Brandwave

Makita vs WORX:Which is more popular by branded search?

In August 2026, Makita had more branded searches than WORX among leaf blowers worldwide. Makita was estimated to have 823K branded searches compared to WORX’s 145K, and held a 23.7% Share of Search versus WORX’s 4.2%. These are worldwide searches for English-language branded terms.

Share of Search among leaf blowers worldwide in August 2026Which is more popular in search, Makita or WORX?
Makita23.7%823K searches
vs
WORX4.2%145K searches

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Which is more popular in search, Makita or WORX?

Compare the leaf blowers shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Makita and WORX among leaf blowers worldwide, by month

Share of Search by month for Makita, WORX. The figures are in the table below the chart.

View monthly share of search table
MonthHusqvarnaMakitaStihlRyobiWORXEGO Power+
Oct 202532.8%30.4%20.5%13.7%2.7%—
Nov 202527.3%31.3%21.1%17.3%2.9%—
Dec 202526.2%30.2%24.8%16.6%2.3%—
Jan 202631.7%24.7%24.7%16.5%2.3%—
Feb 202632.6%25.5%25.5%13.9%2.5%—
Mar 202632.6%23.5%23.5%15.8%4.5%—
Apr 202638.8%18.2%22.1%14.9%6.2%—
May 202639.1%18%21.9%14.7%6.2%—
Jun 202634.5%19.9%24.1%16.2%5.3%—
Jul 202634.3%20.1%24.5%16.4%4.7%—
Aug 202632.6%23.7%23.7%15.8%4.2%—
Sep 2026——————

How has the Makita and WORX comparison changed over the last 12 months?

  • Makita was ahead of WORX in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Makita’s estimated Share of Search among leaf blowers worldwide moved from 30.4% to 23.7%, and its estimated monthly branded searches moved from 1.2M to 823K.
  • Across the 11 months ending August 2026, WORX’s estimated Share of Search among leaf blowers worldwide moved from 2.7% to 4.2%, and its estimated monthly branded searches moved from 108K to 145K.

How did search popularity change for leaf blowers worldwide in August 2026?

  1. In August 2026, Makita overtook Stihl to rank 2nd among leaf blowers worldwide, at 23.7%.

  2. In August 2026, WORX lost estimated Share of Search among leaf blowers worldwide, from 4.7% to 4.2%.

How each brand is measured

Brandwave collects information about searches that people make online using Makita’s and WORX’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Makita

1 branded search term

  • makita

WORX

9 branded search terms

  • landroid
  • lawn mower worx
  • robot mower worx
  • robotic lawn mower worx
  • worx
  • worx com
  • worx landroid
  • worx landroid vision
  • worx robot lawn mower

How the Brand Demand Index is measured

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