Spirit level brands:Which brands are most popular in search?
In August 2026, Milwaukee was the most searched among spirit level brands worldwide, with an estimated 1.8M branded searches and 89.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
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Share of SearchLeaderboard
Compare the spirit level brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Milwaukee, Bosch. The figures are in the table below the chart.
View monthly share of search table
| Month | Milwaukee | Bosch | Stabila | Empire | Stanley |
|---|---|---|---|---|---|
| Oct 2025 | 90.8% | 8.4% | 0.6% | 0.18% | 0.03% |
| Nov 2025 | 92.1% | 7% | 0.61% | 0.18% | 0.03% |
| Dec 2025 | 92.3% | 7.1% | 0.5% | 0.15% | 0.02% |
| Jan 2026 | 90.6% | 8.5% | 0.6% | 0.22% | 0.04% |
| Feb 2026 | 92.1% | 7.1% | 0.61% | 0.18% | 0.03% |
| Mar 2026 | 90.5% | 8.5% | 0.73% | 0.22% | 0.04% |
| Apr 2026 | 90.6% | 8.5% | 0.73% | 0.22% | 0.04% |
| May 2026 | 90.7% | 8.5% | 0.6% | 0.22% | 0.03% |
| Jun 2026 | 90.7% | 8.4% | 0.6% | 0.22% | 0.03% |
| Jul 2026 | 90.7% | 8.4% | 0.6% | 0.22% | 0.03% |
| Aug 2026 | 89.1% | 10% | 0.59% | 0.21% | 0.04% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 89.1% | 1.8M | 0% | -1.6 points | |
| 2, held 2nd | 10% | 206K | +21.2% | +1.6 points | |
| 3, held 3rd | 0.59% | 12.1K | 0% | 0 points | |
| 4, held 4th | 0.21% | 4.4K | 0% | 0 points | |
| 5, held 5th | 0.04% | 720 | +22% | 0 points |
89.1%
Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share -1.6 points.
2.
Bosch10%
Held 2nd. 206K estimated branded searches, +21.2% vs prior month. Share +1.6 points.
3.Stabila
0.59%
Held 3rd. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.
4.Empire
0.21%
Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Stanley0.04%
Held 5th. 720 estimated branded searches, +22% vs prior month. Share 0 points.
Compare search popularity between leading brands
Which brand is most popular in search among spirit level brands worldwide?
5 brands
In August 2026, Milwaukee was the most searched among spirit level brands worldwide, with an estimated 1.8M branded searches and 89.1% estimated Share of Search within this set. Bosch is in 2nd place, 79.1 percentage points behind at 10% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
 Milwaukee | 90.8% → 89.1% | 92.3%Dec 2025 | 89.1%Aug 2026 | 1st |
| Bosch | 8.4% → 10% | 10%Aug 2026 | 7%Nov 2025 | 2nd |
| Stabila | 0.6% → 0.59% | 0.73%Apr 2026 | 0.5%Dec 2025 | 3rd |
| Empire | 0.18% → 0.21% | 0.22%Jun 2026 | 0.15%Dec 2025 | 4th |
| Stanley | 0.03% → 0.04% | 0.04%Mar 2026 | 0.02%Dec 2025 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Milwaukee’s estimated Share of Search among spirit level brands worldwide decreased from 90.8% to 89.1%.
- Across the 11 months ending August 2026, Bosch’s estimated Share of Search among spirit level brands worldwide increased from 8.4% to 10%.
- Across the 11 months ending August 2026, Milwaukee’s estimated Share of Search among spirit level brands worldwide peaked at 92.3% in December 2025 and was lowest at 89.1% in August 2026.
- Across the 11 months ending August 2026, Bosch’s estimated Share of Search among spirit level brands worldwide peaked at 10% in August 2026 and was lowest at 7% in November 2025.
- Across the 11 months ending August 2026, Stabila, Empire and Stanley held steady: their estimated Share of Search among spirit level brands worldwide each moved less than 0.5 percentage points.
How did search popularity change for spirit level brands worldwide in August 2026?
3 changes
In August 2026, Bosch gained estimated Share of Search among spirit level brands worldwide, from 8.4% to 10%.
In August 2026, Milwaukee lost estimated Share of Search among spirit level brands worldwide, from 90.7% to 89.1%.
Estimated monthly branded searches for Stabila worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.
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