Brandwave

Bosch vs Kreg:Which is searched more?

In September 2026, Kreg had more branded searches than Bosch among router table brands worldwide. Kreg had about 22,200 branded searches, while Bosch had 5,400. Kreg made up 1.3% of all router table brand searches we track, and Bosch accounted for 0.32%. These are worldwide searches for English-language branded terms.

Share of searches among router table brands worldwide in September 2026Is Bosch or Kreg more popular in search?
Bosch0.32%5.4K searches
vs
Kreg1.3%22.2K searches

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Is Bosch or Kreg more popular in search?

Compare the router table brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bosch and Kreg among router table brands worldwide, by month

Share of searches by month for Kreg, Bosch. The figures are in the table below the chart.

View monthly share of searches table
MonthDeWaltFreudCraftsmanFestoolGrizzlyKregWoodpeckersBoschJetJessEm
Oct 202538%25.4%13.9%17%1.9%1.5%1.3%0.37%0.46%0.3%
Nov 202542.7%23.4%12.8%15.6%1.7%1.4%1.2%0.42%0.42%0.34%
Dec 202544.6%20%16.3%13.3%2.2%1.2%1.2%0.44%0.36%0.36%
Jan 202637.9%25.3%16.9%13.8%2.3%1.2%1.2%0.46%0.46%0.37%
Feb 202638.6%21.1%21.1%14.1%1.9%1.3%1%0.31%0.38%0.25%
Mar 202634.1%22.8%22.8%15.3%2.1%1.1%0.92%0.33%0.33%0.22%
Apr 202636.8%24.6%20.1%13.4%2.2%1.2%0.81%0.29%0.36%0.24%
May 202636.7%24.5%20.1%13.4%2.2%1.5%0.81%0.29%0.29%0.2%
Jun 202638.8%21.2%21.2%14.2%1.9%1%0.7%0.31%0.31%0.21%
Jul 202636.8%20.1%24.6%13.4%2.2%1.2%0.81%0.29%0.36%0.19%
Aug 202641.3%18.5%22.6%12.3%2%1.1%0.91%0.33%0.61%0.22%
Sep 202640.2%22%18%14.7%2%1.3%0.88%0.32%0.32%0.22%

How has the Bosch and Kreg comparison changed over the last 12 months?

3 findings
  • Kreg was ahead of Bosch in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bosch’s share of searches among router table brands worldwide moved from 0.37% to 0.32%, and its estimated monthly branded searches moved from 6.6K to 5.4K.
  • Across the 12 months ending September 2026, Kreg’s share of searches among router table brands worldwide moved from 1.5% to 1.3%, and its estimated monthly branded searches moved from 27.1K to 22.2K.

How did search popularity change for router table brands worldwide in September 2026?

2 changes
  1. In September 2026, Bosch rose from 9th to 8th among router table brands worldwide.

  2. Estimated monthly branded searches for Kreg worldwide fell 18.1% over 12 measured months, from 27.1K to 22.2K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Bosch’s and Kreg’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bosch

1 branded search term

  • bosch router table

Kreg

1 branded search term

  • kreg

How the Brand Demand Index is measured

Other head-to-heads among router table brands

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