Brandwave

Car battery brands:Which are searched most?

In August 2026, Bosch was the most searched among car battery brands worldwide, with an estimated 206K branded searches and 40.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Bosch40.5%
  2. Exide39.4%
  3. Optima6.5%
  4. Varta6.5%
  5. Odyssey Battery5.8%
  6. GS Yuasa1.3%

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Share of SearchLeaderboard

Compare the car battery brands drivers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among car battery brands worldwide, by month

Share of Search by month for Bosch, Exide, Optima, Varta, Odyssey Battery. The figures are in the table below the chart.

View monthly share of search table
MonthBoschExideOptimaVartaOdyssey BatteryGS Yuasa
Oct 202540.1%38.8%7.8%5.2%5.7%2.3%
Nov 202538.9%37.5%9.2%6.2%6.7%1.5%
Dec 202539%37.6%9.2%6.2%6.7%1.2%
Jan 202638.4%36.9%9.1%6.1%8.1%1.5%
Feb 202637.8%36.2%8.9%6%9.7%1.4%
Mar 202638.3%37%9.1%6.1%8.1%1.5%
Apr 202636.5%42.9%7.1%5.8%6.3%1.4%
May 202636.6%43%7.1%5.8%6.3%1.2%
Jun 202633.3%48.1%6.5%5.3%5.8%1.1%
Jul 202632.9%47.5%6.4%6.4%5.7%1%
Aug 202640.5%39.4%6.5%6.5%5.8%1.3%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Bosch

    40.5%

    Moved from 2nd to 1st. 206K estimated branded searches, +21.2% vs prior month. Share +7.6 points.

  2. 2.Exide

    39.4%

    Moved from 1st to 2nd. 201K estimated branded searches, -18.3% vs prior month. Share -8.1 points.

  3. 3.Optima

    6.5%

    Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. 4.Varta

    6.5%

    Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.Odyssey Battery

    5.8%

    Held 5th. 29.6K estimated branded searches, 0% vs prior month. Share +0.1 points.

  6. 6.GS Yuasa

    1.3%

    Held 6th. 6.6K estimated branded searches, +22.2% vs prior month. Share +0.3 points.

Compare search popularity between leading brands

Which brand is most popular in search among car battery brands worldwide?

In August 2026, Bosch was the most searched among car battery brands worldwide, with an estimated 206K branded searches and 40.5% estimated Share of Search within this set. Exide is in 2nd place, 1 percentage point behind at 39.4% Share of Search.

Global car battery brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Bosch40.1% → 40.5%40.5%Aug 202632.9%Jul 20261st
Exide38.8% → 39.4%48.1%Jun 202636.2%Feb 20262nd
Optima7.8% → 6.5%9.2%Dec 20256.4%Jul 20263rd
Varta5.2% → 6.5%6.5%Aug 20265.2%Oct 20255th → 4th
Odyssey Battery5.7% → 5.8%9.7%Feb 20265.7%Oct 20254th → 5th
GS Yuasa2.3% → 1.3%2.3%Oct 20251%Jul 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Exide’s estimated Share of Search among car battery brands worldwide increased from 38.8% to 39.4%.
  • Across the 11 months ending August 2026, Optima’s estimated Share of Search among car battery brands worldwide decreased from 7.8% to 6.5%.
  • Across the 11 months ending August 2026, Varta’s estimated Share of Search among car battery brands worldwide increased from 5.2% to 6.5%.
  • Across the 11 months ending August 2026, GS Yuasa’s estimated Share of Search among car battery brands worldwide decreased from 2.3% to 1.3%.
  • Across the 11 months ending August 2026, Bosch’s estimated Share of Search among car battery brands worldwide peaked at 40.5% in August 2026 and was lowest at 32.9% in July 2026.
  • Across the 11 months ending August 2026, Exide’s estimated Share of Search among car battery brands worldwide peaked at 48.1% in June 2026 and was lowest at 36.2% in February 2026.
  • Across the 11 months ending August 2026, Optima’s estimated Share of Search among car battery brands worldwide peaked at 9.2% in December 2025 and was lowest at 6.4% in July 2026.
  • Across the 11 months ending August 2026, Odyssey Battery’s estimated Share of Search among car battery brands worldwide peaked at 9.7% in February 2026 and was lowest at 5.7% in October 2025.
  • Across the 11 months ending August 2026, GS Yuasa’s estimated Share of Search among car battery brands worldwide peaked at 2.3% in October 2025 and was lowest at 1% in July 2026.
  • Across the 11 months ending August 2026, Varta rose from 5th to 4th among car battery brands worldwide.
  • Across the 11 months ending August 2026, Odyssey Battery fell from 4th to 5th among car battery brands worldwide.
  • Across the 11 months ending August 2026, Bosch held steady: its estimated Share of Search among car battery brands worldwide moved less than 0.5 percentage points.

How did search popularity change for car battery brands worldwide in August 2026?

  1. In August 2026, Bosch overtook Exide to take the highest estimated Share of Search among car battery brands worldwide, at 40.5%.

  2. In August 2026, Exide lost estimated Share of Search among car battery brands worldwide, from 47.5% to 39.4%.

  3. Estimated monthly branded searches for Varta worldwide rose 22.1% over 11 measured months, from 27.1K to 33.1K in August 2026.

  4. Estimated monthly branded searches for GS Yuasa worldwide fell 45.5% over 11 measured months, from 12.1K to 6.6K in August 2026.

  5. Estimated monthly branded searches for Optima worldwide fell 18.3% over 11 measured months, from 40.5K to 33.1K in August 2026.

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