Brandwave

How popular isFlymo?

In September 2026, people searched for Flymo by name about 9,900 times worldwide, about the same as the previous year. These searches made up 0.8% of all global hover mower brand searches, placing Flymo third out of four brands. When we asked both ChatGPT and Google AI Overviews about hover mower brands, Flymo appeared in all answers and was the most recommended of the four.

Search and AI answers in September 2026

Flymo is the third most searched of 4 competitors and the most recommended in AI answers.

  1. HusqvarnaShare of searches 81.3%Mentioned in 1 of 4 AI answersPlace in AI recommendations 2nd
  2. Black+DeckerShare of searches 17.9%Mentioned in 1 of 4 AI answersPlace in AI recommendations 2nd
  3. FlymoShare of searches 0.8%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
  4. BoschShare of searches <0.01%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
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Top hover mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Flymo appeared in all four answers. Flymo is the most recommended of the four.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Flymo1st
  2. Husqvarna2nd
  3. Black+Decker2nd
  4. Bosch–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Flymo4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Husqvarna1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Black+Decker1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Bosch0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about hover mower brands

4 answers

  • Asked ChatGPT

    “Which hover mower brand should I buy?”

    1. 1Flymo

  • Asked ChatGPT

    “What are the best hover mower brands?”

    1. 1Flymo
    2. 2Husqvarna

  • Asked ChatGPT

    “What's the best hover mower brand for small lawns?”

    1. 1Flymo
    2. 2Black+Decker

  • Searched Google, AI Overview

    “best hover mower”

    1. 1Flymo

  • Searched Google, AI Overview

    “electric hover mower”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which hover mower brands compete with Flymo?

Flymo against hover mower brands worldwide, by month

Share of searches by month for Husqvarna, Black+Decker, Flymo. The figures are in the table below the chart.

View monthly share of searches table
MonthHusqvarnaBlack+DeckerFlymoBosch
Oct 202582.7%16.6%0.67%<0.01%
Nov 202578.2%21.1%0.63%<0.01%
Dec 202576.7%22.8%0.5%<0.01%
Jan 202681.6%18%0.44%<0.01%
Feb 202682.8%16.6%0.55%<0.01%
Mar 202683.7%15.1%1.2%0.01%
Apr 202685.9%12.6%1.6%<0.01%
May 202683.5%15%1.5%<0.01%
Jun 202682%16.5%1.5%<0.01%
Jul 202681%17.8%1.2%<0.01%
Aug 202681.3%17.9%0.8%<0.01%
Sep 202681.3%17.9%0.8%<0.01%

  1. 1.Husqvarna

    81.3%

    Held 1st. 1M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Black+Decker

    17.9%

    Held 2nd. 220K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Flymo

    0.8%

    Held 3rd. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Bosch

    <0.01%

    Held 4th. 90 estimated branded searches, +125% vs prior month. Share 0 points.

Compare popularity between Flymo and its closest rivals

Every comparison with Flymo

3 comparisons

How has branded search demand for Flymo changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Flymo worldwide held steady at 9.9K.
  • Across the 12 months ending September 2026, Flymo’s share of searches among hover mower brands worldwide peaked at 1.6% in April 2026 and was lowest at 0.44% in January 2026.

How did search popularity change for hover mower brands worldwide in September 2026?

4 changes

  1. Flymo’s share of searches among hover mower brands worldwide has lost ground for 3 months in a row, from 1.5% to 0.8% in September 2026.

  2. Estimated monthly branded searches for Bosch worldwide rose 125% over 12 measured months, from 40 to 90 in September 2026.

  3. Estimated monthly branded searches for Husqvarna worldwide fell 18% over 12 measured months, from 1.2M to 1M in September 2026.

  4. Estimated monthly branded searches for Black+Decker worldwide fell 10.2% over 12 measured months, from 245K to 220K in September 2026.

How are Flymo’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Flymo’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • flymo

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How the Brand Demand Index is measured

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