Samsung vs XGIMI:Which is more popular?
In September 2026, XGIMI had more branded searches than Samsung among portable projector brands worldwide. XGIMI had about 195,000 branded searches, while Samsung had 110,000. XGIMI made up 8% of all portable projector brand searches we track, and Samsung accounted for 4.5%. When we asked ChatGPT and Google AI Overviews about portable projector brands, XGIMI appeared in all five answers and Samsung in one. XGIMI was mentioned before Samsung in every answer.
Who do people search for more?
XGIMI, about 77% more searches than Samsung
Who does AI mention more?
XGIMI, mentioned in every answer we collected
Who does AI recommend more?
XGIMI, named ahead of Samsung in every answer
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Top portable projector brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, XGIMI appeared in all five answers. Samsung was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. XGIMI was listed before Samsung in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- XGIMI5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Epson4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Anker3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
BenQ3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Samsung1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about portable projector brands
5 answers
Asked ChatGPT
“Which portable projector brand should I buy?”
Asked ChatGPT
“What are the best portable projector brands?”
Asked ChatGPT
“What's the best portable projector brand for movie nights?”
Searched Google, AI Overview
“best portable projector”
Searched Google, AI Overview
“small projector”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Samsung or XGIMI more popular in search?
This chart shows how often people search Google for Samsung and XGIMI by name. Each line represents a brand's share of searches for all five portable projector brands we track, month by month, from English-language searches worldwide.
Share of searches by month for XGIMI, Samsung. The figures are in the table below the chart.
View monthly share of searches table
| Month | Anker | Epson | BenQ | XGIMI | Samsung |
|---|---|---|---|---|---|
| Oct 2025 | 45.3% | 30.5% | 12.3% | 6.8% | 5% |
| Nov 2025 | 42.4% | 28.5% | 11.8% | 11.5% | 5.7% |
| Dec 2025 | 43.8% | 29.5% | 11.9% | 10.1% | 4.8% |
| Jan 2026 | 41.7% | 34.4% | 11.4% | 8% | 4.6% |
| Feb 2026 | 41.1% | 33.6% | 11.1% | 7.5% | 6.7% |
| Mar 2026 | 44.8% | 30.1% | 12.2% | 6.9% | 6% |
| Apr 2026 | 46% | 30.9% | 11.1% | 6.9% | 5.1% |
| May 2026 | 45% | 30.3% | 10.9% | 8.8% | 5% |
| Jun 2026 | 44.4% | 29.9% | 11.1% | 9.7% | 4.9% |
| Jul 2026 | 43.2% | 29.1% | 10.8% | 11.2% | 5.8% |
| Aug 2026 | 43.8% | 29.5% | 11.3% | 9.4% | 5.9% |
| Sep 2026 | 50% | 27.6% | 9.9% | 8% | 4.5% |
How has the Samsung and XGIMI comparison changed over the last 12 months?
3 findings
- XGIMI was ahead of Samsung in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Samsung’s share of searches among portable projector brands worldwide moved from 5% to 4.5%, and its estimated monthly branded searches held steady at 110K.
- Across the 12 months ending September 2026, XGIMI’s share of searches among portable projector brands worldwide moved from 6.8% to 8%, and its estimated monthly branded searches moved from 151K to 195K.
How did search popularity change for portable projector brands worldwide in September 2026?
2 changes
In September 2026, Samsung lost share of searches among portable projector brands worldwide, from 5.9% to 4.5%.
In September 2026, XGIMI lost share of searches among portable projector brands worldwide, from 9.4% to 8%.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Samsung’s and XGIMI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among portable projector brands
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