Eley vs Karcher:Which is more popular?
In October 2026, Eley had more branded searches than Karcher among hose reels worldwide. Eley had about 2,900 branded searches, while Karcher had 750. Eley made up 6.5% of all hose reel searches we track, and Karcher accounted for 1.7%. When we asked ChatGPT and Google AI Overviews about hose reels, Eley appeared in two of the five answers and Karcher in none.
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Top hose reels in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Eley was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Karcher did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Giraffe Tools4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Eley2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Suncast1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Liberty Garden1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Gardena0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Hozelock0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Karcher0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
VonHaus0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about hose reels
5 answers
Asked ChatGPT
“Which hose reel should I buy?”
Asked ChatGPT
“What are the best hose reel brands?”
Asked ChatGPT
“What's the best hose reel for a long garden hose?”
Searched Google, AI Overview
“hose reels”
Searched Google, AI Overview
“garden hose reel”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Share of searches by month for Eley, Karcher. The figures are in the table below the chart.
View monthly share of searches table
| Month | Giraffe Tools | Gardena | Suncast | Hozelock | Eley | Karcher | Liberty Garden | VonHaus |
|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 57.8% | 14.5% | 6.3% | 6.5% | 11.4% | 2.4% | 1% | 0.05% |
| Dec 2025 | 63.1% | 13.1% | 4.6% | 7.1% | 8.2% | 2.9% | 0.91% | 0.09% |
| Jan 2026 | 58.1% | 14.7% | 5.2% | 9.6% | 7.7% | 3.3% | 1.3% | 0.16% |
| Feb 2026 | 60.2% | 10.3% | 6.6% | 10.1% | 7.9% | 3.6% | 1.1% | 0.24% |
| Mar 2026 | 45.9% | 11.6% | 9.3% | 14.2% | 13.7% | 3.3% | 1.7% | 0.29% |
| Apr 2026 | 37% | 11.4% | 16.8% | 14.1% | 16.5% | 2.2% | 1.8% | 0.23% |
| May 2026 | 33.5% | 18.9% | 15.2% | 12.9% | 15% | 1.7% | 2.4% | 0.32% |
| Jun 2026 | 38.3% | 17.4% | 14.3% | 12% | 14% | 1.5% | 2.2% | 0.24% |
| Jul 2026 | 36.8% | 17% | 13.6% | 17.3% | 11% | 1.8% | 2.2% | 0.29% |
| Aug 2026 | 44.3% | 13.7% | 16.3% | 11.5% | 10.8% | 1.5% | 1.6% | 0.15% |
| Sep 2026 | 51.7% | 16% | 10.5% | 7.2% | 10.3% | 2.1% | 2.1% | 0.16% |
| Oct 2026 | 60.9% | 12.8% | 10% | 6.8% | 6.5% | 1.7% | 1.1% | 0.07% |
Karcher sells other things too, so only its searches that name this product count here, like “karcher hose reel”.
How has branded search for Eley and Karcher changed worldwide over the last 12 months?
3 findings
- Eley was ahead of Karcher in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Eley’s share of searches among hose reels worldwide moved from 11.4% to 6.5%, and its estimated monthly branded searches moved from 4.4K to 2.9K.
- Across the 12 months ending October 2026, Karcher’s share of searches among hose reels worldwide moved from 2.4% to 1.7%, and its estimated monthly branded searches moved from 920 to 750.
How did search popularity change for hose reels worldwide in October 2026?
2 changes
In October 2026, Eley lost share of searches among hose reels worldwide, from 10.3% to 6.5%.

Estimated monthly branded searches for Karcher worldwide fell 18.5% over 12 measured months, from 920 to 750 in October 2026.
How are Eley’s and Karcher’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Eley’s and Karcher’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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