Brandwave

Bosch vs Kobalt:Which is searched more?

In September 2026, Bosch had more branded searches than Kobalt among saw stand brands worldwide. Bosch was estimated to have 169K branded searches compared to Kobalt’s 90.5K, and held a 3.6% Share of Search versus Kobalt’s 1.9%. These are worldwide searches for English-language branded terms.

Share of Search among saw stand brands worldwide in September 2026Which is more popular in search, Bosch or Kobalt?
Bosch3.6%169K searches
vs
Kobalt1.9%90.5K searches

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Which is more popular in search, Bosch or Kobalt?

Compare the saw stand brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bosch and Kobalt among saw stand brands worldwide, by month

Share of Search by month for Bosch, Kobalt. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeMakitaRyobiDeWaltBoschKobaltRIDGIDCircular
Oct 202541.2%25.8%14.3%12.4%3.8%1.7%0.61%0.24%
Nov 202538.2%24.4%17.8%14%2.9%1.9%0.69%0.23%
Dec 202541.2%21.8%15.8%15.1%3.1%2%0.74%0.25%
Jan 202640%21.5%17%14.7%3.7%2%0.89%0.25%
Feb 202641.9%22%14.8%15.4%3.2%1.7%0.76%0.25%
Mar 202637.1%23.5%19.6%13.6%3.4%1.8%0.82%0.19%
Apr 202637.5%20.1%22.2%13.8%3.5%1.9%0.83%0.18%
May 202637.2%20.2%22.5%13.7%3.4%1.8%0.82%0.18%
Jun 202637.3%20.2%22.8%13.7%3.4%1.5%0.83%0.18%
Jul 202641.6%18.5%20.8%12.5%3.8%1.7%0.92%0.2%
Aug 202638.6%21%19%14.2%4.3%1.9%0.85%0.18%
Sep 202639.4%21.6%17.8%14.5%3.6%1.9%0.87%0.28%

How has the Bosch and Kobalt comparison changed over the last 12 months?

  • Bosch was ahead of Kobalt in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bosch’s estimated Share of Search among saw stand brands worldwide moved from 3.8% to 3.6%, and its estimated monthly branded searches moved from 205K to 169K.
  • Across the 12 months ending September 2026, Kobalt’s estimated Share of Search among saw stand brands worldwide moved from 1.7% to 1.9%, and its estimated monthly branded searches held steady at 90.5K.

How did search popularity change for saw stand brands worldwide in September 2026?

  1. In September 2026, Bosch lost estimated Share of Search among saw stand brands worldwide, from 4.3% to 3.6%.

Other head-to-heads among saw stand brands

How each brand is measured

Brandwave collects information about searches that people make online using Bosch’s and Kobalt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bosch

2 branded search terms

  • bosch washer
  • bosch washing machine

Kobalt

1 branded search term

  • kobalt

How the Brand Demand Index is measured

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