Brandwave

How popular isMakita in search?

In August 2026, there were an estimated 823K branded searches for Makita worldwide which is down 32.5% over the last 11 months. Makita holds 46.9% estimated Share of Search among table saws worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Makita46.9%
  2. DeWalt38.4%
  3. Bosch11.8%
  4. Grizzly1.9%
  5. Jet0.56%
  6. SawStop0.46%
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Which table saws compete with Makita?

Makita against table saws worldwide, by month

Share of Search by month for Makita, DeWalt, Bosch. The figures are in the table below the chart.

View monthly share of search table
MonthMakitaDeWaltBoschGrizzlyJetSawStop
Oct 202556.6%31.3%9.6%1.5%0.38%0.56%
Nov 202553.8%36.3%7.6%1.5%0.36%0.53%
Dec 202548.7%40.1%8.3%2%0.32%0.59%
Jan 202647.6%38.9%9.9%2.3%0.47%0.7%
Feb 202648.8%39.9%8.4%2%0.39%0.59%
Mar 202652.6%35.4%9%2.1%0.35%0.52%
Apr 202647.7%39%9.9%2.3%0.38%0.57%
May 202647.8%39.1%9.9%2.4%0.31%0.47%
Jun 202648%39.3%9.9%1.9%0.32%0.47%
Jul 202646.7%38.2%11.8%2.3%0.38%0.56%
Aug 202646.9%38.4%11.8%1.9%0.56%0.46%
Sep 2026——————

  1. 1.Makita

    46.9%

    Held 1st. 823K estimated branded searches, +22.3% vs prior month. Share +0.2 points.

  2. 2.DeWalt

    38.4%

    Held 2nd. 673K estimated branded searches, +22.4% vs prior month. Share +0.2 points.

  3. 3.Bosch

    11.8%

    Held 3rd. 206K estimated branded searches, +21.2% vs prior month. Share -0.1 points.

  4. 4.Grizzly

    1.9%

    Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share -0.4 points.

  5. 5.Jet

    0.56%

    Moved from 6th to 5th. 9.9K estimated branded searches, +83.3% vs prior month. Share +0.2 points.

  6. 6.SawStop

    0.46%

    Moved from 5th to 6th. 8.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare search popularity between Makita and its closest rivals

How has branded search demand for Makita changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Makita worldwide fell from 1.2M to 823K.
  • Across the 11 months ending August 2026, Makita’s estimated Share of Search among table saws worldwide decreased from 56.6% to 46.9%.
  • Across the 11 months ending August 2026, Makita’s estimated Share of Search among table saws worldwide peaked at 56.6% in October 2025 and was lowest at 46.7% in July 2026.

How did search popularity change for table saws worldwide in August 2026?

  1. In August 2026, Jet rose from 6th to 5th among table saws worldwide.

  2. In August 2026, SawStop fell from 5th to 6th among table saws worldwide.

  3. Estimated monthly branded searches for Makita worldwide fell 32.5% over 11 measured months, from 1.2M to 823K in August 2026.

Where does Makita compete?

Makita is ranked in 24 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Garden machinery brands3rd of 67.6%Show ranking
Cordless drill brands2nd of 520.2%Show ranking
Power tool brands2nd of 520.2%Show ranking
Circular saw brands2nd of 522%Show ranking
Hedge trimmer brands2nd of 523.3%Show ranking
Leaf blowers2nd of 623.7%Show ranking
Tool storage brands2nd of 524.2%Show ranking
Toolbox brands2nd of 524.2%Show ranking
Chainsaw brands2nd of 524.7%Show ranking
Garden tool brands2nd of 528.5%Show ranking
Garden shredders1st of 632.2%Show ranking
Saw blade brands1st of 633.5%Show ranking
Tyre inflators1st of 633.5%Show ranking
Sander brands1st of 533.5%Show ranking
Bench grinders1st of 636.4%Show ranking
Power planers1st of 636.4%Show ranking
Heat gun brands1st of 638.7%Show ranking
Industrial vacuums2nd of 638.7%Show ranking
Air compressor brands1st of 539.9%Show ranking
Grinding disc brands1st of 643.6%Show ranking
Routers brands1st of 544%Show ranking
Table saws1st of 646.9%Shown above
Mitre saws1st of 647.9%Show ranking
Pneumatic tools1st of 654.2%Show ranking

How is Makita measured?

Brandwave collects information about searches that people make online using Makita’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • makita

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How the Brand Demand Index is measured

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