Carpet cleaner brands:Which brands are most popular in search?
In August 2026, Karcher was the most searched among carpet cleaner brands worldwide, with an estimated 823K branded searches and 46.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Karcher46.2%
BISSELL28.4%
Hoover16.9%Vax5.1%
Rug Doctor3.4%
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Share of SearchLeaderboard
Compare the carpet cleaner brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Karcher, BISSELL, Hoover, Vax, Rug Doctor. The figures are in the table below the chart.
View monthly share of search table
| Month | Karcher | BISSELL | Hoover | Vax | Rug Doctor |
|---|---|---|---|---|---|
| Oct 2025 | 46.1% | 28.7% | 16.8% | 5.1% | 3.4% |
| Nov 2025 | 46.6% | 29.1% | 17.2% | 4.2% | 2.8% |
| Dec 2025 | 46.5% | 25.8% | 20.8% | 4.2% | 2.8% |
| Jan 2026 | 46.3% | 25% | 20.7% | 5.1% | 2.8% |
| Feb 2026 | 48.1% | 27.1% | 17.6% | 4.3% | 2.9% |
| Mar 2026 | 55.9% | 24% | 13.8% | 4.1% | 2.3% |
| Apr 2026 | 58.4% | 21.3% | 14.4% | 3.5% | 2.4% |
| May 2026 | 55.1% | 21.5% | 16.6% | 4.1% | 2.7% |
| Jun 2026 | 52% | 23.6% | 15.5% | 5.7% | 3.1% |
| Jul 2026 | 52.2% | 23.7% | 15.6% | 4.7% | 3.8% |
| Aug 2026 | 46.2% | 28.4% | 16.9% | 5.1% | 3.4% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 46.2% | 823K | 0% | -6 points | |
| 2, held 2nd | 28.4% | 506K | +35.7% | +4.8 points | |
| 3, held 3rd | 16.9% | 301K | +22.4% | +1.3 points | |
| 4, held 4th | 5.1% | 90.5K | +22.3% | +0.4 points | |
| 5, held 5th | 3.4% | 60.5K | 0% | -0.4 points |
1.
Karcher46.2%
Held 1st. 823K estimated branded searches, 0% vs prior month. Share -6 points.
2.
BISSELL28.4%
Held 2nd. 506K estimated branded searches, +35.7% vs prior month. Share +4.8 points.
3.
Hoover16.9%
Held 3rd. 301K estimated branded searches, +22.4% vs prior month. Share +1.3 points.
4.
5.1%
Held 4th. 90.5K estimated branded searches, +22.3% vs prior month. Share +0.4 points.
3.4%
Held 5th. 60.5K estimated branded searches, 0% vs prior month. Share -0.4 points.
Compare search popularity between leading brands
- Karcher vs BISSELL: compare search popularity
- Karcher vs Hoover: compare search popularity
- BISSELL vs Hoover: compare search popularity
- Compare any of these brands
Which brand is most popular in search among carpet cleaner brands worldwide?
5 brands
In August 2026, Karcher was the most searched among carpet cleaner brands worldwide, with an estimated 823K branded searches and 46.2% estimated Share of Search within this set. BISSELL is in 2nd place, 17.8 percentage points behind at 28.4% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Karcher | 46.1% → 46.2% | 58.4%Apr 2026 | 46.1%Oct 2025 | 1st |
| BISSELL | 28.7% → 28.4% | 29.1%Nov 2025 | 21.3%Apr 2026 | 2nd |
| Hoover | 16.8% → 16.9% | 20.8%Dec 2025 | 13.8%Mar 2026 | 3rd |
| Vax | 5.1% | 5.7%Jun 2026 | 3.5%Apr 2026 | 4th |
| Rug Doctor | 3.4% | 3.8%Jul 2026 | 2.3%Mar 2026 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Karcher’s estimated Share of Search among carpet cleaner brands worldwide peaked at 58.4% in April 2026 and was lowest at 46.1% in October 2025.
- Across the 11 months ending August 2026, BISSELL’s estimated Share of Search among carpet cleaner brands worldwide peaked at 29.1% in November 2025 and was lowest at 21.3% in April 2026.
- Across the 11 months ending August 2026, Hoover’s estimated Share of Search among carpet cleaner brands worldwide peaked at 20.8% in December 2025 and was lowest at 13.8% in March 2026.
- Across the 11 months ending August 2026, Vax’s estimated Share of Search among carpet cleaner brands worldwide peaked at 5.7% in June 2026 and was lowest at 3.5% in April 2026.
- Across the 11 months ending August 2026, Rug Doctor’s estimated Share of Search among carpet cleaner brands worldwide peaked at 3.8% in July 2026 and was lowest at 2.3% in March 2026.
- Across the 11 months ending August 2026, Karcher, BISSELL, Hoover, Vax and Rug Doctor held steady: their estimated Share of Search among carpet cleaner brands worldwide each moved less than 0.5 percentage points.
How did search popularity change for carpet cleaner brands worldwide in August 2026?
3 changes
In August 2026, BISSELL gained estimated Share of Search among carpet cleaner brands worldwide, from 23.7% to 28.4%.
In August 2026, Hoover gained estimated Share of Search among carpet cleaner brands worldwide, from 15.6% to 16.9%.
In August 2026, Karcher lost estimated Share of Search among carpet cleaner brands worldwide, from 52.2% to 46.2%.
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