Denon vs Samsung:Which is searched more?
In September 2026, Samsung had more branded searches than Denon among home cinema brands worldwide. Samsung was estimated to have 352K branded searches compared to Denon’s 90.5K, and held a 2.4% Share of Search versus Denon’s 0.61%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Denon or Samsung?
Compare the home cinema brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Samsung, Denon. The figures are in the table below the chart.
View monthly share of search table
| Month | JBL | Yamaha | Sony | Sonos | Bose | LG | Samsung | Denon |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 28.8% | 29.2% | 23.1% | 6.2% | 5% | 3.7% | 3.2% | 0.78% |
| Nov 2025 | 33.1% | 23.6% | 24% | 7.5% | 6% | 2.6% | 2.5% | 0.78% |
| Dec 2025 | 35% | 23.4% | 24.2% | 6.4% | 5.5% | 2.5% | 2.3% | 0.77% |
| Jan 2026 | 31.4% | 26.5% | 25.5% | 5.7% | 4.2% | 3.4% | 2.6% | 0.88% |
| Feb 2026 | 26.4% | 31.5% | 24.8% | 5.5% | 4.1% | 4% | 2.9% | 0.85% |
| Mar 2026 | 24.7% | 34.5% | 23.2% | 6% | 4% | 4.2% | 2.6% | 0.76% |
| Apr 2026 | 33.7% | 28.3% | 22.7% | 5.2% | 4% | 3% | 2.4% | 0.76% |
| May 2026 | 31.1% | 28.5% | 23.4% | 6.2% | 4.5% | 3% | 2.5% | 0.77% |
| Jun 2026 | 32.4% | 28.7% | 23.1% | 5.3% | 4.4% | 3% | 2.5% | 0.63% |
| Jul 2026 | 31.2% | 27.7% | 25.7% | 5.1% | 4.3% | 2.9% | 2.5% | 0.61% |
| Aug 2026 | 31.1% | 26.3% | 25.9% | 5.6% | 4.5% | 3.3% | 2.7% | 0.58% |
| Sep 2026 | 29.6% | 27.7% | 26.8% | 5.9% | 4.2% | 2.9% | 2.4% | 0.61% |
How has the Denon and Samsung comparison changed over the last 12 months?
3 findings
- Samsung was ahead of Denon in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Denon’s estimated Share of Search among home cinema brands worldwide moved from 0.78% to 0.61%, and its estimated monthly branded searches moved from 110K to 90.5K.
- Across the 12 months ending September 2026, Samsung’s estimated Share of Search among home cinema brands worldwide moved from 3.2% to 2.4%, and its estimated monthly branded searches moved from 452K to 352K.
How did search popularity change for home cinema brands worldwide in September 2026?
2 changes
Other head-to-heads among home cinema brands
How each brand is measured
Brandwave collects information about searches that people make online using Denon’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.