Brandwave

How popular isBosch?

In September 2026, people searched for Bosch by name about 1.1 million times worldwide, a 12.9% decrease from the previous year. These searches made up 39.3% of all global induction range brand searches, placing Bosch first out of nine brands. When we asked both ChatGPT and Google AI Overviews about induction range brands, Bosch appeared in four of the five answers and was the fourth most recommended of the nine.

Search and AI answers in September 2026

Bosch is the most searched of 9 competitors and the fourth most recommended in AI answers.

  1. BoschShare of searches 39.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
  2. MieleShare of searches 16.9%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th
  3. LGShare of searches 12.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  4. SamsungShare of searches 9.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  5. WhirlpoolShare of searches 5.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top induction range brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bosch was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Bosch is the fourth most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. GE Profile1st
  2. LG2nd
  3. Frigidaire3rd
  4. Bosch4th
  5. Samsung5th
  6. Miele6th
  7. Whirlpool–
  8. KitchenAid–
  9. Fisher & Paykel–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • LG5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Frigidaire5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • GE Profile5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bosch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Samsung2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Miele1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Whirlpool0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • KitchenAid0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fisher & Paykel0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about induction range brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which induction range brands compete with Bosch?

Bosch against induction range brands worldwide, by month

Share of searches by month for Bosch, Miele, LG, Samsung, Whirlpool, Frigidaire, GE Profile, KitchenAid. The figures are in the table below the chart.

View monthly share of searches table
MonthBoschMieleLGSamsungWhirlpoolFrigidaireGE ProfileKitchenAidFisher & Paykel
Oct 202534.5%18.1%15.6%11.9%5%2.3%6.5%4.3%1.9%
Nov 202530.8%15.3%19.7%12.3%5.6%3%6.7%4.5%2%
Dec 202531.7%18.6%20.7%10.4%4.4%2.4%6.9%3.1%1.7%
Jan 202631.9%15.9%20.8%10.5%5.4%3.1%7%3.7%1.7%
Feb 202634%14.7%20.2%8.4%4.2%3.7%10.4%3.1%1.3%
Mar 202669.3%3.1%16.9%5%2%0.65%2.2%0.54%0.29%
Apr 202646.5%11.8%16.4%7%6.6%3.1%5.7%2.1%0.86%
May 202652.2%11.3%10.1%9.4%3.8%4.2%5.1%2.8%1.2%
Jun 202639.9%17.3%10.8%9.9%5.1%5.3%6.6%3.5%1.6%
Jul 202646.3%14.3%10.6%7.9%5%5.3%6.5%2.8%1.3%
Aug 202639%14.7%10.5%9.7%5%9.7%6.5%3.5%1.5%
Sep 202639.3%16.9%12.6%9.4%5.9%5.1%5.1%4.2%1.5%
  1. 1.Bosch

    39.3%

    Held 1st. 22.5K estimated branded searches, -15.4% vs prior month. Share +0.3 points.

  2. 2.Miele

    16.9%

    Held 2nd. 9.7K estimated branded searches, -3% vs prior month. Share +2.3 points.

  3. 3.LG

    12.6%

    Held 3rd. 7.2K estimated branded searches, 0% vs prior month. Share +2 points.

  4. 4.Samsung

    9.4%

    Moved from 5th to 4th. 5.4K estimated branded searches, -18.2% vs prior month. Share -0.2 points.

  5. 5.Whirlpool

    5.9%

    Moved from 7th to 5th. 3.4K estimated branded searches, 0% vs prior month. Share +1 points.

  6. Moved from 4th to 6th. 2.9K estimated branded searches, -56.1% vs prior month. Share -4.6 points.

  7. Moved from 6th to 7th. 2.9K estimated branded searches, -34.1% vs prior month. Share -1.4 points.

  8. Held 8th. 2.4K estimated branded searches, 0% vs prior month. Share +0.7 points.

  9. Held 9th. 880 estimated branded searches, -12% vs prior month. Share +0.1 points.

Whirlpool, Frigidaire and 2 other brands sell other things too, so only their searches that name this product count here, like “whirlpool induction range”.

Compare popularity between Bosch and its closest rivals

Every comparison with Bosch

196 comparisons

How has branded search demand for Bosch changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Bosch worldwide fell from 1.3M to 1.1M.
  • Across the 12 months ending September 2026, Bosch’s share of searches among induction range brands worldwide increased from 34.5% to 39.3%.
  • Across the 12 months ending September 2026, Bosch’s share of searches among induction range brands worldwide peaked at 69.3% in March 2026 and was lowest at 30.8% in November 2025.

How did search popularity change for induction range brands worldwide in September 2026?

6 changes
  1. In September 2026, Whirlpool overtook Frigidaire and GE Profile to rank 5th among induction range brands worldwide, with 5.9% of the searches.

  2. In September 2026, Miele gained share of searches among induction range brands worldwide, from 14.7% to 16.9%.

  3. In September 2026, LG gained share of searches among induction range brands worldwide, from 10.5% to 12.6%.

  4. In September 2026, KitchenAid gained share of searches among induction range brands worldwide, from 3.5% to 4.2%.

  5. In September 2026, Frigidaire lost share of searches among induction range brands worldwide, from 9.7% to 5.1%.

  6. In September 2026, GE Profile lost share of searches among induction range brands worldwide, from 6.5% to 5.1%.

How are Bosch’s branded searches counted?

168 search terms

Brandwave collects information about searches that people make online using Bosch’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • bosch air blower
  • bosch air nailer
  • bosch alarm panel
  • bosch angle grinder
  • bosch appliances
  • bosch asphalt cutter
  • bosch bag
  • bosch belt sander
  • bosch bench grinder
  • bosch bench saw
  • bosch biscuit joiner
  • bosch borescope
  • bosch brake pads
  • bosch breaker hammer
  • bosch brush cutter
  • bosch car battery
  • bosch caulking gun
  • bosch chasing machine
  • bosch chipping hammer
  • bosch chuck key
  • bosch circular saw
  • bosch circular saw blade
  • bosch clothes dryer
  • bosch compound miter saw
  • bosch concrete saw
  • bosch condenser dryer
  • bosch condenser tumble dryer
  • bosch contractor saw
  • bosch convection oven
  • bosch cordless angle grinder
  • bosch cordless sawzall
  • bosch cordless screwdriver
  • bosch cordless vacuum
  • bosch counter depth refrigerator
  • bosch countertop dishwasher
  • bosch cut off saw
  • bosch cutting disc
  • bosch demolition hammer
  • bosch detail sander
  • bosch dishwasher

1–40 of 168

Do you work for Bosch? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Bosch compete?

Bosch is ranked in 95 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Home appliance brands7th of 130.58%Show ranking
Laundry appliance brands5th of 99.8%Show ranking
Routers brands6th of 80.68%Show ranking
Fridge brands6th of 146.8%Show ranking
Washing machine brands4th of 1411%Show ranking
Power tool brands7th of 73.7%Show ranking
Dishwasher brands1st of 846.9%Show ranking
Windshield wiper brands5th of 610.9%Show ranking
Pressure washer brands9th of 153.7%Show ranking
Microwave brands5th of 85.8%Show ranking
Steam iron brands7th of 80.81%Show ranking
Car battery brands5th of 61.9%Show ranking
Refrigerator double door brands5th of 52.9%Show ranking
Stand mixer brands4th of 813.7%Show ranking
Oven brands2nd of 1113.8%Show ranking
Sander brands7th of 76.7%Show ranking
Pasta maker brands8th of 80.06%Show ranking
Wood chipper brands6th of 70.16%Show ranking
Circular saw brands6th of 63%Show ranking
Tool bag brands10th of 110.89%Show ranking
Mitre saws5th of 95%Show ranking
Clothes dryer brands4th of 613.8%Show ranking
Hedge trimmer brands7th of 72.3%Show ranking
Air nailer brands8th of 113.5%Show ranking
Reciprocating saw brands5th of 103%Show ranking
Thermal camera brands6th of 70.74%Show ranking
Grass trimmer brands9th of 91.9%Show ranking
Impact wrench brands5th of 84.7%Show ranking
Laser level brands3rd of 817%Show ranking
Fridge freezer brands2nd of 620.9%Show ranking
Table saws2nd of 910%Show ranking
Cordless angle grinder brands5th of 510.9%Show ranking
Pressure washer accessories——Show ranking
Stick vacuum brands8th of 102.3%Show ranking
Biscuit joiner brands8th of 100.79%Show ranking
Hand blender brands6th of 97%Show ranking
Integrated dishwasher brands2nd of 814.3%Show ranking
Brake pad brands3rd of 98.3%Show ranking
Condenser tumble dryer brands2nd of 625.4%Show ranking
Induction cooktop brands1st of 943.9%Show ranking
Induction range brands1st of 939.3%Shown above
Air blower brands2nd of 58.3%Show ranking
Demolition hammer brands2nd of 521.3%Show ranking
Router table brands3rd of 1010.3%Show ranking
Upright freezer brands7th of 71.9%Show ranking
Heat pump brands3rd of 910.5%Show ranking
Hand planer brands9th of 100.76%Show ranking
Under counter freezer brands4th of 72.4%Show ranking
Heat gun brands3rd of 611.6%Show ranking
Brush cutter brands6th of 82.4%Show ranking
Cordless screwdriver brands3rd of 723.1%Show ranking
Range hoods2nd of 918.4%Show ranking
Gas stove brands3rd of 523.3%Show ranking
Counter depth refrigerator brands3rd of 718%Show ranking
Spirit level brands6th of 61.8%Show ranking
Belt sander brands5th of 87.3%Show ranking
Laser distance meter brands1st of 454.3%Show ranking
Router bit brands5th of 66.3%Show ranking
Freestanding oven brands3rd of 83.9%Show ranking
Dust extractor brands5th of 98%Show ranking
Caulking gun brands7th of 81.9%Show ranking
Hole saw brands5th of 69.4%Show ranking
Gas cooktop brands2nd of 918.3%Show ranking
Asphalt cutter brands4th of 54.4%Show ranking
Saw blade brands6th of 86%Show ranking
Drill bits brands3rd of 518.5%Show ranking
Green laser brands4th of 43.1%Show ranking
Inspection camera brands5th of 65.5%Show ranking
Double wall oven brands1st of 922.1%Show ranking
Borescope brands5th of 51.2%Show ranking
Garden shredders2nd of 610.4%Show ranking
Stud finder brands2nd of 423.2%Show ranking
Router collet brands4th of 61.5%Show ranking
Power drill brands5th of 57.7%Show ranking
Hover mower brands4th of 40.87%Show ranking
Alarm panel brands6th of 75%Show ranking
Hacksaw brands6th of 62.3%Show ranking
Hand sander brands4th of 712.6%Show ranking
Infrared thermometer brands4th of 66.9%Show ranking
Slimline dishwasher brands1st of 643.9%Show ranking
Undercounter fridge brands2nd of 523.3%Show ranking
Convection oven brands6th of 87.5%Show ranking
Chasing machine brands6th of 67.9%Show ranking
Portable dishwasher brands3rd of 616.5%Show ranking
Grinding disc brands3rd of 617.7%Show ranking
Bench grinders3rd of 612.7%Show ranking
Router circle jig brands3rd of 70.85%Show ranking
Saw stand brands6th of 75.2%Show ranking
Grinder blades brands3rd of 425.4%Show ranking
Power screwdriver brands4th of 76.7%Show ranking
Chuck key brands6th of 61.8%Show ranking
Power planers3rd of 520.2%Show ranking
Variable speed grinder brands4th of 49.1%Show ranking
Forstner bit brands4th of 55.9%Show ranking
Laser plumb bob brands1st of 435.6%Show ranking
Creator with pink hair and a pink jacket

Is Bosch your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.