Brandwave

How popular isMilwaukee in search?

In September 2026, people searched for Milwaukee by name about 1.8 million times worldwide, an 18.3% decrease from the previous year. These searches made up 43% of all global cordless roofing nailer brand searches, placing Milwaukee first out of seven brands. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. Milwaukee43%
  2. Makita23.6%
  3. DeWalt15.8%
  4. Ryobi15.5%
  5. RIDGID0.95%
  6. Metabo HPT0.64%
  7. Paslode0.43%
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Which cordless roofing nailer brands compete with Milwaukee?

Milwaukee against cordless roofing nailer brands worldwide, by month

Share of searches by month for Milwaukee, Makita, DeWalt, Ryobi. The figures are in the table below the chart.

View monthly share of searches table
MonthMilwaukeeMakitaDeWaltRyobiRIDGIDMetabo HPTPaslode
Oct 202544.6%27.9%13.4%12.7%0.66%0.24%0.44%
Nov 202540.8%26.1%15%16.8%0.74%0.22%0.33%
Dec 202544.2%23.4%16.2%14.8%0.8%0.24%0.29%
Jan 202643.2%23.2%15.9%16.2%0.96%0.29%0.35%
Feb 202644.8%23.6%16.5%13.7%0.81%0.3%0.36%
Mar 202640.5%25.7%14.9%17.3%0.9%0.27%0.4%
Apr 202642.2%22.6%15.5%18%0.93%0.28%0.42%
May 202641.5%22.6%15.3%19%0.92%0.27%0.41%
Jun 202641.2%22.4%15.2%19.7%0.91%0.33%0.33%
Jul 202646%20.4%13.8%18%1%0.3%0.37%
Aug 202642.7%23.2%15.7%16.7%0.95%0.35%0.35%
Sep 202643%23.6%15.8%15.5%0.95%0.64%0.43%

  1. 1.Milwaukee

    43%

    Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share +0.3 points.

  2. 2.Makita

    23.6%

    Held 2nd. 1M estimated branded searches, +1.1% vs prior month. Share +0.4 points.

  3. 3.DeWalt

    15.8%

    Moved from 4th to 3rd. 673K estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. 4.Ryobi

    15.5%

    Moved from 3rd to 4th. 660K estimated branded searches, -7.7% vs prior month. Share -1.2 points.

  5. 5.RIDGID

    0.95%

    Held 5th. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Metabo HPT

    0.64%

    Held 6th. 27.1K estimated branded searches, +83.1% vs prior month. Share +0.3 points.

  7. 7.Paslode

    0.43%

    Held 7th. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.1 points.

Compare search popularity between Milwaukee and its closest rivals

Every comparison with Milwaukee

140 comparisons

How has branded search demand for Milwaukee changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Milwaukee worldwide fell from 2.2M to 1.8M.
  • Across the 12 months ending September 2026, Milwaukee’s share of searches among cordless roofing nailer brands worldwide decreased from 44.6% to 43%.
  • Across the 12 months ending September 2026, Milwaukee’s share of searches among cordless roofing nailer brands worldwide peaked at 46% in July 2026 and was lowest at 40.5% in March 2026.

How did search popularity change for cordless roofing nailer brands worldwide in September 2026?

6 changes

  1. In September 2026, Ryobi lost share of searches among cordless roofing nailer brands worldwide, from 16.7% to 15.5%.

  2. In September 2026, DeWalt rose from 4th to 3rd among cordless roofing nailer brands worldwide.

  3. Estimated monthly branded searches for Metabo HPT worldwide rose 124% over 12 measured months, from 12.1K to 27.1K in September 2026.

  4. Estimated monthly branded searches for RIDGID worldwide rose 22.4% over 12 measured months, from 33.1K to 40.5K in September 2026.

  5. Estimated monthly branded searches for Makita worldwide fell 28.5% over 12 measured months, from 1.4M to 1M in September 2026.

  6. Estimated monthly branded searches for Paslode worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

How are Milwaukee’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Milwaukee’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • milwaukee

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How the Brand Demand Index is measured

Where does Milwaukee compete?

Milwaukee is ranked in 112 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Leaf blower brands1st of 928.2%Show ranking
Chainsaw and outdoor power brands1st of 928.4%Show ranking
Hedge trimmer brands1st of 828.5%Show ranking
Cordless chainsaw brands1st of 728.6%Show ranking
Grass trimmer brands1st of 1030.8%Show ranking
Stone saw brands1st of 832.4%Show ranking
Chainsaw brands1st of 732.6%Show ranking
Cordless grease gun brands1st of 534.8%Show ranking
Wet dry vacuum brands1st of 937.1%Show ranking
Reciprocating saw brands1st of 937.8%Show ranking
Biscuit joiner brands1st of 1038%Show ranking
Impact wrench brands1st of 839.3%Show ranking
Power washer brands1st of 939.8%Show ranking
Cut off saw brands1st of 740.2%Show ranking
Power tool brands1st of 740.2%Show ranking
Orbital sander brands1st of 740.3%Show ranking
Cordless blower brands1st of 541%Show ranking
Cordless drill brands1st of 541.2%Show ranking
LED work light brands1st of 641.7%Show ranking
Power screwdriver brands1st of 741.8%Show ranking
Staple gun brands1st of 742.2%Show ranking
Compound miter saw brands1st of 642.3%Show ranking
Saw stand brands1st of 842.6%Show ranking
Cordless stapler brands1st of 542.9%Show ranking
Narrow crown stapler brands1st of 542.9%Show ranking
Cable stapler brands1st of 642.9%Show ranking
Hot glue gun brands1st of 742.9%Show ranking
Tool bag brands1st of 1143%Show ranking
Skill saw brands1st of 443%Show ranking
Cordless roofing nailer brands1st of 743%Shown above
Toolbox brands1st of 943.2%Show ranking
Brushless drill brands1st of 543.7%Show ranking
Drill driver brands1st of 543.7%Show ranking
Power drill brands1st of 543.9%Show ranking
Combi drill brands1st of 443.9%Show ranking
Cordless buffer brands1st of 443.9%Show ranking
Cordless planer brands1st of 443.9%Show ranking
Cordless sander brands1st of 443.9%Show ranking
Push mower brands1st of 744%Show ranking
Cordless screwdriver brands1st of 745.3%Show ranking
Tire inflator brands1st of 745.8%Show ranking
Air blower brands1st of 645.9%Show ranking
Circular saw brands1st of 646%Show ranking
Plate compactor brands1st of 846.2%Show ranking
Mini hacksaw brands1st of 646.4%Show ranking
Leaf vacuum brands1st of 746.5%Show ranking
Pipe cutter brands1st of 846.7%Show ranking
Tool storage brands1st of 746.7%Show ranking
Air nailer brands1st of 1146.8%Show ranking
Cable cutter brands1st of 647.1%Show ranking
Laser level brands1st of 847.1%Show ranking
Dust extractor brands1st of 947.3%Show ranking
Panel saw brands1st of 1047.4%Show ranking
Drywall sander brands1st of 648.3%Show ranking
Chain mortiser brands1st of 548.9%Show ranking
Impact driver brands1st of 649.8%Show ranking
SDS drill brands1st of 549.9%Show ranking
Tool belt brands1st of 950.5%Show ranking
Caulking gun brands1st of 851.1%Show ranking
Chasing machine brands1st of 651.7%Show ranking
SDS Max brands1st of 551.7%Show ranking
Chipping hammer brands1st of 551.8%Show ranking
Cordless angle grinder brands1st of 551.8%Show ranking
Breaker hammer brands1st of 551.8%Show ranking
Palm sander brands1st of 451.8%Show ranking
Keyless chuck brands1st of 652.1%Show ranking
Variable speed grinder brands1st of 452.2%Show ranking
Grinder blades brands1st of 452.2%Show ranking
Cordless chop saw brands1st of 352.2%Show ranking
Drop saw brands1st of 352.2%Show ranking
Pop rivet gun brands1st of 352.2%Show ranking
Portable band saw brands1st of 352.2%Show ranking
Right angle drill brands1st of 352.2%Show ranking
Cordless edger brands1st of 752.7%Show ranking
Power inverter brands1st of 754.7%Show ranking
Hole saw brands1st of 654.8%Show ranking
Aviation snips brands1st of 1154.8%Show ranking
PEX crimper brands1st of 554.9%Show ranking
Car polisher brands1st of 754.9%Show ranking
Framing nail gun brands1st of 555.5%Show ranking
Cordless Sawzall brands1st of 556.1%Show ranking
Tool pouch brands1st of 756.8%Show ranking
Tool chest brands1st of 958.1%Show ranking
Rubber mallet brands1st of 662.3%Show ranking
Rolling tool box brands1st of 762.7%Show ranking
PVC cutter brands1st of 663.3%Show ranking
Forstner bit brands1st of 663.7%Show ranking
Cable stripper brands1st of 563.8%Show ranking
Roto hammer brands1st of 463.9%Show ranking
Countersink bit brands1st of 664.4%Show ranking
Multimeter brands1st of 765.3%Show ranking
Hand tool brands1st of 1365.6%Show ranking
Nut driver brands1st of 566.2%Show ranking
Conduit bender brands1st of 468.3%Show ranking
Tubing cutter brands1st of 468.3%Show ranking
Wire cutters brands1st of 869.2%Show ranking
Dead blow hammer brands1st of 671.3%Show ranking
Inspection lamp brands1st of 571.7%Show ranking
Cordless pipe threader brands1st of 371.9%Show ranking
Chalk box brands1st of 472%Show ranking
Laser plumb bob brands1st of 472.3%Show ranking
Metal snips brands1st of 572.6%Show ranking
Green laser brands1st of 472.7%Show ranking
Magnetic drill press brands1st of 572.8%Show ranking
Drill bits brands1st of 472.9%Show ranking
Spade bits brands1st of 473%Show ranking
Masonry bits brands1st of 373.1%Show ranking
Ratchet spanners brands1st of 777.2%Show ranking
Pipe wrench brands1st of 682.9%Show ranking
Drain snake brands1st of 591.2%Show ranking
Tape measure brands1st of 595.6%Show ranking
Pipe bender brands1st of 497%Show ranking
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