Brandwave

How popular isMakita in search?

In September 2026, there were an estimated 1M branded searches for Makita worldwide which is down 28.5% over the last 12 months. Makita holds 27.8% estimated Share of Search among dust extractor brands worldwide and is ranked 2nd of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Milwaukee50.6%
  2. Makita27.8%
  3. DeWalt18.6%
  4. Nilfisk2%
  5. Hilti0.75%
  6. Metabo0.22%
  7. Bosch0.05%
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Which dust extractor brands compete with Makita?

Makita against dust extractor brands worldwide, by month

Share of Search by month for Milwaukee, Makita, DeWalt, Nilfisk. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeMakitaDeWaltNilfiskHiltiMetaboBosch
Oct 202550.5%31.6%15.2%2%0.5%0.15%0.04%
Nov 202548.7%31.1%17.9%1.6%0.48%0.22%0.04%
Dec 202551.5%27.2%18.9%1.7%0.51%0.19%0.04%
Jan 202650.7%27.2%18.7%2.5%0.62%0.18%0.05%
Feb 202651%26.8%18.8%2.5%0.62%0.18%0.05%
Mar 202647.9%30.3%17.6%2.9%1.1%0.21%0.05%
Apr 202650.3%27%18.5%3%0.91%0.22%0.05%
May 202650.4%27.4%18.5%2.5%0.91%0.22%0.04%
Jun 202650.7%27.5%18.7%2.1%0.75%0.22%0.04%
Jul 202655.4%24.6%16.7%2.2%0.82%0.2%0.05%
Aug 202650.7%27.5%18.7%2.1%0.75%0.22%0.04%
Sep 202650.6%27.8%18.6%2%0.75%0.22%0.05%

  1. 1.Milwaukee

    50.6%

    Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share -0.2 points.

  2. 2.Makita

    27.8%

    Held 2nd. 1M estimated branded searches, +1.1% vs prior month. Share +0.2 points.

  3. 3.DeWalt

    18.6%

    Held 3rd. 673K estimated branded searches, 0% vs prior month. Share -0.1 points.

  4. 4.Nilfisk

    2%

    Held 4th. 74K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Hilti

    0.75%

    Held 5th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Metabo

    0.22%

    Held 6th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Bosch

    0.05%

    Held 7th. 1.9K estimated branded searches, +18.8% vs prior month. Share 0 points.

Compare search popularity between Makita and its closest rivals

Every comparison with Makita

How has branded search demand for Makita changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Makita worldwide fell from 1.4M to 1M.
  • Across the 12 months ending September 2026, Makita’s estimated Share of Search among dust extractor brands worldwide decreased from 31.6% to 27.8%.
  • Across the 12 months ending September 2026, Makita’s estimated Share of Search among dust extractor brands worldwide peaked at 31.6% in October 2025 and was lowest at 24.6% in July 2026.

How did search popularity change for dust extractor brands worldwide in September 2026?

  1. Estimated monthly branded searches for Metabo worldwide rose 22.7% over 12 measured months, from 6.6K to 8.1K in September 2026.

  2. Estimated monthly branded searches for Hilti worldwide rose 22.1% over 12 measured months, from 22.2K to 27.1K in September 2026.

  3. Estimated monthly branded searches for Makita worldwide fell 28.5% over 12 measured months, from 1.4M to 1M in September 2026.

  4. Estimated monthly branded searches for Milwaukee worldwide fell 18.3% over 12 measured months, from 2.2M to 1.8M in September 2026.

  5. Estimated monthly branded searches for Nilfisk worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.

Where does Makita compete?

Makita is ranked in 94 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Stone saw brands3rd of 617.8%Show ranking
Leaf blower brands3rd of 618.6%Show ranking
Cordless chainsaw brands3rd of 518.6%Show ranking
Cordless grease gun brands2nd of 519.1%Show ranking
Biscuit joiner brands2nd of 821%Show ranking
Cut off saw brands2nd of 722%Show ranking
Orbital sander brands2nd of 722.1%Show ranking
Power tool brands2nd of 622.3%Show ranking
Cordless drill brands2nd of 522.7%Show ranking
Hot glue gun brands2nd of 522.7%Show ranking
Staple gun brands2nd of 523.3%Show ranking
Saw stand brands2nd of 823.4%Show ranking
Pipe cutter brands2nd of 623.4%Show ranking
Cordless stapler brands2nd of 523.5%Show ranking
Narrow crown stapler brands2nd of 523.5%Show ranking
Cable stapler brands2nd of 423.6%Show ranking
Skill saw brands2nd of 423.6%Show ranking
Keyless chuck brands2nd of 424.8%Show ranking
Cordless screwdriver brands2nd of 724.9%Show ranking
Impact wrench brands2nd of 725.1%Show ranking
Chainsaw and outdoor power brands3rd of 624%Show ranking
Tool bag brands2nd of 825.6%Show ranking
Circular saw brands2nd of 525.6%Show ranking
Cable cutter brands2nd of 525.9%Show ranking
Laser level brands2nd of 725.9%Show ranking
Plate compactor brands3rd of 624.4%Show ranking
Hedge trimmer brands3rd of 524.6%Show ranking
Air nailer brands2nd of 826.2%Show ranking
Drywall sander brands2nd of 526.5%Show ranking
Panel saw brands2nd of 526.5%Show ranking
Garden machinery brands3rd of 623.3%Show ranking
Chainsaw brands3rd of 525.2%Show ranking
Tire inflator brands2nd of 526.8%Show ranking
Chain mortiser brands2nd of 426.9%Show ranking
Leaf blowers3rd of 623.9%Show ranking
Dust extractor brands2nd of 727.8%Shown above
Tool storage brands2nd of 527.9%Show ranking
Toolbox brands2nd of 527.9%Show ranking
Tool belt brands2nd of 528%Show ranking
Caulking gun brands2nd of 628.4%Show ranking
Chasing machine brands2nd of 628.4%Show ranking
Chipping hammer brands2nd of 528.4%Show ranking
Breaker hammer brands2nd of 528.4%Show ranking
SDS Max brands2nd of 428.6%Show ranking
Cordless angle grinder brands2nd of 428.6%Show ranking
Grinder blades brands2nd of 428.6%Show ranking
Brushless drill brands2nd of 328.6%Show ranking
Combi drill brands2nd of 328.6%Show ranking
Cordless buffer brands2nd of 328.6%Show ranking
Cordless chop saw brands2nd of 328.6%Show ranking
Cordless planer brands2nd of 328.6%Show ranking
Cordless sander brands2nd of 328.6%Show ranking
Die grinder bits brands2nd of 328.6%Show ranking
Drill driver brands2nd of 328.6%Show ranking
Drop saw brands2nd of 328.6%Show ranking
Palm sander brands2nd of 328.6%Show ranking
Pop rivet gun brands2nd of 328.6%Show ranking
Portable band saw brands2nd of 328.6%Show ranking
Power drill brands2nd of 328.6%Show ranking
Right angle drill brands2nd of 328.6%Show ranking
SDS drill brands2nd of 328.6%Show ranking
Variable speed grinder brands2nd of 328.6%Show ranking
Pruning saw brands2nd of 533.7%Show ranking
Garden shredders2nd of 632.1%Show ranking
Garden tool brands2nd of 630.3%Show ranking
Roto hammer brands2nd of 435.1%Show ranking
Earth auger brands1st of 536.1%Show ranking
Sander brands1st of 536.5%Show ranking
Saw blade brands1st of 635.5%Show ranking
Chuck key brands1st of 541%Show ranking
Tile cutter brands1st of 441.4%Show ranking
Hand sander brands1st of 639.6%Show ranking
Cordless roofing nailer brands1st of 442.2%Show ranking
Power planers1st of 639.7%Show ranking
Air compressor brands1st of 442.6%Show ranking
Bench grinders1st of 641.3%Show ranking
Hand planer brands1st of 543.9%Show ranking
Industrial vacuums1st of 643.1%Show ranking
Post hole digger brands2nd of 345%Show ranking
Pneumatic tools1st of 649.9%Show ranking
Heat gun brands1st of 650.1%Show ranking
Tyre inflators1st of 648.6%Show ranking
Mag drill brands1st of 558.4%Show ranking
Routers brands1st of 559.4%Show ranking
Demolition hammer brands1st of 359.8%Show ranking
Wall chaser machine brands1st of 359.9%Show ranking
Router collet brands1st of 359.9%Show ranking
Table saws1st of 656.3%Show ranking
Grinding disc brands1st of 656.6%Show ranking
Mitre saws1st of 657.5%Show ranking
Drywall gun brands1st of 377.6%Show ranking
Saw horse brands1st of 473.7%Show ranking
Rebar cutter bender brands1st of 399%Show ranking
Mortise machine brands1st of 395.8%Show ranking

How is Makita measured?

Brandwave collects information about searches that people make online using Makita’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • makita
  • makita battery
  • makita drill
  • makita tool

Do you work for Makita? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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