Brandwave

Dramm vs Eley:Which is more popular?

In September 2026, Eley had more branded searches than Dramm among garden hose brands worldwide. Eley had about 12,500 branded searches, while Dramm had 2,400. Eley made up 4.7% of all garden hose brand searches we track, and Dramm accounted for 0.9%. When we asked ChatGPT and Google AI Overviews about garden hose brands, Dramm appeared in three of the four answers and Eley in two. Dramm was mentioned before Eley in two out of three answers.

Among garden hose brands worldwide in September 2026

Who do people search for more?

Eley, about 5 searches for every 1 for Dramm

Eley 12.5K searchesDramm 2.4K searches

Who does AI mention more?

Dramm, mentioned in 3 of 4 answers, Eley in 2

Dramm in 3 of 4Eley in 2 of 4

Who does AI recommend more?

Dramm, named ahead of Eley in 2 of 3 answers

Dramm first in 2Eley first in 1

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Top garden hose brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Dramm was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Eley was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Dramm was listed before Eley in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Flexzilla1st
  2. Dramm2nd
  3. Eley3rd
  4. Gilmour4th
  5. Gardena–
  6. Hoselink–
  7. Nylex–
  8. Holman–
  9. Pope–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Flexzilla4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Dramm3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Eley2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Gilmour2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Gardena0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Hoselink0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Nylex0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Holman0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Pope0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about garden hose brands

4 answers

  • Asked ChatGPT

    “Which garden hose brand should I buy?”

    1. 1Flexzilla
    2. 2Eley
    3. 3Dramm

  • Asked ChatGPT

    “What are the best garden hose brands?”

    1. 1Flexzilla
    2. 2Dramm
    3. 3Eley
    4. 4Gilmour

  • Asked ChatGPT

    “What's the best garden hose brand for watering the garden?”

    1. 1Flexzilla
    2. 2Gilmour
    3. 3Dramm

  • Searched Google, AI Overview

    “best garden hose”

    1. 1Flexzilla

  • Searched Google, AI Overview

    “expanding garden hose”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Dramm or Eley more popular in search?

This chart shows how often people search Google for Dramm and Eley by name. Each line represents a brand's share of searches for all nine garden hose brands we track, month by month, from English-language searches worldwide.

Dramm and Eley among garden hose brands worldwide, by month

Share of searches by month for Eley, Dramm. The figures are in the table below the chart.

View monthly share of searches table
MonthGardenaHoselinkEleyFlexzillaNylexDrammGilmourHolmanPope
Oct 202568.9%20.7%4.9%2.3%1.5%1%0.3%0.25%0.25%
Nov 202565.9%24.2%5%2.2%1.2%0.96%0.19%0.24%0.19%
Dec 202565.4%24%4.6%2.6%1.4%1.2%0.16%0.35%0.29%
Jan 202664.9%23.8%5%2.6%1.7%1.2%0.15%0.35%0.28%
Feb 202677.6%12.7%4.5%2.1%1.4%1.1%0.23%0.23%0.15%
Mar 202677.8%8.6%4.7%2.1%0.75%5.7%0.26%0.08%0.08%
Apr 202681.5%9%5.5%2.2%0.64%0.8%0.29%0.07%0.06%
May 202684.2%7.6%4.6%1.9%0.54%0.82%0.3%0.05%0.04%
Jun 202683.6%7.5%4.6%2.2%0.66%1%0.3%0.06%0.04%
Jul 202683.4%7.5%4.5%2.2%0.8%1%0.44%0.07%0.06%
Aug 202680%10.8%4.8%2.1%0.78%0.94%0.33%0.1%0.1%
Sep 202675.5%15.2%4.7%2%1.1%0.9%0.27%0.22%0.15%

How has the Dramm and Eley comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Dramm took it in March 2026, Eley took it in April 2026.
  • Across the 12 months ending September 2026, Dramm’s share of searches among garden hose brands worldwide moved from 1% to 0.9%, and its estimated monthly branded searches held steady at 2.4K.
  • Across the 12 months ending September 2026, Eley’s share of searches among garden hose brands worldwide moved from 4.9% to 4.7%, and its estimated monthly branded searches moved from 11.7K to 12.5K.

How did search popularity change for garden hose brands worldwide in September 2026?

1 change

  1. In September 2026, Dramm fell from 5th to 6th among garden hose brands worldwide.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Dramm’s and Eley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dramm

1 branded search term

  • dramm

Eley

2 branded search terms

  • eley
  • eley hose reel

How the Brand Demand Index is measured

Other head-to-heads among garden hose brands

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