NEC vs Samsung:Which is more popular?
In September 2026, NEC had more branded searches than Samsung among LED wall brands worldwide. NEC had about 823,000 branded searches, while Samsung had 10,400. NEC made up 55.6% of all LED wall brand searches we track, and Samsung accounted for 0.7%. When we asked ChatGPT and Google AI Overviews about LED wall brands, Samsung appeared in four of the five answers and NEC in none.
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Top LED wall brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Samsung was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. NEC did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Samsung4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Absen3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
LG3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Unilumin3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
INFiLED3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ROE Visual3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Barco1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
DVS1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
NEC0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about LED wall brands
5 answers
Asked ChatGPT
“Which LED wall brand should I buy?”
Asked ChatGPT
“What are the best LED wall brands?”
Asked ChatGPT
“What's the best LED wall brand for large video displays?”
Searched Google, AI Overview
“led video wall”
Searched Google, AI Overview
“commercial led display”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is NEC or Samsung more popular in search?
This chart shows how often people search Google for NEC and Samsung by name. Each line represents a brand's share of searches for all nine LED wall brands we track, month by month, from English-language searches worldwide.
Share of searches by month for NEC, Samsung. The figures are in the table below the chart.
View monthly share of searches table
| Month | NEC | Barco | DVS | Absen | LG | Samsung | Unilumin | INFiLED | ROE Visual |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 51.9% | 28.4% | 12.7% | 2.6% | 2.1% | 1.3% | 0.62% | 0.27% | 0.12% |
| Nov 2025 | 51.6% | 28.2% | 12.7% | 2.5% | 2.5% | 1.4% | 0.62% | 0.23% | 0.12% |
| Dec 2025 | 54.8% | 24.5% | 13.5% | 2.7% | 2.2% | 1.3% | 0.66% | 0.24% | 0.13% |
| Jan 2026 | 56.5% | 25.3% | 11.3% | 2.8% | 1.9% | 1.3% | 0.68% | 0.24% | 0.11% |
| Feb 2026 | 61.6% | 22.5% | 10.1% | 2% | 1.7% | 1.2% | 0.61% | 0.22% | 0.1% |
| Mar 2026 | 61.6% | 22.5% | 10.1% | 2% | 1.7% | 1.2% | 0.61% | 0.22% | 0.12% |
| Apr 2026 | 66% | 19.9% | 8.9% | 2.2% | 1.5% | 0.82% | 0.53% | 0.19% | 0.09% |
| May 2026 | 61.5% | 22.5% | 10.1% | 2.5% | 1.7% | 0.94% | 0.61% | 0.18% | 0.1% |
| Jun 2026 | 41.9% | 34.2% | 15.4% | 3.1% | 2.5% | 1.7% | 0.75% | 0.27% | 0.18% |
| Jul 2026 | 40.4% | 40.4% | 12.1% | 3% | 2% | 1.1% | 0.59% | 0.22% | 0.12% |
| Aug 2026 | 69.4% | 20.8% | 6.2% | 1.5% | 1% | 0.48% | 0.31% | 0.11% | 0.06% |
| Sep 2026 | 55.6% | 30.4% | 9.1% | 2.2% | 1.2% | 0.7% | 0.45% | 0.16% | 0.09% |
How has the NEC and Samsung comparison changed over the last 12 months?
3 findings
- NEC was ahead of Samsung in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, NEC’s share of searches among LED wall brands worldwide moved from 51.9% to 55.6%, and its estimated monthly branded searches moved from 550K to 823K.
- Across the 12 months ending September 2026, Samsung’s share of searches among LED wall brands worldwide moved from 1.3% to 0.7%, and its estimated monthly branded searches moved from 13.4K to 10.4K.
How did search popularity change for LED wall brands worldwide in September 2026?
2 changes

In September 2026, NEC lost share of searches among LED wall brands worldwide, from 69.4% to 55.6%.

Estimated monthly branded searches for Samsung worldwide fell 22.5% over 12 measured months, from 13.4K to 10.4K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using NEC’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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