Brandwave

Hover mower brands:Which are searched most?

In September 2026, Husqvarna was the most searched among hover mower brands worldwide, with an estimated 1.1M branded searches and 74% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Husqvarna74%
  2. Black and Decker14.7%
  3. Bosch11.3%

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Share of SearchLeaderboard

Compare the hover mower brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among hover mower brands worldwide, by month

Share of Search by month for Husqvarna, Black and Decker, Bosch. The figures are in the table below the chart.

View monthly share of search table
MonthHusqvarnaBlack and DeckerBosch
Oct 202574.4%13.9%11.7%
Nov 202570.7%18%11.3%
Dec 202567.6%19.2%13.2%
Jan 202672.9%15.3%11.8%
Feb 202675.6%14.4%10%
Mar 202678%12.4%9.6%
Apr 202681.7%10.3%7.9%
May 202680.2%12.2%7.6%
Jun 202677.5%13.3%9.2%
Jul 202674.7%14.4%11%
Aug 202672.7%14.2%13.2%
Sep 202674%14.7%11.3%

This month’s ranking, September 2026

  1. 1.Husqvarna

    74%

    Held 1st. 1.1M estimated branded searches, -1.9% vs prior month. Share +1.3 points.

  2. 2.Black and Decker

    14.7%

    Held 2nd. 220K estimated branded searches, 0% vs prior month. Share +0.5 points.

  3. 3.Bosch

    11.3%

    Held 3rd. 169K estimated branded searches, -17.6% vs prior month. Share -1.9 points.

Compare search popularity between leading brands

Which brand is most popular in search among hover mower brands worldwide?

In September 2026, Husqvarna was the most searched among hover mower brands worldwide, with an estimated 1.1M branded searches and 74% estimated Share of Search within this set. Black and Decker is in 2nd place, 59.3 percentage points behind at 14.7% Share of Search.

Global hover mower brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Husqvarna74.4% → 74%81.7%Apr 202667.6%Dec 20251st
Black and Decker13.9% → 14.7%19.2%Dec 202510.3%Apr 20262nd
Bosch11.7% → 11.3%13.2%Dec 20257.6%May 20263rd

Each finding as a sentence

  • Across the 12 months ending September 2026, Black and Decker’s estimated Share of Search among hover mower brands worldwide increased from 13.9% to 14.7%.
  • Across the 12 months ending September 2026, Husqvarna’s estimated Share of Search among hover mower brands worldwide peaked at 81.7% in April 2026 and was lowest at 67.6% in December 2025.
  • Across the 12 months ending September 2026, Black and Decker’s estimated Share of Search among hover mower brands worldwide peaked at 19.2% in December 2025 and was lowest at 10.3% in April 2026.
  • Across the 12 months ending September 2026, Bosch’s estimated Share of Search among hover mower brands worldwide peaked at 13.2% in December 2025 and was lowest at 7.6% in May 2026.
  • Across the 12 months ending September 2026, Husqvarna and Bosch held steady: their estimated Share of Search among hover mower brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for hover mower brands worldwide in September 2026?

  1. In September 2026, Husqvarna gained estimated Share of Search among hover mower brands worldwide, from 72.7% to 74%.

  2. In September 2026, Black and Decker gained estimated Share of Search among hover mower brands worldwide, from 14.2% to 14.7%.

  3. In September 2026, Bosch lost estimated Share of Search among hover mower brands worldwide, from 13.2% to 11.3%.

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