Brandwave

Felder vs Milwaukee:Which is more popular?

In September 2026, Milwaukee had more branded searches than Felder among panel saw brands worldwide. Milwaukee had about 1.8 million branded searches, while Felder had 18,200. Milwaukee made up 47.4% of all panel saw brand searches we track, and Felder accounted for 0.47%. When we asked ChatGPT and Google AI Overviews about panel saw brands, Felder appeared in two of the five answers and Milwaukee in one. Felder was mentioned before Milwaukee in two out of three answers that named either.

Among panel saw brands worldwide in September 2026

Who do people search for more?

Milwaukee, about 100 searches for every 1 for Felder

Milwaukee 1.8M searchesFelder 18.2K searches

Who does AI mention more?

Felder, mentioned in 2 of 5 answers, Milwaukee in 1

Felder in 2 of 5Milwaukee in 1 of 5

Who does AI recommend more?

Felder, named ahead of Milwaukee in 2 of 3 answers

Felder first in 2Milwaukee first in 1

Follow Felder vs Milwaukee and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top panel saw brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Felder was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Milwaukee was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Felder was listed before Milwaukee in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Altendorf1st
  2. Saw Trax2nd
  3. Felder3rd
  4. SCM4th
  5. Makita5th
  6. Milwaukee6th
  7. Grizzly6th
  8. Striebig8th
  9. DeWalt–
  10. Festool–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Saw Trax3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Altendorf2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Felder2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Striebig2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SCM2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Milwaukee1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Makita1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Grizzly1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • DeWalt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Festool0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about panel saw brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Felder or Milwaukee more popular in search?

This chart shows how often people search Google for Felder and Milwaukee by name. Each line represents a brand's share of searches for all ten panel saw brands we track, month by month, from English-language searches worldwide.

Felder and Milwaukee among panel saw brands worldwide, by month

Share of searches by month for Milwaukee, Felder. The figures are in the table below the chart.

View monthly share of searches table
MonthMilwaukeeMakitaDeWaltFestoolAltendorfGrizzlyFelderStriebigSCMSaw Trax
Oct 202547.4%29.7%14.2%6.4%1%0.7%0.47%0.05%0.02%<0.01%
Nov 202545.8%29.2%16.8%6.1%0.83%0.68%0.46%0.04%0.01%<0.01%
Dec 202548.7%25.7%17.9%5.3%0.88%0.88%0.49%0.03%0.01%<0.01%
Jan 202647.7%25.6%17.5%6.4%1.1%1.1%0.58%0.05%0.02%0.01%
Feb 202648%25.3%17.7%6.5%1.1%0.87%0.59%0.05%0.02%0.01%
Mar 202644.9%28.4%16.5%7.4%1.2%0.99%0.55%0.07%0.01%<0.01%
Apr 202647.6%25.6%17.5%6.4%1.3%1.1%0.47%0.05%0.01%0.01%
May 202647.5%25.8%17.5%6.4%1.3%1.1%0.47%0.05%0.01%<0.01%
Jun 202647.6%25.9%17.5%6.4%1.3%0.86%0.39%0.04%0.01%0.01%
Jul 202652.4%23.3%15.7%5.8%1.4%0.95%0.43%0.05%0.01%0.01%
Aug 202648.2%26.2%17.7%5.3%1.3%0.87%0.39%0.04%0.01%0.01%
Sep 202647.4%26%17.4%6.4%1.3%0.86%0.47%0.05%0.01%0.01%

How has the Felder and Milwaukee comparison changed over the last 12 months?

3 findings
  • Milwaukee was ahead of Felder in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Felder’s share of searches among panel saw brands worldwide held steady at 0.47%, and its estimated monthly branded searches moved from 22.3K to 18.2K.
  • Across the 12 months ending September 2026, Milwaukee’s share of searches among panel saw brands worldwide held steady at 47.4%, and its estimated monthly branded searches moved from 2.2M to 1.8M.

How did search popularity change for panel saw brands worldwide in September 2026?

2 changes
  1. In September 2026, Milwaukee lost share of searches among panel saw brands worldwide, from 48.2% to 47.4%.

  2. Estimated monthly branded searches for Felder worldwide fell 18.4% over 12 measured months, from 22.3K to 18.2K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Felder’s and Milwaukee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Felder

2 branded search terms

  • felder
  • felder saw

Milwaukee

1 branded search term

  • milwaukee

How the Brand Demand Index is measured

Other head-to-heads among panel saw brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.