Brandwave

Odyssey Battery vs Varta:Which is searched more?

In August 2026, Varta had more branded searches than Odyssey Battery among car battery brands worldwide. Varta was estimated to have 33.1K branded searches compared to Odyssey Battery’s 29.6K, and held a 6.5% Share of Search versus Odyssey Battery’s 5.8%. These are worldwide searches for English-language branded terms.

Share of Search among car battery brands worldwide in August 2026Which is more popular in search, Odyssey Battery or Varta?
Odyssey Battery5.8%29.6K searches
vs
Varta6.5%33.1K searches

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Which is more popular in search, Odyssey Battery or Varta?

Compare the car battery brands drivers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Odyssey Battery and Varta among car battery brands worldwide, by month

Share of Search by month for Varta, Odyssey Battery. The figures are in the table below the chart.

View monthly share of search table
MonthVartaOdyssey Battery
Oct 20255.2%5.7%
Nov 20256.2%6.7%
Dec 20256.2%6.7%
Jan 20266.1%8.1%
Feb 20266%9.7%
Mar 20266.1%8.1%
Apr 20265.8%6.3%
May 20265.8%6.3%
Jun 20265.3%5.8%
Jul 20266.4%5.7%
Aug 20266.5%5.8%
Sep 2026——

How has the Odyssey Battery and Varta comparison changed over the last 12 months?

  • The lead changed hands once in the 11 months ending August 2026: Varta took it in July 2026.
  • Across the 11 months ending August 2026, Odyssey Battery’s estimated Share of Search among car battery brands worldwide moved from 5.7% to 5.8%, and its estimated monthly branded searches held steady at 29.6K.
  • Across the 11 months ending August 2026, Varta’s estimated Share of Search among car battery brands worldwide moved from 5.2% to 6.5%, and its estimated monthly branded searches moved from 27.1K to 33.1K.

How did search popularity change for car battery brands worldwide in August 2026?

  1. Estimated monthly branded searches for Varta worldwide rose 22.1% over 11 measured months, from 27.1K to 33.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Odyssey Battery’s and Varta’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Odyssey Battery

2 branded search terms

  • odyssey batteries
  • odyssey battery

Varta

1 branded search term

  • varta batteries

How the Brand Demand Index is measured

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