Brandwave

Bosch vs Summit Appliance:Which is more popular?

In September 2026, Summit Appliance had more branded searches than Bosch among under counter freezer brands worldwide. Summit Appliance had about 4,400 branded searches, while Bosch had 1,000. Summit Appliance made up 0.26% of all under counter freezer brand searches we track, and Bosch accounted for 0.06%. When we asked ChatGPT and Google AI Overviews about under counter freezer brands, Summit Appliance appeared in four of the five answers and Bosch in one. Summit Appliance was mentioned before Bosch in every answer.

Among under counter freezer brands worldwide in September 2026

Who do people search for more?

Summit Appliance, about 4 searches for every 1 for Bosch

Summit Appliance 4.4K searchesBosch 1K searches

Who does AI mention more?

Summit Appliance, mentioned in 4 of 5 answers, Bosch in 1

Summit Appliance in 4 of 5Bosch in 1 of 5

Who does AI recommend more?

Summit Appliance, named ahead of Bosch in every answer

Summit Appliance first in 3Bosch never first

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Top under counter freezer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Summit Appliance was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Bosch was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Summit Appliance was listed before Bosch in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Summit Appliance1st
  2. Liebherr2nd
  3. Sub-Zero3rd
  4. Bosch4th
  5. Hisense–
  6. Beko–
  7. Hoover–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Summit Appliance4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Liebherr2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sub-Zero2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bosch1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hisense0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Beko0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hoover0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about under counter freezer brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Bosch or Summit Appliance more popular in search?

This chart shows how often people search Google for Bosch and Summit Appliance by name. Each line represents a brand's share of searches for all seven under counter freezer brands we track, month by month, from English-language searches worldwide.

Bosch and Summit Appliance among under counter freezer brands worldwide, by month

Share of searches by month for Summit Appliance, Bosch. The figures are in the table below the chart.

View monthly share of searches table
MonthHisenseBekoHooverLiebherrSub-ZeroSummit ApplianceBosch
Oct 202540.7%27.2%14.9%14.9%2%0.27%0.05%
Nov 202544%24.2%16.2%13.2%2.2%0.24%0.04%
Dec 202540.5%27%18.1%12.1%2%0.27%0.04%
Jan 202639.2%26.2%17.5%14.3%2.4%0.26%0.04%
Feb 202639%26.1%17.4%14.3%2.9%0.31%0.05%
Mar 202637.8%25.3%16.9%16.9%2.8%0.3%0.06%
Apr 202637.8%25.3%16.9%16.9%2.8%0.3%0.04%
May 202643.9%24%16.1%13.1%2.6%0.23%0.05%
Jun 202646.6%25.7%11.5%14%1.9%0.25%0.04%
Jul 202641.8%28%12.5%15.3%2.1%0.27%0.04%
Aug 202639.2%26.2%17.5%14.3%2.4%0.31%0.06%
Sep 202639.4%26.3%17.6%14.4%1.9%0.26%0.06%

How has the Bosch and Summit Appliance comparison changed over the last 12 months?

3 findings

How did search popularity change for under counter freezer brands worldwide in September 2026?

1 change

  1. Estimated monthly branded searches for Summit Appliance worldwide fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Bosch’s and Summit Appliance’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bosch

1 branded search term

  • bosch under counter freezer

Summit Appliance

1 branded search term

  • summit appliance

How the Brand Demand Index is measured

Other head-to-heads among under counter freezer brands

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