How popular isEley?
In September 2026, people searched for Eley by name about 12,500 times worldwide, a 6.8% increase from the previous year. These searches made up 3.6% of all global hose cart brand searches, placing Eley fifth out of six brands. When we asked both ChatGPT and Google AI Overviews about hose cart brands, Eley appeared in two of the five answers and was the fourth most recommended of the six.
Eley is the fifth most searched of 6 competitors and the fourth most recommended in AI answers.
GardenaShare of searches 58.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Gorilla CartsShare of searches 21.5%Mentioned in 2 of 5 AI answersPlace in AI recommendations 2nd- Liberty GardenShare of searches 7.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
- HozelockShare of searches 5.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
- EleyShare of searches 3.6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
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Top hose cart brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Eley was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Eley is the fourth most recommended of the six.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Liberty Garden1st
- Gorilla Carts2nd
Suncast2nd- Eley4th
- Gardena–
- Hozelock–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Liberty Garden4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Suncast3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Gorilla Carts2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Eley2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Gardena0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Hozelock0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about hose cart brands
5 answers
Asked ChatGPT
“Which hose cart brand should I buy?”
Asked ChatGPT
“What are the best hose cart brands?”
Asked ChatGPT
“What's the best hose cart brand for easy watering?”
Searched Google, AI Overview
“garden hose cart”
Searched Google, AI Overview
“hose reel cart”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which hose cart brands compete with Eley?
Share of searches by month for Gardena, Gorilla Carts, Liberty Garden, Hozelock, Eley, Suncast. The figures are in the table below the chart.
View monthly share of searches table
| Month | Gardena | Gorilla Carts | Liberty Garden | Hozelock | Eley | Suncast |
|---|---|---|---|---|---|---|
| Oct 2025 | 60.8% | 14.9% | 10% | 5.5% | 4.3% | 4.5% |
| Nov 2025 | 64.8% | 13% | 8.7% | 4.7% | 4.9% | 3.9% |
| Dec 2025 | 60.9% | 14.9% | 10% | 5.5% | 4.3% | 4.5% |
| Jan 2026 | 61.5% | 12.3% | 10.1% | 6.7% | 4.8% | 4.5% |
| Feb 2026 | 66.4% | 10.9% | 8.9% | 6% | 3.8% | 4% |
| Mar 2026 | 68.6% | 11.3% | 5.1% | 7.5% | 4.1% | 3.4% |
| Apr 2026 | 67.2% | 11% | 4.9% | 9% | 4.5% | 3.3% |
| May 2026 | 70.2% | 9.4% | 4.2% | 9.4% | 3.9% | 2.8% |
| Jun 2026 | 69.1% | 9.3% | 5.1% | 9.3% | 3.8% | 3.4% |
| Jul 2026 | 65.4% | 8.8% | 5.9% | 13.1% | 3.5% | 3.2% |
| Aug 2026 | 64.8% | 10.7% | 8.7% | 8.7% | 3.9% | 3.2% |
| Sep 2026 | 58.3% | 21.5% | 7.9% | 5.2% | 3.6% | 3.5% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 58.3% | 201K | -18.3% | -6.5 points | |
| 2, held 2nd | 21.5% | 74K | +82.7% | +10.8 points | |
| 3, moved from 4th to 3rd | 7.9% | 27.1K | -18.1% | -0.9 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 5.2% | 18.1K | -45.3% | -3.5 pointsmoved from 3rd to 4th | |
| 5, held 5th | 3.6% | 12.5K | -15% | -0.2 points | |
| 6, held 6th | 3.5% | 12.1K | 0% | +0.3 points |
1.
Gardena58.3%
Held 1st. 201K estimated branded searches, -18.3% vs prior month. Share -6.5 points.
21.5%
Held 2nd. 74K estimated branded searches, +82.7% vs prior month. Share +10.8 points.
7.9%
Moved from 4th to 3rd. 27.1K estimated branded searches, -18.1% vs prior month. Share -0.9 points.
4.Hozelock
5.2%
Moved from 3rd to 4th. 18.1K estimated branded searches, -45.3% vs prior month. Share -3.5 points.
5.Eley
3.6%
Held 5th. 12.5K estimated branded searches, -15% vs prior month. Share -0.2 points.
6.
Suncast3.5%
Held 6th. 12.1K estimated branded searches, 0% vs prior month. Share +0.3 points.
Compare popularity between Eley and its closest rivals
Every comparison with Eley
12 comparisons
How has branded search demand for Eley changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Eley worldwide rose from 11.7K to 12.5K.
- Across the 12 months ending September 2026, Eley’s share of searches among hose cart brands worldwide decreased from 4.3% to 3.6%.
- Across the 12 months ending September 2026, Eley’s share of searches among hose cart brands worldwide peaked at 4.9% in November 2025 and was lowest at 3.5% in July 2026.
- Across the 12 months ending September 2026, Eley rose from 6th to 5th among hose cart brands worldwide.
How did search popularity change for hose cart brands worldwide in September 2026?
4 changes
In September 2026, Gorilla Carts gained share of searches among hose cart brands worldwide, from 10.7% to 21.5%.
In September 2026, Gardena lost share of searches among hose cart brands worldwide, from 64.8% to 58.3%.
In September 2026, Hozelock lost share of searches among hose cart brands worldwide, from 8.7% to 5.2%.
In September 2026, Liberty Garden lost share of searches among hose cart brands worldwide, from 8.7% to 7.9%.
How are Eley’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Eley’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- eley
- eley hose reel
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Where does Eley compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Hose cart brands | 5th of 6 | 3.6% | Shown above |
| Garden hose brands | 3rd of 9 | 4.7% | Show ranking |
Is Eley your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.