell Hobbs lost share of searches among heaters worldwide, from 1.6% to 1.1%.
DeWalt’s share of searches among heaters worldwide has gained ground for 3 months in a row, from 1.3% to 3.8% in September 2026.
How are branded searches counted?
10 search terms
Brandwave collects information about searches that people make online using DeWalt’s and Russell Hobbs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
DeWalt
4 branded search terms
- dewalt electric heater
- dewalt fan heater
- dewalt heater
- dewalt space heater
Russell Hobbs
6 branded search terms
- russell hobbs electric heater
- russell hobbs fan heater
- russell hobbs heater
- russell hobbs oil heater
- russell hobbs portable heater
- russell hobbs space heater
Other head-to-heads among heaters
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