How popular isMakita in search?
In September 2026, there were an estimated 1M branded searches for Makita worldwide which is down 28.5% over the last 12 months. Makita holds 43.9% estimated Share of Search among hand planer brands worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which hand planer brands compete with Makita?
Share of Search by month for Makita, Ryobi, Craftsman, Festool. The figures are in the table below the chart.
View monthly share of search table
| Month | Makita | Ryobi | Craftsman | Festool | Triton |
|---|---|---|---|---|---|
| Oct 2025 | 52.8% | 25.4% | 9.8% | 11.9% | 0.06% |
| Nov 2025 | 47.7% | 32.7% | 8.8% | 10.7% | 0.06% |
| Dec 2025 | 46.1% | 31.2% | 12.5% | 10.2% | 0.08% |
| Jan 2026 | 42.8% | 31.8% | 14% | 11.4% | 0.07% |
| Feb 2026 | 43.7% | 26.8% | 17.6% | 11.8% | 0.08% |
| Mar 2026 | 41.7% | 29.7% | 17.1% | 11.4% | 0.06% |
| Apr 2026 | 39.7% | 33.7% | 15.8% | 10.6% | 0.12% |
| May 2026 | 39.1% | 35.1% | 15.4% | 10.3% | 0.05% |
| Jun 2026 | 38.5% | 36.1% | 15.2% | 10.2% | 0.05% |
| Jul 2026 | 37.3% | 34.9% | 18% | 9.8% | 0.06% |
| Aug 2026 | 42.1% | 32.2% | 16.6% | 9.1% | 0.06% |
| Sep 2026 | 43.9% | 30.7% | 14% | 11.4% | 0.06% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 43.9% | 944K | +1.2% | +1.8 points | |
| 2, held 2nd | 30.7% | 660K | -7.7% | -1.6 points | |
| 3, held 3rd | 14% | 301K | -18.2% | -2.6 points | |
| 4, held 4th | 11.4% | 246K | +22.4% | +2.4 points | |
| 5, held 5th | 0.06% | 1.3K | 0% | 0 points |
1.
Makita43.9%
Held 1st. 944K estimated branded searches, +1.2% vs prior month. Share +1.8 points.
2.
Ryobi
30.7%
Held 2nd. 660K estimated branded searches, -7.7% vs prior month. Share -1.6 points.
14%
Held 3rd. 301K estimated branded searches, -18.2% vs prior month. Share -2.6 points.
4.Festool
11.4%
Held 4th. 246K estimated branded searches, +22.4% vs prior month. Share +2.4 points.
5.
Triton0.06%
Held 5th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Makita and its closest rivals
Every comparison with Makita
67 comparisons
- Makita vs Milwaukee
- Makita vs Stihl
- Husqvarna vs Makita
- Lincoln vs Makita
- Makita vs Ryobi
- DeWalt vs Makita
- Diablo vs Makita
- Karcher vs Makita
- Jacob's vs Makita
- EXACT vs Makita
- Freud vs Makita
- Craftsman vs Makita
- Einhell vs Makita
- Festool vs Makita
- Makita vs Wagner
- Black and Decker vs Makita
- Gardena vs Makita
- Knipex vs Makita
- Fiskars vs Makita
- Atlas Copco vs Makita
- Klein Tools vs Makita
- Gorilla Glue vs Makita
- Makita vs Shop-Vac
- Lenox vs Makita
- Greenworks vs Makita
- Ingersoll Rand vs Makita
- Kobalt vs Makita
- Honda Power Equipment vs Makita
- Makita vs Nilfisk
- Makita vs ToughBuilt
- Makita vs Stanley
- Makita vs RIDGID
- Grizzly vs Makita
- Makita vs Mirka
- Hilti vs Makita
- 3M Peltor vs Makita
- Makita vs Stanley
- Klingspor vs Makita
- Leica Geosystems vs Makita
- Carhartt vs Makita
- Kincrome vs Makita
- Makita vs Max
- Makita vs Steinel
- AstroAI vs Makita
- Chicago Pneumatic vs Makita
- ECHO vs Makita
- Husky vs Makita
- Makita vs SawStop
- Makita vs Sun Joe
- Bobcat vs Makita
- Makita vs Norton Abrasives
- Evolution vs Makita
- Makita vs Metabo
- Makita vs WORX
- Makita vs Slime
- Campbell Hausfeld vs Makita
- Jet vs Makita
- Makita vs VIAIR
- Irwin vs Makita
- Makita vs Mikasa
- Makita vs Triton
- Hitachi vs Makita
- Circular vs Makita
- Bosch vs Makita
- Makita vs Rikon
- Draper vs Makita
- Domino vs Makita
How has branded search demand for Makita changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Makita worldwide fell from 1.4M to 1M.
- Across the 12 months ending September 2026, Makita’s estimated Share of Search among hand planer brands worldwide decreased from 52.8% to 43.9%.
- Across the 12 months ending September 2026, Makita’s estimated Share of Search among hand planer brands worldwide peaked at 52.8% in October 2025 and was lowest at 37.3% in July 2026.
How did search popularity change for hand planer brands worldwide in September 2026?
5 changes
In September 2026, Festool gained estimated Share of Search among hand planer brands worldwide, from 9.1% to 11.4%.
In September 2026, Makita gained estimated Share of Search among hand planer brands worldwide, from 42.1% to 43.9%.
In September 2026, Craftsman lost estimated Share of Search among hand planer brands worldwide, from 16.6% to 14%.
In September 2026, Ryobi lost estimated Share of Search among hand planer brands worldwide, from 32.2% to 30.7%.
Estimated monthly branded searches for Triton worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.
Where does Makita compete?
How is Makita measured?
Brandwave collects information about searches that people make online using Makita’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- makita
- makita battery
- makita drill
- makita tool
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Is Makita your brand?
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