Brandwave

Karcher vs Makita:Which is searched more?

In August 2026, Karcher and Makita were level on Share of Search among industrial vacuums worldwide, with an estimated 823K branded searches each, at 38.7% estimated Share of Search each. These are worldwide searches for English-language branded terms.

Share of Search among industrial vacuums worldwide in August 2026Which is more popular in search, Karcher or Makita?
Karcher38.7%823K searches
vs
Makita38.7%823K searches

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Which is more popular in search, Karcher or Makita?

Compare the industrial vacuums companies operate with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Karcher and Makita among industrial vacuums worldwide, by month

Share of Search by month for Karcher, Makita. The figures are in the table below the chart.

View monthly share of search table
MonthKarcherMakita
Oct 202531.6%46.9%
Nov 202535.7%43.6%
Dec 202535.5%43.1%
Jan 202638.6%38.6%
Feb 202638.7%38.7%
Mar 202643.5%35.6%
Apr 202646.8%31.6%
May 202642.3%34.8%
Jun 202637.9%37.9%
Jul 202641.6%34.1%
Aug 202638.7%38.7%
Sep 2026——

How has the Karcher and Makita comparison changed over the last 12 months?

  • The lead changed hands once in the 11 months ending August 2026: Karcher took it in March 2026.
  • Across the 11 months ending August 2026, Karcher’s estimated Share of Search among industrial vacuums worldwide moved from 31.6% to 38.7%, and its estimated monthly branded searches held steady at 823K.
  • Across the 11 months ending August 2026, Makita’s estimated Share of Search among industrial vacuums worldwide moved from 46.9% to 38.7%, and its estimated monthly branded searches moved from 1.2M to 823K.

How did search popularity change for industrial vacuums worldwide in August 2026?

  1. In August 2026, Makita gained estimated Share of Search among industrial vacuums worldwide, from 34.1% to 38.7%.

  2. In August 2026, Karcher lost estimated Share of Search among industrial vacuums worldwide, from 41.6% to 38.7%.

How each brand is measured

Brandwave collects information about searches that people make online using Karcher’s and Makita’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Karcher

1 branded search term

  • karcher

Makita

1 branded search term

  • makita

How the Brand Demand Index is measured

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