Brandwave

How popular isLG in search?

In August 2026, there were an estimated 513K branded searches for LG worldwide which held steady over the last 11 months. LG holds 40.1% estimated Share of Search among dishwasher brands worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. LG40.1%
  2. Samsung33%
  3. Bosch16.1%
  4. Miele10.8%
  5. Fisher & Paykel0.01%
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Which dishwasher brands compete with LG?

LG against dishwasher brands worldwide, by month

Share of Search by month for LG, Samsung, Bosch, Miele. The figures are in the table below the chart.

View monthly share of search table
MonthLGSamsungBoschMieleFisher & Paykel
Oct 202540.3%34.9%16%8.7%0.01%
Nov 202536.6%35.4%14.1%13.9%0.01%
Dec 202537.4%33.7%14.6%14.3%0.01%
Jan 202642.5%32.3%14%11.2%0.01%
Feb 202644.8%32.9%12.3%9.9%0.01%
Mar 202647.2%29%13.2%10.6%0.01%
Apr 202640.4%33%16%10.6%0.01%
May 202640.4%33%16%10.6%0.02%
Jun 202640.4%33%16%10.6%0.02%
Jul 202639.5%34.5%15.6%10.3%0.02%
Aug 202640.1%33%16.1%10.8%0.01%
Sep 2026—————

  1. 1.LG

    40.1%

    Held 1st. 513K estimated branded searches, +19% vs prior month. Share +0.6 points.

  2. 2.Samsung

    33%

    Held 2nd. 422K estimated branded searches, +12% vs prior month. Share -1.6 points.

  3. 3.Bosch

    16.1%

    Held 3rd. 206K estimated branded searches, +21.2% vs prior month. Share +0.5 points.

  4. 4.Miele

    10.8%

    Held 4th. 138K estimated branded searches, +22.5% vs prior month. Share +0.5 points.

  5. 5.Fisher & Paykel

    0.01%

    Held 5th. 170 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between LG and its closest rivals

How has branded search demand for LG changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for LG worldwide held steady, from 522K to 513K.
  • Across the 11 months ending August 2026, LG’s estimated Share of Search among dishwasher brands worldwide peaked at 47.2% in March 2026 and was lowest at 36.6% in November 2025.

How did search popularity change for dishwasher brands worldwide in August 2026?

  1. In August 2026, LG gained estimated Share of Search among dishwasher brands worldwide, from 39.5% to 40.1%.

  2. In August 2026, Bosch gained estimated Share of Search among dishwasher brands worldwide, from 15.6% to 16.1%.

  3. In August 2026, Samsung lost estimated Share of Search among dishwasher brands worldwide, from 34.5% to 33%.

  4. Estimated monthly branded searches for Miele worldwide rose 22% over 11 measured months, from 113K to 138K in August 2026.

Where does LG compete?

LG is ranked in nine competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Party speaker brands5th of 66.4%Show ranking
Television brands4th of 59.6%Show ranking
Soundbar brands4th of 510%Show ranking
Computer monitor brands3rd of 513.8%Show ranking
Laundry appliance brands2nd of 519%Show ranking
Microwave brands2nd of 527.5%Show ranking
Dishwasher brands1st of 540.1%Shown above
Refrigerator brands1st of 541%Show ranking
Air conditioner brands1st of 544.7%Show ranking

How is LG measured?

Brandwave collects information about searches that people make online using LG’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • lg com
  • lg washer
  • lg washing machine

Do you work for LG? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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