How popular isMakita in search?
In September 2026, there were an estimated 1M branded searches for Makita worldwide which is down 28.5% over the last 12 months. Makita holds 28.6% estimated Share of Search among SDS drill brands worldwide and is ranked 2nd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which SDS drill brands compete with Makita?
Share of Search by month for Milwaukee, Makita, DeWalt. The figures are in the table below the chart.
View monthly share of search table
| Month | Milwaukee | Makita | DeWalt |
|---|---|---|---|
| Oct 2025 | 51.9% | 32.5% | 15.6% |
| Nov 2025 | 49.8% | 31.9% | 18.3% |
| Dec 2025 | 52.7% | 27.9% | 19.4% |
| Jan 2026 | 52.5% | 28.2% | 19.3% |
| Feb 2026 | 52.8% | 27.8% | 19.4% |
| Mar 2026 | 50% | 31.7% | 18.4% |
| Apr 2026 | 52.5% | 28.2% | 19.3% |
| May 2026 | 52.3% | 28.4% | 19.2% |
| Jun 2026 | 52.3% | 28.4% | 19.2% |
| Jul 2026 | 57.3% | 25.5% | 17.2% |
| Aug 2026 | 52.3% | 28.4% | 19.2% |
| Sep 2026 | 52.2% | 28.6% | 19.2% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 52.2% | 1.8M | 0% | -0.2 points | |
| 2, held 2nd | 28.6% | 1M | +1.1% | +0.2 points | |
| 3, held 3rd | 19.2% | 673K | 0% | -0.1 points |
Compare search popularity between Makita and its closest rivals
Every comparison with Makita
67 comparisons
- Makita vs Milwaukee
- Makita vs Stihl
- Husqvarna vs Makita
- Lincoln vs Makita
- Makita vs Ryobi
- DeWalt vs Makita
- Diablo vs Makita
- Karcher vs Makita
- Jacob's vs Makita
- EXACT vs Makita
- Freud vs Makita
- Craftsman vs Makita
- Einhell vs Makita
- Festool vs Makita
- Makita vs Wagner
- Black and Decker vs Makita
- Gardena vs Makita
- Knipex vs Makita
- Fiskars vs Makita
- Atlas Copco vs Makita
- Klein Tools vs Makita
- Gorilla Glue vs Makita
- Makita vs Shop-Vac
- Lenox vs Makita
- Greenworks vs Makita
- Ingersoll Rand vs Makita
- Kobalt vs Makita
- Honda Power Equipment vs Makita
- Makita vs Nilfisk
- Makita vs ToughBuilt
- Makita vs Stanley
- Makita vs RIDGID
- Grizzly vs Makita
- Makita vs Mirka
- Hilti vs Makita
- 3M Peltor vs Makita
- Makita vs Stanley
- Klingspor vs Makita
- Leica Geosystems vs Makita
- Carhartt vs Makita
- Kincrome vs Makita
- Makita vs Max
- Makita vs Steinel
- AstroAI vs Makita
- Chicago Pneumatic vs Makita
- ECHO vs Makita
- Husky vs Makita
- Makita vs SawStop
- Makita vs Sun Joe
- Bobcat vs Makita
- Makita vs Norton Abrasives
- Evolution vs Makita
- Makita vs Metabo
- Makita vs WORX
- Makita vs Slime
- Campbell Hausfeld vs Makita
- Jet vs Makita
- Makita vs VIAIR
- Irwin vs Makita
- Makita vs Mikasa
- Makita vs Triton
- Hitachi vs Makita
- Circular vs Makita
- Bosch vs Makita
- Makita vs Rikon
- Draper vs Makita
- Domino vs Makita
How has branded search demand for Makita changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Makita worldwide fell from 1.4M to 1M.
- Across the 12 months ending September 2026, Makita’s estimated Share of Search among SDS drill brands worldwide decreased from 32.5% to 28.6%.
- Across the 12 months ending September 2026, Makita’s estimated Share of Search among SDS drill brands worldwide peaked at 32.5% in October 2025 and was lowest at 25.5% in July 2026.
How did search popularity change for SDS drill brands worldwide in September 2026?
2 changes

Estimated monthly branded searches for Makita worldwide fell 28.5% over 12 measured months, from 1.4M to 1M in September 2026.

Estimated monthly branded searches for Milwaukee worldwide fell 18.3% over 12 measured months, from 2.2M to 1.8M in September 2026.
Where does Makita compete?
How is Makita measured?
Brandwave collects information about searches that people make online using Makita’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- makita
- makita battery
- makita drill
- makita tool
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