Brandwave

BISSELL vs Bosch:Which is searched more?

In September 2026, BISSELL had more branded searches than Bosch among stick vacuum brands worldwide. BISSELL was estimated to have 551K branded searches compared to Bosch’s 169K, and held a 4.8% Share of Search versus Bosch’s 1.5%. These are worldwide searches for English-language branded terms.

Share of Search among stick vacuum brands worldwide in September 2026Which is more popular in search, BISSELL or Bosch?
BISSELL4.8%551K searches
vs
Bosch1.5%169K searches

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Which is more popular in search, BISSELL or Bosch?

Compare the stick vacuum brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

BISSELL and Bosch among stick vacuum brands worldwide, by month

Share of Search by month for BISSELL, Bosch. The figures are in the table below the chart.

View monthly share of search table
MonthDysonElectroluxBISSELLLGHooverBlack and DeckerBoschMiele
Oct 202571.2%12.6%4.3%4.4%2.9%2.1%1.7%0.95%
Nov 202575.9%12.5%3.5%2.5%2.3%1.5%0.95%0.94%
Dec 202578.4%9.6%2.9%2.8%2.6%1.6%1.1%1.1%
Jan 202673.3%11.8%3.5%4.1%3.2%1.7%1.3%1.1%
Feb 202670.9%11.9%4.5%5%3.2%2%1.4%1.1%
Mar 202667.2%14.1%4.9%5.7%3.1%2.1%1.6%1.3%
Apr 202667.7%15.1%4.5%4.3%3.4%2.2%1.7%1.1%
May 202667.8%15.1%3.9%4.3%3.4%2.7%1.7%1.1%
Jun 202668.4%15.3%3.8%4.4%2.8%2.5%1.7%1.1%
Jul 202668.1%13.8%4.2%4.9%3.2%2.5%1.9%1.3%
Aug 202668.3%13.9%4.7%4.7%3.2%2%1.9%1.3%
Sep 202671%13.1%4.8%3.7%3%1.9%1.5%0.98%

How has the BISSELL and Bosch comparison changed over the last 12 months?

  • BISSELL was ahead of Bosch in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, BISSELL’s estimated Share of Search among stick vacuum brands worldwide moved from 4.3% to 4.8%, and its estimated monthly branded searches moved from 510K to 551K.
  • Across the 12 months ending September 2026, Bosch’s estimated Share of Search among stick vacuum brands worldwide moved from 1.7% to 1.5%, and its estimated monthly branded searches moved from 205K to 169K.

How did search popularity change for stick vacuum brands worldwide in September 2026?

  1. BISSELL’s estimated Share of Search among stick vacuum brands worldwide has gained ground for 3 months in a row, from 3.8% to 4.8% in September 2026.

  2. Estimated monthly branded searches for Bosch worldwide fell 17.9% over 12 measured months, from 205K to 169K in September 2026.

Other head-to-heads among stick vacuum brands

How each brand is measured

Brandwave collects information about searches that people make online using BISSELL’s and Bosch’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BISSELL

4 branded search terms

  • bissell
  • bissell crosswave
  • bissell vacuum
  • vacuum bissell

Bosch

2 branded search terms

  • bosch washer
  • bosch washing machine

How the Brand Demand Index is measured

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