Karcher vs Milwaukee:Which is more popular by branded search?
In August 2026, Milwaukee had more branded searches than Karcher among wet dry vacuum brands worldwide. Milwaukee was estimated to have 1.8M branded searches compared to Karcher’s 823K, and held a 54% Share of Search versus Karcher’s 24.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Karcher or Milwaukee?
Compare the wet and dry vacuum brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Milwaukee, Karcher. The figures are in the table below the chart.
View monthly share of search table
| Month | Milwaukee | Karcher | Ryobi | Shop-Vac | Vacmaster |
|---|---|---|---|---|---|
| Oct 2025 | 59.5% | 21.9% | 14.6% | 3.6% | 0.48% |
| Nov 2025 | 54.6% | 24.4% | 16.4% | 4% | 0.54% |
| Dec 2025 | 59.5% | 21.9% | 14.6% | 3.6% | 0.48% |
| Jan 2026 | 54.9% | 24.7% | 16.5% | 3.3% | 0.54% |
| Feb 2026 | 56.7% | 25.5% | 13.9% | 3.4% | 0.46% |
| Mar 2026 | 47.2% | 31.5% | 17.4% | 3.5% | 0.47% |
| Apr 2026 | 46.8% | 31.2% | 17.2% | 4.2% | 0.46% |
| May 2026 | 49.6% | 27.1% | 18.3% | 4.5% | 0.49% |
| Jun 2026 | 52.1% | 23.4% | 19.2% | 4.7% | 0.63% |
| Jul 2026 | 54% | 24.3% | 16.2% | 4.9% | 0.65% |
| Aug 2026 | 54% | 24.3% | 16.2% | 4.9% | 0.53% |
| Sep 2026 | — | — | — | — | — |
How has the Karcher and Milwaukee comparison changed over the last 12 months?
3 findings
- Milwaukee was ahead of Karcher in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Karcher’s estimated Share of Search among wet dry vacuum brands worldwide moved from 21.9% to 24.3%, and its estimated monthly branded searches held steady at 823K.
- Across the 11 months ending August 2026, Milwaukee’s estimated Share of Search among wet dry vacuum brands worldwide moved from 59.5% to 54%, and its estimated monthly branded searches moved from 2.2M to 1.8M.
How did search popularity change for wet dry vacuum brands worldwide in August 2026?
1 change
Milwaukee’s estimated Share of Search among wet dry vacuum brands worldwide has gained ground for 3 months in a row, from 49.6% to 54% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Karcher’s and Milwaukee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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