Makita vs Veto Pro Pac:Which is more popular?

Name: Makita vs Veto Pro Pac: Which is searched more?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, Makita had more branded searches than Veto Pro Pac among tool bag brands worldwide. Makita had about 1 million branded searches, while Veto Pro Pac had 90,500. Makita made up 23.6% of all tool bag brand searches we track, and Veto Pro Pac accounted for 2.1%. When we asked ChatGPT and Google AI Overviews about tool bag brands, Veto Pro Pac appeared in four of the five answers and Makita in none.

Among tool bag brands worldwide in September 2026

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Top tool bag brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Veto Pro Pac was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Makita did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Veto Pro Pac	Named in 3 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	4 of 5
Milwaukee	Named in 3 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	3 of 5
Klein Tools	Named in 3 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	3 of 5
ToughBuilt	Named in 2 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	2 of 5
Carhartt	Named in 0 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	1 of 5
Husky	Named in 1 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	1 of 5
Makita	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
DeWalt	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
Craftsman	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
Kobalt	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5

Veto Pro Pac4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Milwaukee3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Klein Tools3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ToughBuilt2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Carhartt1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Husky1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Makita0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
DeWalt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Craftsman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Kobalt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+1 more

See every answer about tool bag brands

5 answers

Asked ChatGPT
“Which tool bag brand should I buy?”
Asked ChatGPT
“What are the best tool bag brands?”
1. 1Veto Pro Pac
2. 2Klein Tools
3. 3Milwaukee
4. 4ToughBuilt
5. 5Husky
Asked ChatGPT
“What's the best tool bag brand for daily tools?”
Searched Google, AI Overview
“best tool bag”
1. 1Veto Pro Pac
2. 2Carhartt
Searched Google, AI Overview
“heavy duty tool bag”

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Makita or Veto Pro Pac more popular in search?

This chart shows how often people search Google for Makita and Veto Pro Pac by name. Each line represents a brand's share of searches for all 11 tool bag brands we track, month by month, from English-language searches worldwide.

Makita and Veto Pro Pac among tool bag brands worldwide, by month

Month	Milwaukee	Makita	DeWalt	Craftsman	Klein Tools	Kobalt	Veto Pro Pac	ToughBuilt	Carhartt	Husky	Bosch
Oct 2025	45%	28.2%	13.5%	4.9%	2.7%	1.8%	1.5%	1.5%	0.36%	0.36%	0.01%
Nov 2025	43.1%	27.6%	15.8%	4.7%	2.6%	2.1%	1.7%	1.4%	0.43%	0.43%	0.01%
Dec 2025	44.6%	23.6%	16.4%	6%	3.3%	2.2%	1.5%	1.5%	0.54%	0.44%	0.01%
Jan 2026	43.4%	23.3%	16%	7.1%	3.2%	2.1%	2.1%	1.8%	0.53%	0.43%	0.01%
Feb 2026	43.2%	22.7%	15.9%	8.7%	3.2%	1.7%	2.1%	1.7%	0.43%	0.35%	0.01%
Mar 2026	40.1%	25.4%	14.8%	9.9%	3%	2%	2.4%	1.6%	0.4%	0.4%	0.02%
Apr 2026	42.8%	23%	15.7%	8.6%	3.2%	2.1%	2.1%	1.7%	0.35%	0.35%	0.01%
May 2026	42.7%	23.2%	15.7%	8.6%	3.1%	2.1%	2.1%	1.7%	0.42%	0.35%	0.01%
Jun 2026	43%	23.3%	15.8%	8.6%	3.2%	1.7%	2.1%	1.4%	0.43%	0.35%	0.01%
Jul 2026	46.3%	20.5%	13.9%	9.3%	3.4%	1.9%	2.3%	1.5%	0.46%	0.37%	0.01%
Aug 2026	42.3%	23%	15.6%	8.5%	3.8%	2.1%	2.1%	1.7%	0.51%	0.34%	0.01%
Sep 2026	43%	23.6%	15.8%	7.1%	3.9%	2.1%	2.1%	1.7%	0.42%	0.28%	0.01%

How has the Makita and Veto Pro Pac comparison changed over the last 12 months?

3 findings

Makita was ahead of Veto Pro Pac in every measured month of the 12 months ending September 2026.
Across the 12 months ending September 2026, Makita’s share of searches among tool bag brands worldwide moved from 28.2% to 23.6%, and its estimated monthly branded searches moved from 1.4M to 1M.
Across the 12 months ending September 2026, Veto Pro Pac’s share of searches among tool bag brands worldwide moved from 1.5% to 2.1%, and its estimated monthly branded searches moved from 74K to 90.5K.

How did search popularity change for tool bag brands worldwide in September 2026?

2 changes

In September 2026, Makita gained share of searches among tool bag brands worldwide, from 23% to 23.6%.
Estimated monthly branded searches for Veto Pro Pac worldwide rose 22.3% over 12 measured months, from 74K to 90.5K in September 2026.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Makita’s and Veto Pro Pac’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.