Brandwave

How popular isKarcher in search?

In August 2026, there were an estimated 823K branded searches for Karcher worldwide which held steady over the last 11 months. Karcher holds 24.3% estimated Share of Search among wet dry vacuum brands worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Milwaukee54%
  2. Karcher24.3%
  3. Ryobi16.2%
  4. Shop-Vac4.9%
  5. Vacmaster0.53%
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Where does Karcher compete?

Karcher is ranked in nine competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Wet dry vacuum brands2nd of 524.3%Shown below
Industrial vacuums1st of 638.7%Show ranking
Carpet cleaner brands1st of 546.2%Show ranking
Pressure washer accessories1st of 649.2%Show ranking
Pressure washers1st of 649.2%Show ranking
Pressure washer brands1st of 549.5%Show ranking
Hose connector brands1st of 659.5%Show ranking
Hose reels1st of 671%Show ranking
Floor scrubbers1st of 691.3%Show ranking

Which wet dry vacuum brands compete with Karcher?

Karcher against wet dry vacuum brands worldwide, by month

Share of Search by month for Milwaukee, Karcher, Ryobi, Shop-Vac. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeKarcherRyobiShop-VacVacmaster
Oct 202559.5%21.9%14.6%3.6%0.48%
Nov 202554.6%24.4%16.4%4%0.54%
Dec 202559.5%21.9%14.6%3.6%0.48%
Jan 202654.9%24.7%16.5%3.3%0.54%
Feb 202656.7%25.5%13.9%3.4%0.46%
Mar 202647.2%31.5%17.4%3.5%0.47%
Apr 202646.8%31.2%17.2%4.2%0.46%
May 202649.6%27.1%18.3%4.5%0.49%
Jun 202652.1%23.4%19.2%4.7%0.63%
Jul 202654%24.3%16.2%4.9%0.65%
Aug 202654%24.3%16.2%4.9%0.53%
Sep 2026—————

  1. 1.Milwaukee

    54%

    Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share +0.1 points.

  2. 2.Karcher

    24.3%

    Held 2nd. 823K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Ryobi

    16.2%

    Held 3rd. 550K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Shop-Vac

    4.9%

    Held 4th. 165K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Vacmaster

    0.53%

    Held 5th. 18.1K estimated branded searches, -18.5% vs prior month. Share -0.1 points.

Compare search popularity between Karcher and its closest rivals

How has branded search demand for Karcher changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Karcher worldwide held steady at 823K.
  • Across the 11 months ending August 2026, Karcher’s estimated Share of Search among wet dry vacuum brands worldwide increased from 21.9% to 24.3%.
  • Across the 11 months ending August 2026, Karcher’s estimated Share of Search among wet dry vacuum brands worldwide peaked at 31.5% in March 2026 and was lowest at 21.9% in October 2025.

How did search popularity change for wet dry vacuum brands worldwide in August 2026?

  1. Milwaukee’s estimated Share of Search among wet dry vacuum brands worldwide has gained ground for 3 months in a row, from 49.6% to 54% in August 2026.

  2. Estimated monthly branded searches for Shop-Vac worldwide rose 22.2% over 11 measured months, from 135K to 165K in August 2026.

How is Karcher measured?

Brandwave collects information about searches that people make online using Karcher’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • karcher

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How the Brand Demand Index is measured

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