How popular isSamsung?
In September 2026, people searched for Samsung by name about 529,000 times worldwide, a 19.9% decrease from the previous year. These searches made up 0.7% of all global LED wall brand searches, placing Samsung sixth out of nine brands. When we asked both ChatGPT and Google AI Overviews about LED wall brands, Samsung appeared in four of the five answers and was the third most recommended of the nine.
Samsung is the sixth most searched of 9 competitors and the third most recommended in AI answers.
NECShare of searches 55.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
BarcoShare of searches 30.4%Mentioned in 1 of 5 AI answersPlace in AI recommendations 8th
DVSShare of searches 9.1%Mentioned in 1 of 5 AI answersPlace in AI recommendations 7th
AbsenShare of searches 2.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
SamsungShare of searches 0.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
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Top LED wall brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Samsung was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Samsung is the third most recommended of the nine.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Samsung4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Absen3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
LG3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Unilumin3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
INFiLED3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ROE Visual3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Barco1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
DVS1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
NEC0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about LED wall brands
5 answers
Asked ChatGPT
“Which LED wall brand should I buy?”
Asked ChatGPT
“What are the best LED wall brands?”
Asked ChatGPT
“What's the best LED wall brand for large video displays?”
Searched Google, AI Overview
“led video wall”
Searched Google, AI Overview
“commercial led display”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which LED wall brands compete with Samsung?
Share of searches by month for NEC, Barco, DVS, Absen, Samsung. The figures are in the table below the chart.
View monthly share of searches table
| Month | NEC | Barco | DVS | Absen | LG | Samsung | Unilumin | INFiLED | ROE Visual |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 51.9% | 28.4% | 12.7% | 2.6% | 2.1% | 1.3% | 0.62% | 0.27% | 0.12% |
| Nov 2025 | 51.6% | 28.2% | 12.7% | 2.5% | 2.5% | 1.4% | 0.62% | 0.23% | 0.12% |
| Dec 2025 | 54.8% | 24.5% | 13.5% | 2.7% | 2.2% | 1.3% | 0.66% | 0.24% | 0.13% |
| Jan 2026 | 56.5% | 25.3% | 11.3% | 2.8% | 1.9% | 1.3% | 0.68% | 0.24% | 0.11% |
| Feb 2026 | 61.6% | 22.5% | 10.1% | 2% | 1.7% | 1.2% | 0.61% | 0.22% | 0.1% |
| Mar 2026 | 61.6% | 22.5% | 10.1% | 2% | 1.7% | 1.2% | 0.61% | 0.22% | 0.12% |
| Apr 2026 | 66% | 19.9% | 8.9% | 2.2% | 1.5% | 0.82% | 0.53% | 0.19% | 0.09% |
| May 2026 | 61.5% | 22.5% | 10.1% | 2.5% | 1.7% | 0.94% | 0.61% | 0.18% | 0.1% |
| Jun 2026 | 41.9% | 34.2% | 15.4% | 3.1% | 2.5% | 1.7% | 0.75% | 0.27% | 0.18% |
| Jul 2026 | 40.4% | 40.4% | 12.1% | 3% | 2% | 1.1% | 0.59% | 0.22% | 0.12% |
| Aug 2026 | 69.4% | 20.8% | 6.2% | 1.5% | 1% | 0.48% | 0.31% | 0.11% | 0.06% |
| Sep 2026 | 55.6% | 30.4% | 9.1% | 2.2% | 1.2% | 0.7% | 0.45% | 0.16% | 0.09% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 55.6% | 823K | -45.1% | -13.8 points | |
| 2, held 2nd | 30.4% | 450K | 0% | +9.6 points | |
| 3, held 3rd | 9.1% | 135K | 0% | +2.9 points | |
| 4, held 4th | 2.2% | 33.1K | 0% | +0.7 points | |
| 5, held 5th | 1.2% | 18.1K | -18.5% | +0.2 points | |
| 6, held 6th | 0.7% | 10.4K | +0.87% | +0.2 points | |
| 7, held 7th | 0.45% | 6.6K | 0% | +0.1 points | |
| 8, held 8th | 0.16% | 2.4K | 0% | +0.1 points | |
| 9, held 9th | 0.09% | 1.3K | 0% | 0 points |
1.
NEC55.6%
Held 1st. 823K estimated branded searches, -45.1% vs prior month. Share -13.8 points.
2.
Barco30.4%
Held 2nd. 450K estimated branded searches, 0% vs prior month. Share +9.6 points.
3.
DVS9.1%
Held 3rd. 135K estimated branded searches, 0% vs prior month. Share +2.9 points.
4.
Absen2.2%
Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share +0.7 points.
5.
LG1.2%
Held 5th. 18.1K estimated branded searches, -18.5% vs prior month. Share +0.2 points.
6.
Samsung0.7%
Held 6th. 10.4K estimated branded searches, +0.87% vs prior month. Share +0.2 points.
7.
Unilumin0.45%
Held 7th. 6.6K estimated branded searches, 0% vs prior month. Share +0.1 points.
8.
INFiLED0.16%
Held 8th. 2.4K estimated branded searches, 0% vs prior month. Share +0.1 points.
0.09%
Held 9th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Samsung and its closest rivals
Every comparison with Samsung
131 comparisons
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- Google Pixel vs Samsung
- OnePlus vs Samsung
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- Samsung vs Xiaomi
- Apple AirPods vs Samsung
- Beats vs Samsung
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- Samsung vs Shark
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- Samsung vs Sony
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- Samsung vs Tineco
- Acer vs Samsung
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- ASUS vs Samsung
- Beko vs Samsung
- BenQ vs Samsung
- Dell vs Samsung
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- Haier vs Samsung
- KitchenAid vs Samsung
- Kurio vs Samsung
- LeapFrog vs Samsung
- Midea vs Samsung
- MSI vs Samsung
- Rowenta vs Samsung
- Samsung vs Smeg
- Samsung vs Tefal
- Samsung vs VTech
- Samsung vs Whirlpool
- Baseus vs Samsung
- Samsung vs Speed Queen
- Miele vs Samsung
- JVC vs Samsung
- Anker vs Samsung
- Belkin vs Samsung
- Epson vs Samsung
- Hisense vs Samsung
- Huawei vs Samsung
- Jackery vs Samsung
- KEF vs Samsung
- Klipsch vs Samsung
- Panasonic vs Samsung
- Quad Lock vs Samsung
- Roku vs Samsung
- Samsung vs SanDisk
- Samsung vs Seagate
- Samsung vs Siemens
- Samsung vs Sonos
- Samsung vs UGREEN
- Samsung vs Vizio
- Samsung vs Western Digital
- Samsung vs Withings
- Samsung vs XGIMI
- Brother vs Samsung
- GE Appliances vs Samsung
- Oura vs Samsung
- Samsung vs Westinghouse
- Samsung vs WHOOP
- Amazon Fire Tablet vs Samsung
- AKG vs Samsung
- Canon vs Samsung
- Denon vs Samsung
- Marantz vs Samsung
- Philips vs Samsung
- PNY vs Samsung
- Conair vs Samsung
- Samsung vs The Trade Desk
- Renpho vs Samsung
- Samsung vs Wolf
- mophie vs Samsung
- Samsung vs Sharp
- Bosch vs Samsung
- Samsung vs Thermador
- Café vs Samsung
- Samsung vs Sub-Zero
- Fisher & Paykel vs Samsung
- Amazon DSP vs Samsung
- INIU vs Samsung
- LaCie vs Samsung
- Samsung vs StackAdapt
- GE Profile vs Samsung
- Marshall vs Samsung
- Samsung vs Tatari
- Anker Nebula vs Samsung
- Kodak vs Samsung
- Samsung vs Toshiba
- LG vs Samsung
- Samsung vs Yamaha
- Crucial vs Samsung
- Jiffy Steamer vs Samsung
- Absen vs Samsung
- Barco vs Samsung
- DVS vs Samsung
- NEC vs Samsung
- Broan-NuTone vs Samsung
- Kingston vs Samsung
- Samsung vs Unilumin
- Samsung vs Vent-A-Hood
- Mpow vs Samsung
- Eufy vs Samsung
- LG Ad Solutions vs Samsung
- HP vs Samsung
- Hauslane vs Samsung
- INFiLED vs Samsung
- Contixo vs Samsung
- Display & Video 360 vs Samsung
- Samsung vs VicTsing
- ROE Visual vs Samsung
- Lexar vs Samsung
- Samsung vs Sennheiser
- MNTN vs Samsung
- AngelBird vs Samsung
How has branded search demand for Samsung changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Samsung worldwide fell from 660K to 529K.
- Across the 12 months ending September 2026, Samsung’s share of searches among LED wall brands worldwide decreased from 1.3% to 0.7%.
- Across the 12 months ending September 2026, Samsung’s share of searches among LED wall brands worldwide peaked at 1.7% in June 2026 and was lowest at 0.48% in August 2026.
How did search popularity change for LED wall brands worldwide in September 2026?
6 changes

In September 2026, Barco gained share of searches among LED wall brands worldwide, from 20.8% to 30.4%.

In September 2026, DVS gained share of searches among LED wall brands worldwide, from 6.2% to 9.1%.

In September 2026, Absen gained share of searches among LED wall brands worldwide, from 1.5% to 2.2%.

In September 2026, NEC lost share of searches among LED wall brands worldwide, from 69.4% to 55.6%.

Estimated monthly branded searches for Samsung worldwide fell 22.5% over 12 measured months, from 13.4K to 10.4K in September 2026.

Estimated monthly branded searches for LG worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.
How are Samsung’s branded searches counted?
9 search terms
Brandwave collects information about searches that people make online using Samsung’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- samsung charger
- samsung com
- samsung fast charger
- samsung freestyle
- samsung led wall
- samsung the wall
- samsung washer
- samsung washing machine
- samsung wireless charger
Who owns Samsung?
Samsung is owned by Samsung. Brandwave also tracks
Samsung Galaxy Ring,
Samsung Food,
Samsung Galaxy Watch and
Samsung SSD, owned by the same company, worldwide.
Do you work for Samsung? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Samsung compete?

Is Samsung your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.