Brandwave

Rug Doctor vs Vax:Which is more popular by branded search?

In August 2026, Vax had more branded searches than Rug Doctor among carpet cleaner brands worldwide. Vax was estimated to have 90.5K branded searches compared to Rug Doctor’s 60.5K, and held a 5.1% Share of Search versus Rug Doctor’s 3.4%. These are worldwide searches for English-language branded terms.

Share of Search among carpet cleaner brands worldwide in August 2026Which is more popular in search, Rug Doctor or Vax?
Rug Doctor3.4%60.5K searches
vs
Vax5.1%90.5K searches

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Which is more popular in search, Rug Doctor or Vax?

Compare the carpet cleaner brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Rug Doctor and Vax among carpet cleaner brands worldwide, by month

Share of Search by month for Vax, Rug Doctor. The figures are in the table below the chart.

View monthly share of search table
MonthKarcherBISSELLHooverVaxRug Doctor
Oct 202546.1%28.7%16.8%5.1%3.4%
Nov 202546.6%29.1%17.2%4.2%2.8%
Dec 202546.5%25.8%20.8%4.2%2.8%
Jan 202646.3%25%20.7%5.1%2.8%
Feb 202648.1%27.1%17.6%4.3%2.9%
Mar 202655.9%24%13.8%4.1%2.3%
Apr 202658.4%21.3%14.4%3.5%2.4%
May 202655.1%21.5%16.6%4.1%2.7%
Jun 202652%23.6%15.5%5.7%3.1%
Jul 202652.2%23.7%15.6%4.7%3.8%
Aug 202646.2%28.4%16.9%5.1%3.4%
Sep 2026—————

How has the Rug Doctor and Vax comparison changed over the last 12 months?

  • Vax was ahead of Rug Doctor in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Rug Doctor’s estimated Share of Search among carpet cleaner brands worldwide held steady at 3.4%, and its estimated monthly branded searches held steady at 60.5K.
  • Across the 11 months ending August 2026, Vax’s estimated Share of Search among carpet cleaner brands worldwide held steady at 5.1%, and its estimated monthly branded searches held steady at 90.5K.

How did search popularity change for carpet cleaner brands worldwide in August 2026?

Neither Rug Doctor nor Vax moved beyond provider rounding among carpet cleaner brands in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Rug Doctor’s and Vax’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Rug Doctor

1 branded search term

  • rug doctor

Vax

1 branded search term

  • vax

How the Brand Demand Index is measured

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