Brandwave

Clothes steamer brands:Which are searched most?

In September 2026, Tefal was the most searched among clothes steamer brands worldwide, with an estimated 500K branded searches and 66.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Tefal66.9%
  2. Samsung20.2%
  3. Conair8.1%
  4. LG2.4%
  5. Philips2.4%

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Share of SearchLeaderboard

Compare the clothes steamer brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among clothes steamer brands worldwide, by month

Share of Search by month for Tefal, Samsung, Conair, LG, Philips. The figures are in the table below the chart.

View monthly share of search table
MonthTefalSamsungConairLGPhilips
Oct 202565.5%19.3%9.5%2.8%2.8%
Nov 202572.1%17%6.8%2.5%1.7%
Dec 202569.2%16.7%10%2.5%1.6%
Jan 202670.5%17%8.4%2.5%1.7%
Feb 202665.4%22.5%7.7%2.8%1.5%
Mar 202665.2%22.4%7.7%2.8%1.9%
Apr 202663%22.7%9.1%3.3%1.8%
May 202665.9%19.8%9.8%2.9%1.6%
Jun 202661%22.5%11%3.3%2.2%
Jul 202655.6%28.6%9.8%3.6%2.4%
Aug 202660.2%25.3%8.7%3.2%2.6%
Sep 202666.9%20.2%8.1%2.4%2.4%

This month’s ranking, September 2026

  1. 1.Tefal

    66.9%

    Held 1st. 500K estimated branded searches, +19.6% vs prior month. Share +6.7 points.

  2. 2.Samsung

    20.2%

    Held 2nd. 151K estimated branded searches, -14.2% vs prior month. Share -5.1 points.

  3. 3.Conair

    8.1%

    Held 3rd. 60.5K estimated branded searches, 0% vs prior month. Share -0.6 points.

  4. 4.LG

    2.4%

    Held 4th. 18.1K estimated branded searches, -18.5% vs prior month. Share -0.8 points.

  5. 5.Philips

    2.4%

    Held 5th. 18.1K estimated branded searches, 0% vs prior month. Share -0.2 points.

Compare search popularity between leading brands

Which brand is most popular in search among clothes steamer brands worldwide?

In September 2026, Tefal was the most searched among clothes steamer brands worldwide, with an estimated 500K branded searches and 66.9% estimated Share of Search within this set. Samsung is in 2nd place, 46.7 percentage points behind at 20.2% Share of Search.

Global clothes steamer brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Tefal65.5% → 66.9%72.1%Nov 202555.6%Jul 20261st
Samsung19.3% → 20.2%28.6%Jul 202616.7%Dec 20252nd
Conair9.5% → 8.1%11%Jun 20266.8%Nov 20253rd
LG2.8% → 2.4%3.6%Jul 20262.4%Sep 20264th
Philips2.8% → 2.4%2.8%Oct 20251.5%Feb 20265th

Each finding as a sentence

  • Across the 12 months ending September 2026, Tefal’s estimated Share of Search among clothes steamer brands worldwide increased from 65.5% to 66.9%.
  • Across the 12 months ending September 2026, Samsung’s estimated Share of Search among clothes steamer brands worldwide increased from 19.3% to 20.2%.
  • Across the 12 months ending September 2026, Conair’s estimated Share of Search among clothes steamer brands worldwide decreased from 9.5% to 8.1%.
  • Across the 12 months ending September 2026, Tefal’s estimated Share of Search among clothes steamer brands worldwide peaked at 72.1% in November 2025 and was lowest at 55.6% in July 2026.
  • Across the 12 months ending September 2026, Samsung’s estimated Share of Search among clothes steamer brands worldwide peaked at 28.6% in July 2026 and was lowest at 16.7% in December 2025.
  • Across the 12 months ending September 2026, Conair’s estimated Share of Search among clothes steamer brands worldwide peaked at 11% in June 2026 and was lowest at 6.8% in November 2025.
  • Across the 12 months ending September 2026, LG’s estimated Share of Search among clothes steamer brands worldwide peaked at 3.6% in July 2026 and was lowest at 2.4% in September 2026.
  • Across the 12 months ending September 2026, Philips’ estimated Share of Search among clothes steamer brands worldwide peaked at 2.8% in October 2025 and was lowest at 1.5% in February 2026.
  • Across the 12 months ending September 2026, LG and Philips held steady: their estimated Share of Search among clothes steamer brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for clothes steamer brands worldwide in September 2026?

  1. In September 2026, Tefal gained estimated Share of Search among clothes steamer brands worldwide, from 60.2% to 66.9%.

  2. In September 2026, Samsung lost estimated Share of Search among clothes steamer brands worldwide, from 25.3% to 20.2%.

  3. In September 2026, LG lost estimated Share of Search among clothes steamer brands worldwide, from 3.2% to 2.4%.

  4. In September 2026, Conair lost estimated Share of Search among clothes steamer brands worldwide, from 8.7% to 8.1%.

  5. Estimated monthly branded searches for Philips worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

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