Kaeser vs Makita:Which is more popular?
In September 2026, Makita had more branded searches than Kaeser among air compressor brands worldwide. Makita had about 1 million branded searches, while Kaeser had 18,100. Makita made up 37.6% of all air compressor brand searches we track, and Kaeser accounted for 0.68%. When we asked ChatGPT and Google AI Overviews about air compressor brands, Makita appeared in two of the five answers and Kaeser in one. Makita was mentioned before Kaeser in every answer that named either.
Who do people search for more?
Makita, about 55 searches for every 1 for Kaeser
Who does AI mention more?
Makita, mentioned in 2 of 5 answers, Kaeser in 1
Who does AI recommend more?
Makita, named ahead of Kaeser in 2 of 2 answers
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Top air compressor brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Makita was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Kaeser was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Makita was listed before Kaeser in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
California Air Tools4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
DeWalt3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ingersoll Rand3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Makita2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Campbell Hausfeld2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ryobi1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Atlas Copco1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Kaeser1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Kincrome0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
CompAir0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about air compressor brands
5 answers
Asked ChatGPT
“Which air compressor brand should I buy?”
Asked ChatGPT
“What are the best air compressor brands?”
Asked ChatGPT
“What's the best air compressor brand for a workshop?”
Searched Google, AI Overview
“portable air compressor”
Searched Google, AI Overview
“quiet air compressor”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Kaeser or Makita more popular in search?
This chart shows how often people search Google for Kaeser and Makita by name. Each line represents a brand's share of searches for all 11 air compressor brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Makita, Kaeser. The figures are in the table below the chart.
View monthly share of searches table
| Month | Makita | DeWalt | Ryobi | Atlas Copco | Ingersoll Rand | Kaeser | Kincrome | CompAir | Gardner Denver | California Air Tools | Campbell Hausfeld |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 45.5% | 21.8% | 20.7% | 6.5% | 2.9% | 0.59% | 0.48% | 0.48% | 0.59% | 0.21% | 0.21% |
| Nov 2025 | 40.9% | 23.5% | 26.3% | 4.7% | 2.6% | 0.42% | 0.52% | 0.35% | 0.42% | 0.19% | 0.15% |
| Dec 2025 | 38.6% | 26.9% | 24.5% | 5.4% | 2.4% | 0.48% | 0.48% | 0.39% | 0.39% | 0.26% | 0.18% |
| Jan 2026 | 36.3% | 24.9% | 25.3% | 7.4% | 3.3% | 0.67% | 0.55% | 0.45% | 0.55% | 0.24% | 0.2% |
| Feb 2026 | 38.2% | 26.7% | 22.2% | 6.5% | 3.6% | 0.72% | 0.59% | 0.48% | 0.59% | 0.26% | 0.21% |
| Mar 2026 | 38.8% | 22.5% | 26.2% | 6.7% | 3% | 0.61% | 0.5% | 0.5% | 0.61% | 0.22% | 0.22% |
| Apr 2026 | 35.5% | 24.3% | 28.3% | 6% | 3.3% | 0.65% | 0.53% | 0.44% | 0.53% | 0.24% | 0.24% |
| May 2026 | 35.1% | 23.8% | 29.6% | 5.8% | 3.2% | 0.64% | 0.52% | 0.43% | 0.52% | 0.23% | 0.19% |
| Jun 2026 | 34.6% | 23.5% | 30.5% | 5.8% | 3.2% | 0.63% | 0.52% | 0.42% | 0.52% | 0.23% | 0.19% |
| Jul 2026 | 33.8% | 22.9% | 29.7% | 6.9% | 3.8% | 0.75% | 0.62% | 0.5% | 0.62% | 0.27% | 0.22% |
| Aug 2026 | 36.6% | 24.8% | 26.3% | 6.1% | 3.3% | 0.67% | 0.67% | 0.55% | 0.55% | 0.24% | 0.2% |
| Sep 2026 | 37.6% | 25.2% | 24.7% | 6.2% | 3.4% | 0.68% | 0.68% | 0.55% | 0.55% | 0.25% | 0.2% |
How has the Kaeser and Makita comparison changed over the last 12 months?
3 findings
- Makita was ahead of Kaeser in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Kaeser’s share of searches among air compressor brands worldwide moved from 0.59% to 0.68%, and its estimated monthly branded searches held steady at 18.1K.
- Across the 12 months ending September 2026, Makita’s share of searches among air compressor brands worldwide moved from 45.5% to 37.6%, and its estimated monthly branded searches moved from 1.4M to 1M.
How did search popularity change for air compressor brands worldwide in September 2026?
1 change
In September 2026, Makita gained share of searches among air compressor brands worldwide, from 36.6% to 37.6%.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Kaeser’s and Makita’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among air compressor brands
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