Brandwave

Bosch vs Flymo:Which is more popular?

In September 2026, Flymo had more branded searches than Bosch among hover mower brands worldwide. Flymo had about 9,900 branded searches, while Bosch had 90. Flymo made up 0.8% of all hover mower brand searches we track, and Bosch accounted for <0.01%. When we asked ChatGPT and Google AI Overviews about hover mower brands, Flymo appeared in all four answers and Bosch in none.

Among hover mower brands worldwide in September 2026

Who do people search for more?

Flymo, about 110 searches for every 1 for Bosch

Flymo 9.9K searchesBosch 90 searches

Who does AI mention more?

Flymo, mentioned in every answer we collected

Flymo in 4 of 4Bosch in 0 of 4

Who does AI recommend more?

Flymo, the only one of the two named

Flymo first in 2Bosch never named

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Top hover mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Flymo appeared in all four answers. Bosch did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Flymo1st
  2. Husqvarna2nd
  3. Black+Decker2nd
  4. Bosch–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Flymo4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Husqvarna1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Black+Decker1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Bosch0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about hover mower brands

4 answers

  • Asked ChatGPT

    “Which hover mower brand should I buy?”

    1. 1Flymo

  • Asked ChatGPT

    “What are the best hover mower brands?”

    1. 1Flymo
    2. 2Husqvarna

  • Asked ChatGPT

    “What's the best hover mower brand for small lawns?”

    1. 1Flymo
    2. 2Black+Decker

  • Searched Google, AI Overview

    “best hover mower”

    1. 1Flymo

  • Searched Google, AI Overview

    “electric hover mower”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Bosch or Flymo more popular in search?

This chart shows how often people search Google for Bosch and Flymo by name. Each line represents a brand's share of searches for all four hover mower brands we track, month by month, from English-language searches worldwide.

Bosch and Flymo among hover mower brands worldwide, by month

Share of searches by month for Flymo, Bosch. The figures are in the table below the chart.

View monthly share of searches table
MonthHusqvarnaBlack+DeckerFlymoBosch
Oct 202582.7%16.6%0.67%<0.01%
Nov 202578.2%21.1%0.63%<0.01%
Dec 202576.7%22.8%0.5%<0.01%
Jan 202681.6%18%0.44%<0.01%
Feb 202682.8%16.6%0.55%<0.01%
Mar 202683.7%15.1%1.2%0.01%
Apr 202685.9%12.6%1.6%<0.01%
May 202683.5%15%1.5%<0.01%
Jun 202682%16.5%1.5%<0.01%
Jul 202681%17.8%1.2%<0.01%
Aug 202681.3%17.9%0.8%<0.01%
Sep 202681.3%17.9%0.8%<0.01%

How has the Bosch and Flymo comparison changed over the last 12 months?

3 findings
  • Flymo was ahead of Bosch in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bosch’s share of searches among hover mower brands worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 40 to 90.
  • Across the 12 months ending September 2026, Flymo’s share of searches among hover mower brands worldwide moved from 0.67% to 0.8%, and its estimated monthly branded searches held steady at 9.9K.

How did search popularity change for hover mower brands worldwide in September 2026?

2 changes

  1. Flymo’s share of searches among hover mower brands worldwide has lost ground for 3 months in a row, from 1.5% to 0.8% in September 2026.

  2. Estimated monthly branded searches for Bosch worldwide rose 125% over 12 measured months, from 40 to 90 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Bosch’s and Flymo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bosch

1 branded search term

  • bosch hover mower

Flymo

1 branded search term

  • flymo

How the Brand Demand Index is measured

Other head-to-heads among hover mower brands

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