Brandwave

Drill bits brands:Which are searched most?

In September 2026, Milwaukee was the most searched among drill bits brands worldwide, with an estimated 1.8M branded searches and 68.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Milwaukee68.5%
  2. DeWalt25.2%
  3. Bosch6.3%

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Share of SearchLeaderboard

Compare the drill bits brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among drill bits brands worldwide, by month

Share of Search by month for Milwaukee, DeWalt, Bosch. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeDeWaltBosch
Oct 202571.8%21.6%6.6%
Nov 202569.3%25.5%5.2%
Dec 202569.3%25.5%5.2%
Jan 202668.5%25.2%6.3%
Feb 202669.3%25.5%5.3%
Mar 202668.5%25.2%6.3%
Apr 202668.5%25.2%6.3%
May 202668.5%25.2%6.3%
Jun 202668.5%25.2%6.3%
Jul 202671.8%21.6%6.6%
Aug 202667.6%24.9%7.6%
Sep 202668.5%25.2%6.3%

This month’s ranking, September 2026

  1. 1.Milwaukee

    68.5%

    Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share +0.9 points.

  2. 2.DeWalt

    25.2%

    Held 2nd. 673K estimated branded searches, 0% vs prior month. Share +0.3 points.

  3. 3.Bosch

    6.3%

    Held 3rd. 169K estimated branded searches, -17.6% vs prior month. Share -1.2 points.

Compare search popularity between leading brands

Which brand is most popular in search among drill bits brands worldwide?

In September 2026, Milwaukee was the most searched among drill bits brands worldwide, with an estimated 1.8M branded searches and 68.5% estimated Share of Search within this set. DeWalt is in 2nd place, 43.3 percentage points behind at 25.2% Share of Search.

Global drill bits brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Milwaukee71.8% → 68.5%71.8%Oct 202567.6%Aug 20261st
DeWalt21.6% → 25.2%25.5%Feb 202621.6%Jul 20262nd
Bosch6.6% → 6.3%7.6%Aug 20265.2%Nov 20253rd

Each finding as a sentence

  • Across the 12 months ending September 2026, Milwaukee’s estimated Share of Search among drill bits brands worldwide decreased from 71.8% to 68.5%.
  • Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among drill bits brands worldwide increased from 21.6% to 25.2%.
  • Across the 12 months ending September 2026, Milwaukee’s estimated Share of Search among drill bits brands worldwide peaked at 71.8% in October 2025 and was lowest at 67.6% in August 2026.
  • Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among drill bits brands worldwide peaked at 25.5% in February 2026 and was lowest at 21.6% in July 2026.
  • Across the 12 months ending September 2026, Bosch’s estimated Share of Search among drill bits brands worldwide peaked at 7.6% in August 2026 and was lowest at 5.2% in November 2025.
  • Across the 12 months ending September 2026, Bosch held steady: its estimated Share of Search among drill bits brands worldwide moved less than 0.5 percentage points.

How did search popularity change for drill bits brands worldwide in September 2026?

  1. In September 2026, Milwaukee gained estimated Share of Search among drill bits brands worldwide, from 67.6% to 68.5%.

  2. In September 2026, Bosch lost estimated Share of Search among drill bits brands worldwide, from 7.6% to 6.3%.

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