Brandwave

Eley vs Gilmour:Which is more popular?

In September 2026, Eley had more branded searches than Gilmour among garden hose brands worldwide. Eley had about 12,500 branded searches, while Gilmour had 720. Eley made up 4.7% of all garden hose brand searches we track, and Gilmour accounted for 0.27%. When we asked ChatGPT and Google AI Overviews about garden hose brands, Eley and Gilmour each appeared in two of the four answers. Eley was mentioned before Gilmour in two out of three answers.

Among garden hose brands worldwide in September 2026

Who do people search for more?

Eley, about 17 searches for every 1 for Gilmour

Eley 12.5K searchesGilmour 720 searches

Who does AI mention more?

Both were mentioned in 2 of 4 answers.

Eley in 2 of 4Gilmour in 2 of 4

Who does AI recommend more?

Eley, named ahead of Gilmour in 2 of 3 answers

Eley first in 2Gilmour first in 1

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Top garden hose brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Eley and Gilmour were each mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Eley was listed before Gilmour in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Flexzilla1st
  2. Dramm2nd
  3. Eley3rd
  4. Gilmour4th
  5. Gardena–
  6. Hoselink–
  7. Nylex–
  8. Holman–
  9. Pope–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Flexzilla4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Dramm3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Eley2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Gilmour2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Gardena0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Hoselink0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Nylex0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Holman0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Pope0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about garden hose brands

4 answers
  • Asked ChatGPT

    “Which garden hose brand should I buy?”

    1. 1Flexzilla
    2. 2Eley
    3. 3Dramm
  • Asked ChatGPT

    “What are the best garden hose brands?”

    1. 1Flexzilla
    2. 2Dramm
    3. 3Eley
    4. 4Gilmour
  • Asked ChatGPT

    “What's the best garden hose brand for watering the garden?”

    1. 1Flexzilla
    2. 2Gilmour
    3. 3Dramm
  • Searched Google, AI Overview

    “best garden hose”

    1. 1Flexzilla
  • Searched Google, AI Overview

    “expanding garden hose”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Eley or Gilmour more popular in search?

This chart shows how often people search Google for Eley and Gilmour by name. Each line represents a brand's share of searches for all nine garden hose brands we track, month by month, from English-language searches worldwide.

Eley and Gilmour among garden hose brands worldwide, by month

Share of searches by month for Eley, Gilmour. The figures are in the table below the chart.

View monthly share of searches table
MonthGardenaHoselinkEleyFlexzillaNylexDrammGilmourHolmanPope
Oct 202568.9%20.7%4.9%2.3%1.5%1%0.3%0.25%0.25%
Nov 202565.9%24.2%5%2.2%1.2%0.96%0.19%0.24%0.19%
Dec 202565.4%24%4.6%2.6%1.4%1.2%0.16%0.35%0.29%
Jan 202664.9%23.8%5%2.6%1.7%1.2%0.15%0.35%0.28%
Feb 202677.6%12.7%4.5%2.1%1.4%1.1%0.23%0.23%0.15%
Mar 202677.8%8.6%4.7%2.1%0.75%5.7%0.26%0.08%0.08%
Apr 202681.5%9%5.5%2.2%0.64%0.8%0.29%0.07%0.06%
May 202684.2%7.6%4.6%1.9%0.54%0.82%0.3%0.05%0.04%
Jun 202683.6%7.5%4.6%2.2%0.66%1%0.3%0.06%0.04%
Jul 202683.4%7.5%4.5%2.2%0.8%1%0.44%0.07%0.06%
Aug 202680%10.8%4.8%2.1%0.78%0.94%0.33%0.1%0.1%
Sep 202675.5%15.2%4.7%2%1.1%0.9%0.27%0.22%0.15%

How has the Eley and Gilmour comparison changed over the last 12 months?

3 findings
  • Eley was ahead of Gilmour in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Eley’s share of searches among garden hose brands worldwide moved from 4.9% to 4.7%, and its estimated monthly branded searches moved from 11.7K to 12.5K.
  • Across the 12 months ending September 2026, Gilmour’s share of searches among garden hose brands worldwide moved from 0.3% to 0.27%, and its estimated monthly branded searches held steady at 720.

How did search popularity change for garden hose brands worldwide in September 2026?

0 changes

Neither Eley nor Gilmour moved beyond provider rounding among garden hose brands in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Eley’s and Gilmour’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Eley

2 branded search terms

  • eley
  • eley hose reel

Gilmour

1 branded search term

  • gilmour hose

How the Brand Demand Index is measured

Other head-to-heads among garden hose brands

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