Brandwave

How popular isMilwaukee?

In September 2026, people searched for Milwaukee by name about 1.8 million times worldwide, an 18.3% decrease from the previous year. These searches made up 28.5% of all global hedge trimmer brand searches, placing Milwaukee first out of eight brands. When we asked both ChatGPT and Google AI Overviews about hedge trimmer brands, Milwaukee appeared in three of the five answers and was the fourth most recommended of the eight.

Search and AI answers in September 2026

Milwaukee is the most searched of 8 competitors and the fourth most recommended in AI answers.

  1. MilwaukeeShare of searches 28.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  2. StihlShare of searches 17.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  3. HusqvarnaShare of searches 15.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 6th
  4. MakitaShare of searches 14.7%Mentioned in 1 of 5 AI answersPlace in AI recommendations 7th
  5. RyobiShare of searches 12.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 5th

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Top hedge trimmer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Milwaukee was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Milwaukee is the fourth most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. EGO Power+1st
  2. DeWalt2nd
  3. Stihl3rd
  4. Milwaukee4th
  5. Ryobi5th
  6. Husqvarna6th
  7. Makita7th
  8. Bosch–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • DeWalt5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • EGO Power+5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ryobi4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Milwaukee3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stihl3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Husqvarna3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Makita1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bosch0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about hedge trimmer brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which hedge trimmer brands compete with Milwaukee?

Milwaukee against hedge trimmer brands worldwide, by month

Share of searches by month for Milwaukee, Stihl, Husqvarna, Makita, Ryobi, DeWalt. The figures are in the table below the chart.

View monthly share of searches table
MonthMilwaukeeStihlHusqvarnaMakitaRyobiDeWaltBoschEGO Power+
Oct 202530.3%15.5%16.5%18%10.5%9.1%0.1%—
Nov 202529.4%15.3%13.1%17.6%13.7%10.8%0.09%—
Dec 202532.2%15.8%11.8%16%12.3%11.8%0.09%—
Jan 202629.1%17.2%15.9%14.7%12.4%10.7%0.1%—
Feb 202629.9%17.1%16.3%14.9%10.6%11%0.1%—
Mar 202625.6%18.8%17.1%15.4%13.5%9.4%0.1%—
Apr 202624.6%19.2%20.1%12.4%14.5%9%0.12%—
May 202624.6%18.5%20.2%12.6%14.9%9.1%0.13%—
Jun 202625.6%19.2%17%13%15.6%9.4%0.14%—
Jul 202629.4%18.6%16.1%12.3%14.7%8.8%0.14%—
Aug 202628.1%17.9%15.4%14.3%13.8%10.3%0.12%—
Sep 202628.5%17.7%15.6%14.7%12.8%10.5%0.11%—
  1. 1.Milwaukee

    28.5%

    Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share +0.4 points.

  2. 2.Stihl

    17.7%

    Held 2nd. 1.1M estimated branded searches, -2.5% vs prior month. Share -0.2 points.

  3. 3.Husqvarna

    15.6%

    Held 3rd. 1M estimated branded searches, 0% vs prior month. Share +0.2 points.

  4. 4.Makita

    14.7%

    Held 4th. 944K estimated branded searches, +1.2% vs prior month. Share +0.4 points.

  5. 5.Ryobi

    12.8%

    Held 5th. 825K estimated branded searches, -8.3% vs prior month. Share -1 points.

  6. 6.DeWalt

    10.5%

    Held 6th. 673K estimated branded searches, 0% vs prior month. Share +0.1 points.

  7. 7.Bosch

    0.11%

    Held 7th. 7.2K estimated branded searches, -10% vs prior month. Share 0 points.

  8. —.EGO Power+

    —

    Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare popularity between Milwaukee and its closest rivals

Every comparison with Milwaukee

140 comparisons

How has branded search demand for Milwaukee changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Milwaukee worldwide fell from 2.2M to 1.8M.
  • Across the 12 months ending September 2026, Milwaukee’s share of searches among hedge trimmer brands worldwide decreased from 30.3% to 28.5%.
  • Across the 12 months ending September 2026, Milwaukee’s share of searches among hedge trimmer brands worldwide peaked at 32.2% in December 2025 and was lowest at 24.6% in April 2026.

How did search popularity change for hedge trimmer brands worldwide in September 2026?

5 changes
  1. In September 2026, Ryobi lost share of searches among hedge trimmer brands worldwide, from 13.8% to 12.8%.

  2. Stihl’s share of searches among hedge trimmer brands worldwide has lost ground for 3 months in a row, from 19.2% to 17.7% in September 2026.

  3. Estimated monthly branded searches for Makita worldwide fell 29% over 12 measured months, from 1.3M to 944K in September 2026.

  4. Estimated monthly branded searches for Milwaukee worldwide fell 18.3% over 12 measured months, from 2.2M to 1.8M in September 2026.

  5. Estimated monthly branded searches for Husqvarna worldwide fell 18% over 12 measured months, from 1.2M to 1M in September 2026.

How are Milwaukee’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Milwaukee’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • milwaukee

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How the Brand Demand Index is measured

Where does Milwaukee compete?

Milwaukee is ranked in 112 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Leaf blower brands1st of 928.2%Show ranking
Chainsaw and outdoor power brands1st of 928.4%Show ranking
Hedge trimmer brands1st of 828.5%Shown above
Cordless chainsaw brands1st of 728.6%Show ranking
Grass trimmer brands1st of 1030.8%Show ranking
Stone saw brands1st of 832.4%Show ranking
Chainsaw brands1st of 732.6%Show ranking
Cordless grease gun brands1st of 534.8%Show ranking
Wet dry vacuum brands1st of 937.1%Show ranking
Reciprocating saw brands1st of 937.8%Show ranking
Biscuit joiner brands1st of 1038%Show ranking
Impact wrench brands1st of 839.3%Show ranking
Power washer brands1st of 939.8%Show ranking
Cut off saw brands1st of 740.2%Show ranking
Power tool brands1st of 740.2%Show ranking
Orbital sander brands1st of 740.3%Show ranking
Cordless blower brands1st of 541%Show ranking
Cordless drill brands1st of 541.2%Show ranking
LED work light brands1st of 641.7%Show ranking
Power screwdriver brands1st of 741.8%Show ranking
Staple gun brands1st of 742.2%Show ranking
Compound miter saw brands1st of 642.3%Show ranking
Saw stand brands1st of 842.6%Show ranking
Cordless stapler brands1st of 542.9%Show ranking
Narrow crown stapler brands1st of 542.9%Show ranking
Cable stapler brands1st of 642.9%Show ranking
Hot glue gun brands1st of 742.9%Show ranking
Tool bag brands1st of 1143%Show ranking
Skill saw brands1st of 443%Show ranking
Cordless roofing nailer brands1st of 743%Show ranking
Toolbox brands1st of 943.2%Show ranking
Brushless drill brands1st of 543.7%Show ranking
Drill driver brands1st of 543.7%Show ranking
Power drill brands1st of 543.9%Show ranking
Combi drill brands1st of 443.9%Show ranking
Cordless buffer brands1st of 443.9%Show ranking
Cordless planer brands1st of 443.9%Show ranking
Cordless sander brands1st of 443.9%Show ranking
Push mower brands1st of 744%Show ranking
Cordless screwdriver brands1st of 745.3%Show ranking
Tire inflator brands1st of 745.8%Show ranking
Air blower brands1st of 645.9%Show ranking
Circular saw brands1st of 646%Show ranking
Plate compactor brands1st of 846.2%Show ranking
Mini hacksaw brands1st of 646.4%Show ranking
Leaf vacuum brands1st of 746.5%Show ranking
Pipe cutter brands1st of 846.7%Show ranking
Tool storage brands1st of 746.7%Show ranking
Air nailer brands1st of 1146.8%Show ranking
Cable cutter brands1st of 647.1%Show ranking
Laser level brands1st of 847.1%Show ranking
Dust extractor brands1st of 947.3%Show ranking
Panel saw brands1st of 1047.4%Show ranking
Drywall sander brands1st of 648.3%Show ranking
Chain mortiser brands1st of 548.9%Show ranking
Impact driver brands1st of 649.8%Show ranking
SDS drill brands1st of 549.9%Show ranking
Tool belt brands1st of 950.5%Show ranking
Caulking gun brands1st of 851.1%Show ranking
Chasing machine brands1st of 651.7%Show ranking
SDS Max brands1st of 551.7%Show ranking
Chipping hammer brands1st of 551.8%Show ranking
Cordless angle grinder brands1st of 551.8%Show ranking
Breaker hammer brands1st of 551.8%Show ranking
Palm sander brands1st of 451.8%Show ranking
Keyless chuck brands1st of 652.1%Show ranking
Variable speed grinder brands1st of 452.2%Show ranking
Grinder blades brands1st of 452.2%Show ranking
Cordless chop saw brands1st of 352.2%Show ranking
Drop saw brands1st of 352.2%Show ranking
Pop rivet gun brands1st of 352.2%Show ranking
Portable band saw brands1st of 352.2%Show ranking
Right angle drill brands1st of 352.2%Show ranking
Cordless edger brands1st of 752.7%Show ranking
Power inverter brands1st of 754.7%Show ranking
Hole saw brands1st of 654.8%Show ranking
Aviation snips brands1st of 1154.8%Show ranking
PEX crimper brands1st of 554.9%Show ranking
Car polisher brands1st of 754.9%Show ranking
Framing nail gun brands1st of 555.5%Show ranking
Cordless Sawzall brands1st of 556.1%Show ranking
Tool pouch brands1st of 756.8%Show ranking
Tool chest brands1st of 958.1%Show ranking
Rubber mallet brands1st of 662.3%Show ranking
Rolling tool box brands1st of 762.7%Show ranking
PVC cutter brands1st of 663.3%Show ranking
Forstner bit brands1st of 663.7%Show ranking
Cable stripper brands1st of 563.8%Show ranking
Roto hammer brands1st of 463.9%Show ranking
Countersink bit brands1st of 664.4%Show ranking
Multimeter brands1st of 765.3%Show ranking
Hand tool brands1st of 1365.6%Show ranking
Nut driver brands1st of 566.2%Show ranking
Conduit bender brands1st of 468.3%Show ranking
Tubing cutter brands1st of 468.3%Show ranking
Wire cutters brands1st of 869.2%Show ranking
Dead blow hammer brands1st of 671.3%Show ranking
Inspection lamp brands1st of 571.7%Show ranking
Cordless pipe threader brands1st of 371.9%Show ranking
Chalk box brands1st of 472%Show ranking
Laser plumb bob brands1st of 472.3%Show ranking
Metal snips brands1st of 572.6%Show ranking
Green laser brands1st of 472.7%Show ranking
Magnetic drill press brands1st of 572.8%Show ranking
Drill bits brands1st of 472.9%Show ranking
Spade bits brands1st of 473%Show ranking
Masonry bits brands1st of 373.1%Show ranking
Ratchet spanners brands1st of 777.2%Show ranking
Pipe wrench brands1st of 682.9%Show ranking
Drain snake brands1st of 591.2%Show ranking
Tape measure brands1st of 595.6%Show ranking
Pipe bender brands1st of 497%Show ranking
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Is Milwaukee your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.