Brandwave

How popular isExide in search?

In August 2026, there were an estimated 201K branded searches for Exide worldwide which held steady over the last 11 months. Exide holds 39.4% estimated Share of Search among car battery brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Bosch40.5%
  2. Exide39.4%
  3. Optima6.5%
  4. Varta6.5%
  5. Odyssey Battery5.8%
  6. GS Yuasa1.3%
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Which car battery brands compete with Exide?

Exide against car battery brands worldwide, by month

Share of Search by month for Bosch, Exide, Optima, Varta, Odyssey Battery. The figures are in the table below the chart.

View monthly share of search table
MonthBoschExideOptimaVartaOdyssey BatteryGS Yuasa
Oct 202540.1%38.8%7.8%5.2%5.7%2.3%
Nov 202538.9%37.5%9.2%6.2%6.7%1.5%
Dec 202539%37.6%9.2%6.2%6.7%1.2%
Jan 202638.4%36.9%9.1%6.1%8.1%1.5%
Feb 202637.8%36.2%8.9%6%9.7%1.4%
Mar 202638.3%37%9.1%6.1%8.1%1.5%
Apr 202636.5%42.9%7.1%5.8%6.3%1.4%
May 202636.6%43%7.1%5.8%6.3%1.2%
Jun 202633.3%48.1%6.5%5.3%5.8%1.1%
Jul 202632.9%47.5%6.4%6.4%5.7%1%
Aug 202640.5%39.4%6.5%6.5%5.8%1.3%
Sep 2026——————
  1. 1.Bosch

    40.5%

    Moved from 2nd to 1st. 206K estimated branded searches, +21.2% vs prior month. Share +7.6 points.

  2. 2.Exide

    39.4%

    Moved from 1st to 2nd. 201K estimated branded searches, -18.3% vs prior month. Share -8.1 points.

  3. 3.Optima

    6.5%

    Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. 4.Varta

    6.5%

    Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. Held 5th. 29.6K estimated branded searches, 0% vs prior month. Share +0.1 points.

  6. 6.GS Yuasa

    1.3%

    Held 6th. 6.6K estimated branded searches, +22.2% vs prior month. Share +0.3 points.

Compare search popularity between Exide and its closest rivals

How has branded search demand for Exide changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Exide worldwide held steady at 201K.
  • Across the 11 months ending August 2026, Exide’s estimated Share of Search among car battery brands worldwide increased from 38.8% to 39.4%.
  • Across the 11 months ending August 2026, Exide’s estimated Share of Search among car battery brands worldwide peaked at 48.1% in June 2026 and was lowest at 36.2% in February 2026.

How did search popularity change for car battery brands worldwide in August 2026?

  1. In August 2026, Bosch overtook Exide to take the highest estimated Share of Search among car battery brands worldwide, at 40.5%.

  2. In August 2026, Exide lost estimated Share of Search among car battery brands worldwide, from 47.5% to 39.4%.

  3. Estimated monthly branded searches for Varta worldwide rose 22.1% over 11 measured months, from 27.1K to 33.1K in August 2026.

  4. Estimated monthly branded searches for GS Yuasa worldwide fell 45.5% over 11 measured months, from 12.1K to 6.6K in August 2026.

  5. Estimated monthly branded searches for Optima worldwide fell 18.3% over 11 measured months, from 40.5K to 33.1K in August 2026.

How is Exide measured?

Brandwave collects information about searches that people make online using Exide’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • exide batteries

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How the Brand Demand Index is measured

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