Beta vs DeWalt:Which is more popular by branded search?
In August 2026, DeWalt had more branded searches than Beta among tool chest brands worldwide. DeWalt was estimated to have 673K branded searches compared to Beta’s 9.9K, and held a 26.6% Share of Search versus Beta’s 0.39%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Beta or DeWalt?
Compare the tool chest brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for DeWalt, Beta. The figures are in the table below the chart.
View monthly share of search table
| Month | Milwaukee | DeWalt | Husky | Beta | Kennedy | Stanley |
|---|---|---|---|---|---|---|
| Oct 2025 | 76% | 22.8% | 0.61% | 0.41% | 0.06% | 0.02% |
| Nov 2025 | 72.3% | 26.5% | 0.72% | 0.39% | 0.06% | 0.02% |
| Dec 2025 | 72.3% | 26.6% | 0.72% | 0.32% | 0.04% | 0.02% |
| Jan 2026 | 72.2% | 26.5% | 0.71% | 0.48% | 0.06% | 0.03% |
| Feb 2026 | 72.3% | 26.6% | 0.58% | 0.48% | 0.06% | 0.02% |
| Mar 2026 | 72.2% | 26.5% | 0.71% | 0.48% | 0.06% | 0.03% |
| Apr 2026 | 72.3% | 26.6% | 0.58% | 0.39% | 0.06% | 0.03% |
| May 2026 | 72.1% | 26.5% | 0.58% | 0.71% | 0.06% | 0.02% |
| Jun 2026 | 72.3% | 26.6% | 0.59% | 0.39% | 0.05% | 0.02% |
| Jul 2026 | 76% | 22.9% | 0.61% | 0.41% | 0.07% | 0.02% |
| Aug 2026 | 72.3% | 26.6% | 0.58% | 0.39% | 0.06% | 0.03% |
| Sep 2026 | — | — | — | — | — | — |
How has the Beta and DeWalt comparison changed over the last 12 months?
3 findings
- DeWalt was ahead of Beta in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Beta’s estimated Share of Search among tool chest brands worldwide moved from 0.41% to 0.39%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
- Across the 11 months ending August 2026, DeWalt’s estimated Share of Search among tool chest brands worldwide moved from 22.8% to 26.6%, and its estimated monthly branded searches held steady at 673K.
How did search popularity change for tool chest brands worldwide in August 2026?
2 changes

In August 2026, DeWalt gained estimated Share of Search among tool chest brands worldwide, from 22.9% to 26.6%.
Estimated monthly branded searches for Beta worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Beta’s and DeWalt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

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