Brandwave

How popular isSamsung?

In September 2026, people searched for Samsung by name about 529,000 times worldwide, a 19.9% decrease from the previous year. These searches made up 5.4% of all global phone charger brand searches, placing Samsung fifth out of six brands. When we asked both ChatGPT and Google AI Overviews about phone charger brands, Samsung appeared in all answers and was the second most recommended of the six.

Search and AI answers in September 2026

Samsung is the fifth most searched of 6 competitors and the second most recommended in AI answers.

  1. AnkerShare of searches 44.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. UGREENShare of searches 29.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  3. BelkinShare of searches 10.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  4. BaseusShare of searches 8.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. SamsungShare of searches 5.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd

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Top phone charger brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Samsung appeared in all five answers. Samsung is the second most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Anker1st
  2. Samsung2nd
  3. UGREEN3rd
  4. Belkin4th
  5. Baseus–
  6. mophie–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Anker5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Samsung5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • UGREEN3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Belkin3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Baseus0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • mophie0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about phone charger brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which phone charger brands compete with Samsung?

Samsung against phone charger brands worldwide, by month

Share of searches by month for Anker, UGREEN, Belkin, Baseus, Samsung. The figures are in the table below the chart.

View monthly share of searches table
MonthAnkerUGREENBelkinBaseusSamsungmophie
Oct 202542.1%26%11.4%11.8%6.8%1.9%
Nov 202542.2%26.4%11.6%11.8%6.1%1.9%
Dec 202541.8%26.4%11.9%11.7%6.1%2.1%
Jan 202642.2%26.7%11.6%11.8%5.8%2.1%
Feb 202642.1%26.5%11.4%12%6.1%1.9%
Mar 202642.3%26.8%11%11.8%6.2%1.9%
Apr 202644%27.8%9.9%10.6%5.8%1.8%
May 202643.3%27.4%11.6%10.1%5.9%1.8%
Jun 202642.8%27.5%11.4%10%6.6%1.7%
Jul 202643%28.2%10.4%10.1%6.6%1.7%
Aug 202641%28%12%9.9%7.5%1.6%
Sep 202644.5%29.3%10.5%8.5%5.4%1.7%

  1. 1.Anker

    44.5%

    Held 1st. 1.2M estimated branded searches, +22% vs prior month. Share +3.5 points.

  2. 2.UGREEN

    29.3%

    Held 2nd. 804K estimated branded searches, +18.1% vs prior month. Share +1.4 points.

  3. 3.Belkin

    10.5%

    Held 3rd. 288K estimated branded searches, -1.7% vs prior month. Share -1.5 points.

  4. 4.Baseus

    8.5%

    Held 4th. 234K estimated branded searches, -3.1% vs prior month. Share -1.4 points.

  5. 5.Samsung

    5.4%

    Held 5th. 149K estimated branded searches, -17.9% vs prior month. Share -2 points.

  6. 6.mophie

    1.7%

    Held 6th. 45.3K estimated branded searches, +14.1% vs prior month. Share 0 points.

Compare popularity between Samsung and its closest rivals

Every comparison with Samsung

134 comparisons

How has branded search demand for Samsung changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Samsung worldwide fell from 660K to 529K.
  • Across the 12 months ending September 2026, Samsung’s share of searches among phone charger brands worldwide decreased from 6.8% to 5.4%.
  • Across the 12 months ending September 2026, Samsung’s share of searches among phone charger brands worldwide peaked at 7.5% in August 2026 and was lowest at 5.4% in September 2026.

How did search popularity change for phone charger brands worldwide in September 2026?

5 changes

  1. In September 2026, Anker gained share of searches among phone charger brands worldwide, from 41% to 44.5%.

  2. In September 2026, UGREEN gained share of searches among phone charger brands worldwide, from 28% to 29.3%.

  3. In September 2026, Samsung lost share of searches among phone charger brands worldwide, from 7.5% to 5.4%.

  4. In September 2026, Belkin lost share of searches among phone charger brands worldwide, from 12% to 10.5%.

  5. In September 2026, Baseus lost share of searches among phone charger brands worldwide, from 9.9% to 8.5%.

How are Samsung’s branded searches counted?

9 search terms

Brandwave collects information about searches that people make online using Samsung’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • samsung charger
  • samsung com
  • samsung fast charger
  • samsung freestyle
  • samsung led wall
  • samsung the wall
  • samsung washer
  • samsung washing machine
  • samsung wireless charger

How the Brand Demand Index is measured

Who owns Samsung?

Samsung is owned by Samsung. Brandwave also tracks Samsung Galaxy Ring, Samsung Food, Samsung Galaxy Watch and Samsung SSD, owned by the same company, worldwide.

Do you work for Samsung? To request corrections or removal please contact us via our support page and we will be happy to assist.

Where does Samsung compete?

Samsung is ranked in 55 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Smartphone brands6th of 60.69%Show ranking
Wireless earbud brands9th of 90.59%Show ranking
Wireless headphones brands7th of 100.44%Show ranking
Earphones brands5th of 80.48%Show ranking
Tablet brands5th of 61.9%Show ranking
Smartwatch brands5th of 52.1%Show ranking
Surround sound system brands7th of 101.2%Show ranking
Cordless vacuum brands9th of 101.6%Show ranking
Soundbar brands6th of 81.7%Show ranking
Home cinema brands7th of 121.3%Show ranking
Smart scale brands5th of 71.8%Show ranking
TV brands5th of 71.8%Show ranking
Fridge brands9th of 142.8%Show ranking
Home appliance brands8th of 132.8%Show ranking
Television brands4th of 52.9%Show ranking
Curved monitor brands5th of 73%Show ranking
Washing machine brands8th of 143%Show ranking
Computer monitor brands5th of 63.2%Show ranking
Sleep tracker brands4th of 42.6%Show ranking
Soundbar with subwoofer brands3rd of 54.7%Show ranking
Wireless charger brands5th of 63.9%Show ranking
Gas cooktop brands3rd of 95.4%Show ranking
Phone charger brands5th of 65.4%Shown above
Double wall oven brands3rd of 95.5%Show ranking
Portable charger brands5th of 74.2%Show ranking
Slimline dishwasher brands4th of 64.5%Show ranking
Portable projector brands5th of 54.5%Show ranking
Clothes dryer brands3rd of 66.6%Show ranking
Front load washer brands2nd of 67.9%Show ranking
Connected TV advertising platforms2nd of 135.9%Show ranking
Microwave brands4th of 88.1%Show ranking
Dishwasher brands4th of 88.2%Show ranking
Range hoods2nd of 98.2%Show ranking
Short throw projector brands3rd of 59.1%Show ranking
Laundry appliance brands2nd of 723.5%Show ranking
Deep freezer brands4th of 510.1%Show ranking
LED wall brands6th of 90.7%Show ranking
Mini projector brands5th of 61.3%Show ranking
Condenser tumble dryer brands4th of 612.4%Show ranking
Freestanding gas range brands2nd of 512.9%Show ranking
Counter depth refrigerator brands2nd of 713.4%Show ranking
Induction stove brands2nd of 713.5%Show ranking
Induction oven brands2nd of 513.8%Show ranking
Laser printer brands3rd of 510.1%Show ranking
External drive brands4th of 611%Show ranking
Hard drive brands4th of 511.1%Show ranking
External SSD brands4th of 511.3%Show ranking
Clothes steamer brands3rd of 716.3%Show ranking
Flash drive brands2nd of 515%Show ranking
Kids tablets4th of 521.3%Show ranking
Memory card brands2nd of 716.3%Show ranking
Refrigerator double door brands2nd of 526%Show ranking
Gas dryer brands1st of 447.6%Show ranking
Gas stove brands1st of 549.4%Show ranking
Induction hob brands1st of 477.9%Show ranking
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