Brandwave

Caterpillar vs Exide:Which is searched more?

In September 2026, Exide had more branded searches than Caterpillar among forklift battery brands worldwide. Exide was estimated to have 201K branded searches compared to Caterpillar’s 2.4K, and held an 89.7% Share of Search versus Caterpillar’s 1.1%. These are worldwide searches for English-language branded terms.

Share of Search among forklift battery brands worldwide in September 2026Which is more popular in search, Caterpillar or Exide?
Caterpillar1.1%2.4K searches
vs
Exide89.7%201K searches

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Which is more popular in search, Caterpillar or Exide?

Compare the forklift battery brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Caterpillar and Exide among forklift battery brands worldwide, by month

Share of Search by month for Exide, Caterpillar. The figures are in the table below the chart.

View monthly share of search table
MonthExideCrownClarkDoosanCaterpillarHyster
Oct 202587.4%6.4%3.5%1.3%1.3%0.14%
Nov 202587.5%6.4%2.9%1.5%1.5%0.17%
Dec 202588%6.5%2.9%1.3%1.3%0.14%
Jan 202685.3%7.6%4.2%1.5%1.2%0.17%
Feb 202684.7%7.6%4.1%1.8%1.5%0.2%
Mar 202685.7%7.7%3.4%1.5%1.5%0.14%
Apr 202688.4%6.5%2.9%1.1%1.1%0.09%
May 202689.7%5.4%2.4%1.3%1.1%0.12%
Jun 202690.3%5.4%2%1.3%0.88%0.1%
Jul 202691.4%4.5%2%1.1%0.89%0.1%
Aug 202689.9%5.4%2.4%1.1%1.1%0.12%
Sep 202689.7%5.4%2.4%1.3%1.1%0.12%

How has the Caterpillar and Exide comparison changed over the last 12 months?

  • Exide was ahead of Caterpillar in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Caterpillar’s estimated Share of Search among forklift battery brands worldwide moved from 1.3% to 1.1%, and its estimated monthly branded searches moved from 2.9K to 2.4K.
  • Across the 12 months ending September 2026, Exide’s estimated Share of Search among forklift battery brands worldwide moved from 87.4% to 89.7%, and its estimated monthly branded searches held steady at 201K.

How did search popularity change for forklift battery brands worldwide in September 2026?

  1. In September 2026, Caterpillar fell from 4th to 5th among forklift battery brands worldwide.

Other head-to-heads among forklift battery brands

How each brand is measured

Brandwave collects information about searches that people make online using Caterpillar’s and Exide’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Caterpillar

1 branded search term

  • cat digger

Exide

1 branded search term

  • exide batteries

How the Brand Demand Index is measured

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